The ReviewTrackers And Hootsuite Integration Would Enable Businesses To Listen And Engage With Consumers Across Social Media
Online research is a key activity in the customer journey. Most online purchases are hugely influenced by online research, reviews, and product recommendations—a combination of all these resulting in making the business more viable. To help business become more persuasive and reliable in their social messaging, ReviewTrackers, the award-winning online reputation management platform, announced a key integration with Hootsuite. With the persuasiveness of both online reviews and social media, businesses are given an opportunity to engage, connect and obtain insights about their customers, to meet business goals and maximize sales.
The integration would enable companies to –
- Increase speed and efficiency of review collection, leading to immediate interactions and resolutions of customer issues through the review monitoring component.
- Have a more integrated workflow, with the ability to tag reviews and users based on relevant content, and organize, assign, search and filter the reviews with ease.
The ReviewTrackers and Hootsuite integration is available to enterprise businesses worldwide.
Chris Campbell, CEO, ReviewTrackers, said, “The feedback found in online reviews helps businesses capture real-time customer sentiment and business insights, which can be used to improve operations and business results. Online review management has become an integral part of the contemporary marketing mix. We’re thrilled to be partnering with Hootsuite to offer businesses a solution for listening to and engaging with consumers across social media and review websites.”
Managing information shared by customers through reviews and social media helps companies strategically measure and improve their brand reputation. The effect on business performance of these two consumer led channels is the foundation for the ReviewTrackers and Hootsuite integration.
Joe Gruca, Vice President, Global Partners, Hootsuite, said, “Social media is increasingly becoming important when it comes to a company’s brand and reputation management. Collaborating with ReviewTrackers to bring reputation management as an integrated solution to our customers is an empowering step towards driving increased customer relationships.”
ReviewTrackers helps businesses measure and transform the customer experience. The platform collects review data from 85+ review sites that enable brands to listen, comprehend, and make data-driven decisions about what their customers truly need or want. Trusted by over 30,000 businesses, ReviewTrackers helps busy professionals save time, money, and resources so they can focus on what matters most: their customers.