Amendola Communications, an award-winning healthcare marketing and public relations agency, announced that It’s Never 2 Late (iN2L), the leader in providing person-centered engagement, content and technology solutions for seniors, has selected Amendola Communications as its agency of record. Amendola will provide a range of public relations and content services that promote iN2L as a pioneer and innovator whose mission is to make life worth living for older adults by enabling them to connect, engage and enjoy life leveraging technology.
Previously, iN2L engaged Amendola to elevate its social media presence. The firm successfully executed a program that generated the following results for iN2L in the first six months: 28% new page likes on Facebook; 17% new Twitter followers and 30% new LinkedIn connections.
“I have always been impressed with the Amendola team’s in-depth knowledge of the healthcare IT, long-term care and resident/patient engagement space, as well as their strong commitment to results-oriented client service. They proactively hit the ground running with several earned article placements in tier one press, multiple media interviews, and strategic guidance from a team of six senior level executives. We’re delighted to be working with them again,” said Tom Bang, chief executive officer of iN2L.
iN2L works with over 2,000 senior living communities – including independent living, assisted living, nursing homes and adult day programs – in all 50 states and three countries. iN2L integrates the hardware, software and media with personalized educational and therapeutic content necessary to allow virtually any person with any interest in using a computer, regardless of background, physical or intellectual abilities, to do so pleasurably, engagingly and without frustration.
“A repeat client is a testament to the value we bring to our partnerships. We look forward to advancing iN2L’s mission in the marketplace and to working once again with industry leaders, Tom Bang and Jack York,” said Jodi Amendola, CEO of Amendola Communications.
Amendola Communications will provide public relations and marketing communications services, including social media programming, strategic counsel and media relations. The agency will also be responsible for delivering a range of content demonstrating the thought leadership and expertise of iN2L’s subject matter experts, including bylined articles, blog posts, press releases and other communication materials.