Mt. Shasta Ski Park Selects Ascent360

Ascent360 announced Mt. Shasta Ski Park has chosen the data-driven Ascent360 marketing platform to help strengthen relationships with local skiers, mountain bikers, and outdoor enthusiasts. Mt. Shasta Ski Park selected Ascent360 for its proven ability to easily and cost-effectively personalize messages and measure marketing efforts. Located at the tip of northern California, Mt. Shasta Ski Park provides a family-oriented recreational destination throughout winter and summer. In the winter, three lifts carry alpine skiers…

Bolton Valley To Expand Influence And Enhance Customer Engagement With Ascent360

Ascent360, a leading data-driven marketing solution provider, announced Bolton Valley as its newest customer. The resort chose Ascent360 for its proven ability to drive new business and increase revenue for the resort industry. Bolton Valley is a unique all-seasons resort located just 30 minutes from downtown Burlington and Lake Champlain, high in the Green Mountains of Vermont within 5,000 acres of forest. It is home to an alpine village with a large and welcoming community of outdoor enthusiasts, families, and working…

Bicycle Sport Shop To Provide Personal, Virtual Service With Ascent360

Ascent360, a leading customer data platform (CDP) provider, announced its newest customer. Bicycle Sport Shop, a premier bicycle retailer in Austin, Texas, chose Ascent360 based on its proven record of boosting sales for independent bicycle dealers (IBDs). Bicycle Sport Shop is a five-location bike retailer offering sales, service, and rentals to riders of all ages. As active members of their community, they also host rides, classes, clinics, and demos throughout the Austin area. These include free all-level shop rides…

Angel Fire Resort Seeks To Boost Visitation With Ascent360

Leading customer database platform (CDP) provider Ascent360 announced a new customer today: Angel Fire Resort in northern New Mexico. The Resort plans to use the platform's targeted marketing capabilities to reach new and existing customers to drive year-round visitation. Starting as a small ski facility in 1966, Angel Fire has grown into an 18,450-acre, four-seasons resort for families, individuals and groups, located just 25 minutes from Taos in the Rocky Mountains. Beyond skiing, outdoor recreation includes…

Ascent360 To Amplify Omnichannel Marketing At Blue Mountain

CDP Will Help Growing Resort Reach More Customers with Proven Campaigns Ascent360, a top customer database platform (CDP) provider, is partnering with Blue Mountain Resort to expand omnichannel outreach. The resort chose Ascent360 for its reputation as a leader executing proven marketing campaigns for the resort industry. Blue Mountain Resort is a family-focused, all-seasons resort in the Pocono Mountains, 90 minutes from both Philadelphia and New York. Home to 40 ski trails, 16 lifts and the biggest vertical drop of…

Ascent360 To Enable Smart Segmentation At Grouse Mountain

CDP Will Enhance Customer Visibility by Unifying Disparate Data Ascent360, a leading customer database platform (CDP) provider for resorts and outdoor-recreation facilities, has been chosen by Grouse Mountain Resort to boost its digital marketing efforts during this challenging time. Grouse Mountain is a four season resort located 15 minutes from downtown Vancouver, British Columbia in Canada. Known as "the Peak of Vancouver" for its focus on snow sports, Grouse Mountain also features unique activities for guests of…

Tamarack Resort Chooses Ascent360 CDP To Accelerate Marketing Outreach

The Company's Platform and Industry Expertise Create Efficiencies for the Resort Ascent360, a leading customer database platform (CDP) provider for mid-market businesses, announced that Tamarack Resort has chosen the platform to help them achieve their marketing goals: building awareness and driving visitors to their family-friendly, four-seasons destination. Tamarack Resort sits on the shores of Lake Cascade, located 90 miles northwest of Boise, Idaho in Valley County. Tamarack offers skiing, lift-served mountain biking…

