Adobe Confirms That 83% of Consumers Complain About Receiving Irrelevant Commercials. As a Result, Brands Are Missing out on Achieving and Sustaining Customer Loyalty Adobe has announced that it has added enhanced capabilities to the…
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Adobe  kicked off Adobe Summit 2021 today, the world’s largest digital experience conference. The unprecedented environment has forced the world to quickly transition to a digital-first economy as digital has become the main way for people…
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Adobe Recognized Based on Completeness of Vision and Ability to Execute Adobe announced that Adobe has been named a Leader by Gartner, Inc. in the “Magic Quadrant for Personalization Engines” (July 2020) research report for the third…
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Adobe has unveiled Adobe Experience Manager as a Cloud Service, part of Adobe Experience Cloud. The company said its cloud-native solution for digital experience management brings together rich out-of-box capabilities and content…
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Adobe Named a Leader for Third Year in a Row; Positioned Furthest for Completeness of Vision Adobe announced it has been positioned by Gartner, Inc. as a Leader in the 2020 "Magic Quadrant for Digital Experience Platforms”…
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Adobe unveiled Adobe Experience Manager as a Cloud Service, part of Adobe Experience Cloud. The industry’s most advanced cloud-native solution for digital experience management brings together rich out-of-box capabilities and content…
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Creative Cloud Innovation Announcements Include Availability of Photoshop on iPad, Fresco on Windows, and Adobe Aero for Immersive Media, Along with Previews of Adobe Illustrator on iPad and Photoshop Camera Adobe MAX, the world’s…
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Almost every CMO has equivocally agreed that MARTECH's future is tightly intertwined with CDPs and Customer Experience platforms. Today, it's Adobe's turn to announce their CX + CDP plan. Adobe Experience Platform announced new innovations…
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Company Raises Q4 FY2019 Digital Media Net New ARR Target Adobe will host a financial analyst meeting with investors and financial analysts at its Adobe MAX conference, where Adobe’s executive team will unveil the company’s strategy to…
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Adobe launched news features to its popular Magento Business Intelligence (MBI) on September 12. MBI is a Cloud-based Data Management and Visualization platform aimed at improving e-commerce operations. The platform has evolved over a…
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Adobe Recognized Based on Completeness of Vision and Ability to Execute in Both Reports Adobe announced that it was the only company recognized as a Leader by Gartner in both the July 2019 “Gartner Magic Quadrant for Web Content…
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MarTech Leader in Analytics and Content Management, Adobe Experience Platform Takes a Quantum Leap in Real-Time Personalized Engagement with AI-Triggered Analytics Today's marketers are thriving in a complex personalization-driven market…
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Adobe Experience Cloud to Power Rite Aid’s Seamless, Personalized Customer Health and Wellness Experience Rite Aid Corporation has entered into a strategic partnership with Adobe to deliver seamless, personalized and connected health and…
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Adobe Experience Platform and Marketo Engage Combined with Software AG’s Technology Helps Companies Stitch Customer Data from Across Systems At Adobe Summit EMEA, Adobe and Software AG announced a partnership to help companies transform…
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More than at any other time in history, today’s CMO has a multitude of channels to reach. Forrester has gone as far as to say that the role of a CMO has evolved to “Chief Collaborator.” CMOs are now responsible for balancing the goals…
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Take the MarTech Fitness Drill! Well, Adobe, Through Its Recent Announcements at the Adobe Summit 2019, Has Exemplified Why the MarTech Fitness Drill Is Key to Customer Experience and Success Strategies At the ongoing Adobe Summit, the…
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Adobe Summit, more than 16,000 attendees will get an up-close look at the latest technology being developed in Adobe’s R&D labs, including AI, mixed reality and voice. Hosted by actress Mindy Kaling, Adobe’s popular “Summit Sneaks”…
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Adobe announced a partnership with Roku, Inc. to offer Adobe customers the ability to precisely target the large consumer audience moving to over-the-top service (OTT). Marketers using Adobe Advertising Cloud, Adobe Audience Manager and…
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Customers Can Now Leverage Yext to Increase Discoverability of the Facts About Them in Their Adobe-Powered Properties Yext, Inc., the leader in Digital Knowledge Management (DKM), announced a new collaboration with Adobe. Yext has…
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