Marketing Insights, News & Trends | MarTech Series

MTS Top News

Cien
Apps for Business, Sales Intelligence

Cien, An AI-Startup Providing Sales Productivity App Scoops $1 Million Seed Funding

Artificial Intelligence is promulgating its significance across verticals in the marketing industry. Unfazed by the daunting challenge of taking on … 2 163
Facebook MMM Portal Launched; Adds DoubleVerify as Partner to Attract Programmatic Ad Buying Platforms
Native & Programmatic Advertising

Facebook MMM Portal Launched; Adds DoubleVerify as Partner to Attract Programmatic Ad Buying Platforms

Online advertisement publishers can now compare how their ad campaigns fare across channels with respect to Facebook. Facebook has announced … 2 148
Ebates Acquires Cartera Commerce To Strengthen Performance-Based Marketing and Loyalty Rewards Platform
Apps for Business

Ebates Acquires Cartera Commerce To Strengthen Performance-Based Marketing and Loyalty Rewards Platform

Ebates.com, the leading online cash back shopping platform has acquired Cartera Commerce, a performance-based marketing, and loyalty rewards solutions provider. … 0 174
Salesforce Adds Another Design Studio; Acquires Sequence to Bolster UX Services
Customer Experience Management

Salesforce Adds Another Design Studio; Acquires Sequence to Bolster UX Services

Salesforce has closed its acquisition of Sequence, a creative design transformation company. The UX design firm will readily integrate with … 0 136
Return Path Acquires ThreatWave to Scale Email Data Intelligence and Security Solutions
Customer Experience Management

Return Path Acquires ThreatWave to Scale Email Data Intelligence and Security Solutions

Return Path, the leading email data solutions provider, scored a major procurement by acquiring ThreatWave, a peer firm providing data … 0 80
RiskIQ Report: Malvertising Rose by 132% in 2016 over 2015; Threat Actors Use Programmatic Advertising to Target Online Audience
Native & Programmatic Advertising

RiskIQ Report: Malvertising Rose by 132% in 2016 over 2015; Threat Actors Use Programmatic Advertising to Target Online Audience

132%. That’s the increase in the instances of malvertising reported across digital landscape in 2016 compared to the preceding year. … 3 99
Mobile Data Exchange 'adsquare' Opens First Office in the US; Move in Tandem with Its DSP Expansion Plans
Mobile Advertising, Native & Programmatic Advertising

Mobile Data Exchange ‘adsquare’ Opens First Office in the US; Move in Tandem with Its DSP Expansion Plans

The leading mobile data exchange platform – adsquare has officially moved into the US, opening its first office in New York. … 1 96

XKCD

Most Popular Right Now