NY based Verve™ Media, a leader in location-powered media marketing announced Tom Kenney’s appointment as next CEO. Kenny was the original founder of Verve and had served as the company’s president and Chief Innovation Officer since 2015.
“Tom transformed this start-up business into a respected and profitable mobile marketing company surpassing $100 million in revenue this year,” said Jonathan Ebinger, general partner, BlueRun Ventures and member of Verve’s board of directors since 2010. “He has the essential leadership and industry experience to take Verve to the next level and further penetrate the $54 billion US mobile advertising market. We are confident that Verve, with Tom’s vision, will continue to be a trailblazing partner for innovative marketers worldwide.”
Speaking about the role, Kenney said, “I am honored to have this opportunity to lead the extremely talented Verve team as we build upon positive market momentum and move the company forward in executing against our strategic plan for continued profitable growth. I am energized to capitalize on the ever-growing worldwide demand for mobile marketing solutions that drive sales and to further evangelize the combined power of location and data-driven creative in delivering results.”
Kenney succeeds Nada Stirratt, who joined Verve as CEO in April 2015 and led the company through a period of rapid domestic growth, strategic acquisitions, and international development.