Tamarack Resort Chooses Ascent360 CDP To Accelerate Marketing Outreach

The Company's Platform and Industry Expertise Create Efficiencies for the Resort Ascent360, a leading customer database platform (CDP) provider for mid-market businesses, announced that Tamarack Resort has chosen the platform to help them achieve their marketing goals: building awareness and driving visitors to their family-friendly, four-seasons destination. Tamarack Resort sits on the shores of Lake Cascade, located 90 miles northwest of Boise, Idaho in Valley County. Tamarack offers skiing, lift-served mountain…

Ascent360 To Accelerate MagicalButter Marketing Strategy

CDP and Marketing Guidance Will Help Deepen Customer Relationships Ascent360, a leading customer database platform (CDP) provider for mid-market businesses, announced that infusion device manufacturer MagicalButter has chosen the company to accelerate its data-centric marketing strategy. MagicalButter produces the first countertop Botanical Extractor™, which combines an immersion blender, a digital thermostat and a heating unit primarily for making cannabis-infused butter, oils and tinctures. With the global legal…

Ascent360 Announces New User Interface And Features For Customer Data Platform

Company Continues to Innovate CDP for B2C Marketers in Brand, Resort and Retail Segments Ascent360, a leading customer database platform (CDP) provider for mid-market businesses, introduces additional functionality and a new user interface (UI) that makes the platform even more intuitive for marketers to build authentic relationships with prospects and customers. The Ascent360 CDP helps business-to-consumer (B2C) companies grow by providing a Software-as-a-Service (SaaS) solution, which consolidates disparate customer…

Ascent360 Welcomes Jason Root As Senior Vice President of Client Success Team

Root to Help Company Implement Methodology to Ensure Predictable Client Success Ascent360, a leading customer database platform (CDP) provider for mid-market businesses, announced a new Senior Vice President of Client Success: Jason Root. Root, a professional services veteran, has been brought on to help Ascent360 clients quickly realize value and combat steep learning curves common during the adoption of new marketing technologies. "Jason is an exceptional operations leader," says Scott Buelter. "He has led multiple…

Groupon Selects TransPerfect To Help Manage Its Multilingual Content

TransPerfect, the world's largest provider of language and technology solutions for global business, announced that it has been chosen by global experiences marketplace Groupon for translation management technology. Groupon will use TransPerfect's GlobalLink platform to manage internal and customer-facing multilingual content, increasing the productivity and efficiency of the company's in-house linguistic resources by giving them all of the tools they need to track and manage the entire translation process. Groupon chose…

Avtex Improves Internal and Client Experiences with Genesys Cloud

To streamline communications with internal teams and clients, Avtex, a customer experience (CX) consulting and technology company, announced it has now moved to the cloud with Genesys, the global leader in cloud customer experience and contact center solutions. By deploying Genesys Cloud, an all-in-one solution and the world's leading public cloud contact center platform, Avtex now has a unified technology solution across its support teams, resulting in improved visibility and cost controls. Previously, Avtex used an…

Earth Class Mail Launches New Pricing to Offer Customers Even More Value, Welcomes New Leadership

Online service for accessing postal mail announces updated pricing, delivers more value to its customers and welcomes a new leadership team Earth Class Mail, an online service for accessing postal mail, announced updated pricing to deliver more value to its customers and welcomed a new leadership team. Over 50,000 individuals and businesses have used Earth Class Mail to reduce the burden of managing paper mail. “Earth Class Mail has given us enhanced control and security of our postal mail,” said Jay Ackerman,…

Understanding Customer Data Platforms

Customer Data Platforms help in broadening unified systems and accelerating purchase A Customer Relationship Management (CRM) and Data Management Platform (DMP) are the most powerful technologies in any modern marketer's tech stack. In 2017, statistics revealed that marketing technologies have advanced mostly around data management and customer data analytics. Insights from business data are now offered as an amalgamation of a CRM and a DMP that blend into a Customer Data Platform (CDP). What is a CDP?  The CDP…