Bango, the global platform for data-driven commerce, announces the launch of the updated Bango Marketplace, giving app publishers and performance agencies a powerful way to target user acquisition campaigns based on purchase behavior that is not available anywhere else. Targeting proven payers is the holy grail for app marketers. Bango Marketplace gives app marketers access to custom ’Audiences’ of proven payers that focus their Facebook campaigns directly on the people most likely to buy. Marketing Technology News:…

Bango, the global platform for data-driven commerce, has partnered with Appvertiser.io, to accelerate campaign performance and acquisition for its global network of app developers. Appvertiser, a US based mobile performance marketing agency, will incorporate Bango Audiences of app payers to target their client’s campaigns, accelerating payer acquisition. Marketing Technology News: Metis Alumni Win Honors at International Competition For Pandemic Response Appvertiser.io help app developers to develop, customize and…

Collaboration to boost digital access across fast-growing, mobile-first markets Bango, the data-driven commerce company, and TPAY MOBILE FZ-LLC the full-service digital payments platform for the Middle East, Africa, and Turkey, have formed a strategic partnership to increase access to digital commerce. This partnership simplifies and accelerates entry into new markets for online merchants by connecting platforms and pooling operational expertise. The Bango Platform is used by the world’s most successful online businesses,…

DocuBay VOD service joins the Bango circle Bango, the global platform for data-driven commerce, has partnered with DocuBay, to distribute memberships for IN10’s international global VOD platform, DocuBay. Focused on high quality documentary content, DocuBay offers customers global membership to its Video-On-Demand platform. Under this agreement, Bango Resale technology and partnerships will power DocuBay’s growth plans to increase availability to more audiences around the world, expanding its global presence and growing…

Bango the global platform for data-driven commerce, announces it is powering bundled subscription services for BT, the UK’s leading telecommunications company. BT has selected the Bango Platform as a key integration point to deliver a range of third-party products and services to its customers. The partnership between Bango and BT will open-up greater entertainment and commerce opportunities for BTs broad customer base. This first launch for BT is with BritBox, enabling eligible customers to select a 6-month complimentary…

Bango, the global platform for data-driven commerce, announces the expansion of its business development team in Asia. Following recent announcements of new customer wins and record revenue growth in the first half of 2020, these new hires will support the continued exponential growth of commerce though the Bango Platform. Marketing Technology News: Dun & Bradstreet Enters Into Agreement to Acquire Bisnode Man Pham - Regional Vice President, Business Development - ASEAN To support business growth for customers…

Bango, the data driven commerce platform, has partnered with EPIC ON, the premium OTT platform by IN10 Media Network, to expand access to EPIC ON’s vast array of subscription based entertainment content into new regions. Currently, focusing on global expansion, EPIC ON is a multiform content platform enabling users to Watch, Play, Listen, Read and engage with in innovative ways on a single app. Users can access its content on a monthly paid subscription basis. Under this agreement, EPIC ON will work with Bango to expand its…

Bango enables ODK Media to offer Chinese and Korean streaming services to international audiences Initial focus of the partnership with mobile operators in North America Bango, the mobile commerce company, and ODK Media Inc., have entered a partnership to increase access to ODK Media's Korean and Chinese video streaming subscription service. By partnering with Bango, ODK streaming services become easy for telcos worldwide to offer to their customers. By bundling the services with mobile and fixed-line subscription…

Bango, the mobile commerce company, announces that it has entered a Bango Marketplace partnership agreement with Nonvoice, the leading 5G app agency. Through the partnership, Nonvoice will accelerate the adoption and success of its network of 5G app developers. Nonvoice is the world’s first agency to focus on the opportunities for 5G apps, establishing new distribution channels and investment sources for innovative apps by providing access to its distribution network spanning North and South America, Asia, Africa and…

SoftBank customers can use carrier billing to purchase retail goods on Amazon.co.jp Bango, the mobile commerce company, announces that it has enabled carrier billing for mobile operator SoftBank Corp., on Amazon.co.jp. Amazon customers with a SoftBank mobile phone account can now pay for goods, membership fees and subscription services, and charge the cost to their mobile phone bill. To use this payment option, a SoftBank subscriber simply adds carrier billing as a payment option in their Amazon.co.jp account and then…

