CRM Magazine Named Bpm’online a Leader In Enterprise and Midmarket CRM Categories

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Bpm’online, who provides unique synergy of BPM technologies and CRM to empower organizations to accelerate their time-to-strategy execution, is proud to announce that the company was recognized as a Leader in Enterprise CRM Suite and Midmarket CRM Suite categories of the CRM Market Awards 2017 by CRM Magazine, one of the most reputable media outlets in the CRM industry.

CRM Market Awards acknowledges leading vendors that transform the CRM industry with the latest innovative products and enhanced capabilities. The panel of judges, which consists of CRM industry’s key analysts, consultants, and thought leaders, rates CRM vendors based on the criteria that include reputations for product functionality, customer satisfaction, company direction, and product costs.

Bpm’online’s strong product offering and expertise in providing its customers with intelligent process-driven CRM+BPM solutions has been continually recognized by the leading experts of the CRM market. In the Enterprise CRM category bpm’online is listed among the top 5 vendors, including Microsoft, Oracle, Salesforce and SAP. According to CRM Magazine, “bpm’online scored high in company direction (3.9).”

Key vendors offering leading midmarket CRM suites include bpm’online, Microsoft, Oracle, Salesforce and SugarCRM. Brent Leary, co-founder and partner at CRM Essentials, has noted that bpm’online is “…a nice offering that should be particularly attractive to process-driven organizations looking to automate across the life cycle.” Kate Leggett, vice president and principal analyst at Forrester Research, commends bpm’online for its sales, marketing, and customer service capabilities and a “very customer-centric” approach.

In addition to becoming a Leader in Midmarket CRM Suite and Enterprise CRM Suite categories, bpm’online was named the “One to Watch” company in Sales Force Automation category. The judges noted that “customers routinely rave about it and how user-friendly the system is, for not only business users but also admins.”

“Making it to the leaderboard on one of the most prestigious and reputable industry awards is extremely exciting for the whole bpm’online team. We understand that lots of midsized and enterprise organizations worldwide struggle with misalignment and broken processes that slow down execution. To help companies better address this challenge, we offer unique synergy of business process management technologies and CRM that can help companies accelerate time-to-strategy execution. We are very proud of this year’s recognition as it is reaffirming testimony of the exceptional value we deliver to midsized and enterprise companies globally with our process-driven agile CRM solution,” said Katherine Kostereva, CEO and Managing Partner at bpm’online.

Bpm’online provides intelligent CRM products for marketing, sales and service that are backed by a unified low-code business process management platform, which allows users with no technical skills to swiftly design, execute and optimize processes.

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