Inc. Magazine has ranked PrizeLogic on its 36th annual Inc. 5000, an exclusive ranking of the nation’s fastest-growing private companies. In 2017, PrizeLogic joins a finite group of ranked companies that have been listed six consecutive years; less than 4 percent of the ranked companies can claim this accomplishment.
PrizeLogic closed 2016 with more than 43 percent revenue growth, and has increased revenue 271 percent in the last three years. The nation’s leading digital partner for promotions also received the number 18 spot for “Top Detroit Companies” in this year’s Inc. ranking, number 33 in the state of Michigan, and is barreling toward another year of double digit growth in 2017.
“Each time we rank on the Inc. 5000 is another exciting milestone for PrizeLogic as it represents our dedication to changing this industry. I’m especially proud because we’ve been able to do it while taking the high road; the market has shown its appreciation for our premium product and service offering and we’re fortunate to be able to align our values with a long list of great clients, many of whom have been with us for a very long time. We don’t take this recognition lightly and we’ll continue to invest back into our company, improve our services and surpass our own accomplishments year after year,” said Keith Simmons, CEO of PrizeLogic.
PrizeLogic is fueled by innovation and recently released the new Coors Light Experience Points loyalty platform (XP). The mobile app allows Coors Light consumers to earn points for drinking Coors Light and playing trivia games for localized/relevant rewards custom designed for them. In addition, PrizeLogic is associated with the award winning T-Mobile Tuesday’s campaign where consumers are rewarded simply for being a T-Mobile customer.
Simmons added “We support our client’s objectives to drive a positive return on their marketing investments, measured by a host of performance indicators that ultimately lead to sales lift. In addition we’re set up to support enriched on-going CRM (customer relation management) by leveraging the comprehensive data we acquire,”
PrizeLogic has repeatedly partnered with some of the most recognized Fortune 100 brands in the world including Pepsi, MillerCoors, Subway and Disney to ideate and execute promotions engaging consumers beyond the prize. In 2016 alone, PrizeLogic executed nearly 1,000 promotions entered by more than 100 million consumers and awarded $50 million in prizes that lead to continued consumer impressions long after they were awarded.