Bango, the mobile commerce company, has successfully launched carrier billing routes in the Google Play store for new operators in Asia, Latin America and Africa. Millions of customers in Peru, Hong Kong and South Africa can now pay for the massive array of content and services in Google Play, charging the cost to their phone bill, all powered by the Bango Platform. In the space of six weeks, Direct Carrier Billing in the Google Play store has been enabled through the Bango Platform for subscribers of Entel in Peru, Sun…

South Korean mobile commerce leader becomes a strategic investor in Bango, expanding the partnership The proposed expanded partnership between Bango, the mobile commerce company, and NHN Corp ("NHN"), South Korean big data business, announced on 3 April 2020, completed on 16 April 2020. NHN has invested £3.2M into Bango for a 4.7% shareholding. It also invested a further £6.5M for a 60% shareholding in Bango Deep - the Bango subsidiary that owns the Audiens Customer Data Platform business - with Bango retaining 40%.…

Bango, the mobile commerce company, and Spotify, have entered into a business partnership to increase access to the world’s most popular audio streaming subscription service. By partnering with Bango, Spotify makes its streaming service available for operators all over the world to bundle with mobile and fixed subscription plans allowing millions more fans to enjoy their favorite artists. “Bango is delighted that Spotify, the global leader in audio streaming subscription services, is now benefiting from intelligent Bango…

Bango, the mobile commerce company, has opened-up a 2 billion subscriber market opportunity by launching new OTT partnerships that reach subscribers across pre-paid mobile, fixed line, broadband and cable TV platforms. “Providing bundled media packages acquires millions of new customers, creating valuable, recurring revenue streams for OTT players, and at the same time provides all-important market differentiation and loyalty for the channel partners that promote the bundles.” The new partnerships enable subscribers in…

Unveils the Only Enterprise Class, Checkout-Free Technology for Existing Stores Silicon Valley startup Grabango announced that it has raised $12 million in an oversubscribed Series A financing round. Propel Venture Partners led the investment with participation from Ridge Ventures, Abstract Ventures, Commerce Ventures, and Founders Fund. Ryan Gilbert, a General Partner at Propel, will join Grabango’s Board of Directors. This round brings Grabango’s total funding to $18 million. The company will use the funds to grow its…

Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from Bango (E-Commerce), Dixa (Customer service), Softdocs (Content Management), Vonage (Unified Communications), and Postoplan (Social). Bango and BT Partnership Sees First Launch With BritBox Bango the global platform for data-driven commerce, announces it is powering bundled subscription services for BT, the UK’s leading telecommunications company. BT has selected the Bango Platform as…

Longstanding relationship reflects strength of Comscore's local measurement currency Comscore, a trusted partner for planning, transacting and evaluating media across platforms, today announced a renewal agreement to provide Rockfleet Broadcasting with continued TV measurement in the Bangor, ME and Wausau, WI markets. Under the agreement, Rockfleet will continue its long-term use of Comscore local television measurement as its exclusive currency in demonstrating the value and relevance of their audiences to the…

Concora's Digital Experience Platform Makes it Easy for Architects, Engineers, and Contractors to Specify Honeywell Fire Safety Products in Design Concora, developer of the Digital Experience Platform (DxP) designed for the commercial building product industry, today announced that they have signed a deal with the Honeywell Fire Services Group (FSG). Drawing on the power of Concora's DxP, Honeywell's FSG will be better able to provide its architecture, engineering, and construction contracting (AEC) customers to…

What inspired your journey into technology? During my first job after college, I worked at a startup in the customer service department. I talked to customers, figured out what was concerning them and tried to stop them from canceling their service. Quickly, I learned that I wanted to solve the customer problems I was hearing about daily. That desire led to me working more closely with engineering teams. Eventually, that path took me into my current career in technology. As a woman leading Product team in the tech…

Sharland formerly served as Brand Media Director at Dunnhumby Audiens, the innovative Customer Data Platform, has named Rob Sharland as VP Global Sales in a move to strengthen and accelerate rapidly expanding international growth. Sharland joins Audiens from Dunnhumby, the global Customer Data Science company where he was Brand Media Director focused on media agencies and client sales.Audiens is increasingly chosen by multinational businesses to consolidate and activate data across the company, ensuring they can…