AdQuick Ranks 74th On Inc. Magazine’s List of California’s Fastest-Growing Private Companies

AdQuick, the top out-of-home (OOH) advertising marketplace in the world, today announced that it is the 74th fastest growing company in the annual Inc. 5000 Regionals: California list, the most prestigious ranking of the fastest-growing California-based private companies. Marketing Technology News: Roku’s Active Live Streaming Video Membership Grew Significantly Post-Quibi Shutdown "Being placed on the Inc. 5000 Regionals: California list is a milestone for us," said Matt O'Connor, CEO at AdQuick. "As we take a moment…

AdQuick Announces Partnership with Lyft, Expanding Out-of-Home Advertising Inventory in New York City, Chicago

AdQuick is partnering with Lyft to manage its cartop advertising in New York City and Divvy bike share stations in Chicago AdQuick, the top out-of-home advertising marketplace in the world, announced its partnership with rideshare giant Lyft to manage its cartop advertising on Lyft Halos in New York City and Lyft's Divvy bike share kiosk advertising inventory in Chicago. "Lyft's Halo cartop advertising technology enables brands to increase their reach in New York City with hyper-targeted, digital cartop advertising,"…

AdQuick Introduces Free Out-of-Home Advertising Media Planner

The OOH Media Planner compliments AdQuick's growing product line-up for brands, agencies and individuals who need to plan, buy & measure OOH advertising AdQuick, the North American leader in out-of-home (OOH) advertising software, announced the launch of OOH Media Planner, a standalone, free tool to help advertisers plan high-performing OOH campaigns in minutes. Using actionable insights gleaned from AdQuick's robust data assets and proprietary predictive models, the OOH Media Planner identifies the most effective way…

AdQuick.com Launches Self-Serve Ad Platform for Out-of-Home Advertising

AdQuick.com, the North American leader in out-of-home advertising software, announced the launch of AdQuick Self-Service, a new offering that provides individuals, advertisers, and their agencies access to hundreds of thousands of pieces of out-of-home media through a familiar map-based, user interface and e-commerce style checkout. By streamlining complicated workflows, AdQuick Self-Service gives users the ability to quickly add out-of-home media to round out their omni-channel campaigns. "While today's world feels…

AdQuick.com Launches Programmatic Software to Take the Risk and Uncertainty Out of Out-of-Home Advertising

With 48-hour Attribution Data, Digital Marketers Can Rapidly Adapt to the Changing COVID-19 Environment and Diversify Campaigns Across 500,000 Digital Screens AdQuick.com, the Out-of-Home (OOH) AdTech company, today announced its new programmatic demand-side platform (DSP) for Digital OOH (DOOH). AdQuick's DSP offers unparalleled access to digital screens with 48-hour attribution reporting, multiple SSP integrations, and geospatial audiences targeting. Built from the ground up for digital marketers, they can now adapt to…

AdQuick.com Raises $6 Million in Series-A Funding to Build the Operating System of Out of Home (OOH) Advertising

Led by existing investor Initialized Capital, AdQuick will use funds to accelerate product development and hiring in its Los Angeles HQ to make OOH easy for everyone AdQuick.com, the Out of Home (OOH) advertising software company, today announced the close of a $6 million series-A funding round, bringing total funding to $9.4M. The round was led by existing investor Initialized Capital with participation from WndrCo, Shrug Capital, The Todd & Rahul Angel Fund and Michael Kassan's MediaLink. This new investment will fuel…

An Out-of-Home Advertising Industry First: AdQuick.com Announces Performance-based OOH Advertising – Cost Per Engagement (CPE) Model

CPE Advertising Model with No Upfront Cost, Allows Brands to Pay Based on Customer Engagement, Moving OOH Industry Beyond Just Branding AdQuick.com, the first platform to allow marketers and agencies to complete the entire process of planning, buying, executing and measuring out of home (OOH) advertising campaigns anywhere in the US, announced the immediate availability of its new Performance Based Marketing service. Lending from the CPE model in digital advertising, this hassle free, no upfront payment model by AdQuick…

AdQuick Announces Max Polisar As Company’s New Chief Revenue Officer

Seasoned Digital Business Executive Joins Los Angeles Team to Accelerate Business Development and Sales Growth AdQuick.com, the first platform to allow marketers and agencies to complete the entire process of executing both out of home (OOH) and digital out of home (DOOH) advertising campaigns, announced the appointment of Max Polisar as the company's Chief Revenue Officer. Mr. Polisar will be responsible for leading the company's go-to-market strategy with marketers, key partners and expanding its sales team.…

AdQuick.com Releases Campaign Genius, so Marketers can Plan and Optimize Out of Home (OOH) Advertising Campaigns in Minutes

Powered by Machine Learning Algorithms, Campaign Genius Demystifies the OOH Campaign Planning Process and Optimizes Campaigns  AdQuick.com, the first platform to allow marketers and agencies to complete the entire process of planning, buying, executing and measuring out of home (OOH) advertising campaigns anywhere in the US, announced the availability of AdQuick Campaign Genius. An industry-first software for marketers and advertisers, Campaign Genius allows users to plan OOH campaigns in a matter of minutes, before…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights

Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from AdQuick (Native & Programmatic Advertising), Augeo (Customer Experience Management), Cadent & AdAmp (TV Advertising), to MongoDB (Data Management Platforms). AdQuick Announces Partnership with Lyft, Expanding Out-of-Home Advertising Inventory in New York City, Chicago AdQuick, the top out-of-home advertising marketplace in the world, announced its partnership with rideshare…

SiteSpect Bolsters Optimization with Experimentation, Targeted Rollouts Solution

Rollouts provides faster time to market, proven product success, and less risk SiteSpect enhances its suite of world-class optimization and personalization solutions, launching SiteSpect Rollouts. This offering provides value across the customer experience product lifecycle, focusing on specific areas of release management and feature flag testing. “SiteSpect Rollouts enables teams to easily use data to launch the products that customers want,” says SiteSpect CEO Patrick Romich. “Rollouts allows organizations to easily…

Activus Connect Appoints Susie Buffam as Chief Operating Officer

Activus Connect announced the appointment of Susie Buffam to the role of COO. Most recently, Susie has supported the company as Chief Strategy Officer. Over the course of her career, Susie has worked within such well-known public companies as Goldman Sachs, Citigroup, and RBS and several private companies, where she successfully navigated challenges with cash flow, profitability, private investors, and strategy transformations. Susie excels with helping companies rethink their approach to business, formulating plans that…

GTB Appoints Sonia Braga as Global Chief People Officer

GTB, a global, precision retail marketing agency, announced today that Sonia Braga has been appointed as the new Global Chief People Officer, overseeing a human resources team that spans 6 continents. Marketing Technology News: Sectigo Launches Secure Partner Program An experienced leader, Ms. Braga comes to GTB with over 20 years of human resources experience, spanning the entertainment, digital media, sports and marketing industries. Most recently she served as senior VP, Global HR Business Partner, at VICE Media.…

Liquid Advertising Is Now Liquid+Arcade

The new brand name reflects the agency's evolution into a full-service, global media and creative resource El Segundo, CA-based Liquid+Arcade has built a global reputation for its expertise in video game marketing. Founded in 2000 as a media shop, in recent years the agency has ramped up its creative and production capabilities; its new name reflects and celebrates those enhanced capabilities. LQ+A's in-house creative team handles a complete range of services, including large-scale live-action and CGI production, editing…

Unified ID 2.0 Code Submitted to Partnership for Responsible Addressable Media for Collaborative Development and Management

Unified ID 2.0 Aligns with PRAM Principles Including Consumer Privacy, Equal Access Unified ID 2.0, the next generation identity solution, is formally being submitted today to the Partnership for Responsible Addressable Media (PRAM). Earlier this month, PRAM called for contributions of addressability code for collaborative development. Unified ID 2.0 is built on an open-source digital framework, and it is the result of broad collaboration among a range of companies across the industry. This submission puts Unified ID 2.0…

Marena Cosmos Streamlines Enterprise Marketing with IMPGO

AI-Powered Integrated Marketing Platform Aligns Sales & Marketing Teams with Custom-Built Account-Based Marketing Hub Marena Cosmos, an award-winning digital agency, simplifies enterprise marketing with its customizable integrated marketing platform IMPGO or better known as the IMP. IMPGO's flexible, AI-powered marketing technology integrates brand, content, and digital asset management for enterprise marketing and sales automation success. The team at Marena Cosmos led by Jack Weiss, President/CTO, Kathy Marena,…

MCI Transforms for the Digital Age

MCI, a global engagement and marketing agency, announces a new brand design to reflect marketplace demands of the Fourth Industrial Revolution. MCI unveils its vision, branding and full service offering to advise and support their clients’ needs. 2020 has been a year of transformation for many of MCI’s clients with MCI designing tomorrow’s solutions to unleash the power of community across all audience touchpoints. MCI is helping brands, associations and non-for-profits realise success by developing multi-channel…

RockitBoost Revolutionary Influencer Marketing Platform Takes Flight

An affordable, user-friendly option for influencers, brands, and agencies RockitBoost, announced the launch of their flagship product – a low-cost, easy-to-use influencer marketing platform designed for brands, influencers, and agencies. The innovative solution empowers brands and online sellers to quickly and easily share their product campaigns with influencers of all types, sizes, and niches. Marketing Technology News: Sectigo Launches Secure Partner Program RockitBoost is revolutionary because the…

PandaDoc Partnership with Canva Gives Competitive Advantage to Organizations for Document Generation

Available within all PandaDoc plans as well as the Canva App Marketplace, new Canva integration provides easy access to extensive library of images, illustrations, fonts and templates PandaDoc, the leading all-in-one document automation software, is pleased to announce a new partnership with Canva, the world’s fastest growing online design platform with more than 40 million active monthly users in 190 countries. The new partnership will provide seamless Canva integration available to all PandaDoc plans with access to a…

United Power Electrifies Their Customer Experience with Bright Pattern Cloud Contact Center Software

Bright Pattern replaces top cloud contact vendor with significantly better ease of use, agent experience, agent productivity, omnichannel reporting, omnichannel quality management, and reliability Bright Pattern, a leading provider of AI-powered cloud contact center software, announced that it was deployed by United Power. United Power is a member-owned, not-for-profit electric cooperative that provides electricity to more than 97,000 homes and businesses along Colorado's northern front range. United Power is committed to…