CipherTrust Data Security Platform is praised for its comprehensive database security capabilities, delivering a single platform for transparent encryption, data masking, and key management Thales’ next-generation platform awarded “strong positive” ratings for Security, Usability, and Deployment Thales today announced that it has been named as a Market Leader in the 2021 KuppingerCole Leadership Compass for Database and Big Data Security. Marketing Technology News: IDG Launches Global ABM Solution…

Nativz, a top-rated digital agency, has been recognized as a leader in digital marketing as well as marketing analytics and big data categories in new report by DesignRush Nativz, a top-rated digital agency in Dallas, TX, has been recognized as a leader in digital marketing and big data analytics in a new report by DesignRush, ranking first in both categories. Marrying data science with digital marketing expertise, in just three years this generalist marketing agency has delivered over 350 projects for B2B and B2C clients…

iClick Interactive Asia Group Limited, an independent online marketing and enterprise data solutions provider in China, today announced that it has been named winner of the Big Data Award in the advertising category at Singapore Business Review's ("SBR") second Technology Excellence Awards 2020. Technology Excellence Awards, held annually by SBR, a leading business magazine serving Singapore's dynamic business community, recognizes outstanding companies worldwide which have made exceptional contributions in pursuit of…

Q.ai, a Forbes company, partners with Tradier. Tradier Brokerage is a leading, technology-driven, online broker that offers commission-free equity and subscription-based options trading. The Tradier brokerage API technology powers leading trading and digital advisory firms and is preferred by developers and innovators to build and offer innovative investing apps and platforms globally Tradier is teaming up with Q.ai, a Forbes company, to bring advanced AI-driven intelligent investing to retail investors. The collaboration…

Selected Among 'Coolest Big Data Management & Integration Software Companies' Actifio, the pioneer of copy data management software, announced today that CRN®, a brand of The Channel Company, has named Actifio one of "The Coolest Big Data Management & Integration Software Companies" on its newly published 2020 Big Data 100 list. This annual list recognizes elite technology suppliers that are bringing to market cutting-edge services, solutions, and technologies focused on helping organizations effectively manage…

Actian recognized for its innovative hybrid cloud data warehouse solutions Actian, the leader in hybrid data management, cloud data warehouses and data integration, today announced that CRN, a brand of The Channel Company, will feature Actian on its 2020 Big Data 100 list. This annual list recognizes elite technology suppliers that are bringing to market cutting-edge services, solutions and technologies focused on helping organizations effectively manage and analyze the massive amounts of business data generated each day.…

Playing in the online retail industry is increasingly difficult. Margins are becoming tighter, while the massive influx of newcomers further saturates a market that is already filled to the brim with established competitors. In an age in which data has evolved into a hyper-valuable commodity, the so-called “new oil,” businesses are turning to Big Data to keep pushing forward. Many companies are finding more and more value in data. How? By analyzing it in myriad new ways, by visualizing it for patterns and trends, and by…

Multi-award-winning data technology specialist Fusionex has been awarded a multi-year deal with one of the leading international corporate groups to modernize their current customer engagement approach by reimagining the entire customer journey through the use of advanced digital technologies. The client is a decades-old hypermarket and financial services group with an estimated 300 consolidated subsidiaries and affiliated companies internationally. Apart from being one of the largest retail chains in the region, the…

The analysis of a large volume of data is already an indispensable part of the decision-making process for any business, regardless of its volume. Big data is used to resolve routine problems, such as improving the conversion rate or to achieve customer loyalty for an eCommerce business. But did you know that you can also use it to predict situations before they occur? This is the added value of predictive analytics, the use of big data to anticipate user behaviour based on historical data and act accordingly to optimise…

In simple words, we tell what Big Data is, where it is used, who and how works with it. The term Big Data is more than ten years old, but there is still a lot of confusion around it. We are available to talk about what “Big Data” is, where it comes from and where it is used, who the data analysts are and what they do. Three Signs of Big Data Traditionally, Big Data is characterized by three attributes (the so-called VVV rule): Volume. The term Big Data implies a large amount of information (terabytes and…

Delivers Intelligent Data Virtualization and Expands Autonomous Data Engineering Capabilities for Today’s Cloud Analytics Workloads AtScale, the intelligent data virtualization provider for advanced analytics, announced an unprecedented leap in multi-cloud and hybrid cloud analytics, data platform flexibility and time-to-analysis with the launch of its Adaptive Analytics 2020.1 platform release. Redefining traditional data virtualization and delivering upon the promise of cloud transformation, AtScale 2020.1 provides…

As technology and AI show no sign of slowing down, it’s understandable why they have become the norm for innovative and thriving businesses around the world. It’s not only about the tech industry that’s evolving, but also customer-centric sectors, like retail. Gone are the days when retailers and managers only focused on common practices for merchandising: premium shelf space, color block merchandising, avoiding stock-outs. With the help of cutting-edge tech, such as remote Eye Tracking and Big Data analytics, retail…

By now, you must have heard about the countless experiences of global Big Data companies and their battle with the General Data Protection Regulation also known as “GDPR” that passed in the European Union. GDPR was passed in 2016 and went into effect in 2018, yet businesses are still coming to terms with GDPR challenges and compliance standards. And now, a similar data privacy law is going to take effect in the United States, fortifying the already-stringent state laws. We are talking about the California Consumer Privacy…

CDVA, the 1st Global AI Standard, Enables Words Supporting a Language between Machines to Develop for Lower Cost, Lower Latency and Energy Efficient Automation Intelligence Gyrfalcon Technology Inc. (GTI) sees interest surging around MPEG7's latest standards that usher in a wave of capabilities leveraging AI, but more importantly, solving issues for AI that promise to accelerate deployment, reduce latency, lower cost and alleviate compatibility. It is timely that such standards are emerging, as machines are becoming the…

D/CAL, a strategic creative agency co-founded by Tony Hawk, and Apollo Program, a consumer intelligence software company based in New York City, announce a partnership aimed at offering powerful, industry-exclusive behavioral insights and creative services to brands. The partnership combines qualitative, street-level insights from D/CAL's industry-first Cultural Advisory Board (CAB) with Apollo's quantitative ability to assess real consumer behavior at the intersection of content, consumption and media, at scale. "In my…

Despite 60% of Marketers Demanding Control of the ‘Digital Experience’, Many Do Not Understand Common Digital Terms Despite 60% of marketers wanting to ‘own’ the digital experience, many admit that they don’t fully understand digital terminology such as API, big data and machine learning. That’s according to a new study from leading content management system (CMS), Magnolia. The research, which surveyed over 200 IT professionals and 200 marketers, explores the growing disconnect between each group as they struggle to…

Leading creative and marketing firm announced its expansion beyond the advertising industry BOLD Worldwide, a leading creative and marketing firm, announced its expansion beyond the advertising industry to challenge the antiquated methods used by traditional consulting firms by unifying and integrating big data, corporate strategy, creative services, and marketing solutions into a predictive driven, cost-effective, end-to-end growth solution for organizations of all sizes. "For almost fifteen years, BOLD Worldwide supported…

At the End of the Decade, Startups Like Strategus Are Poised for the "Soaring '20s" With hundreds of data-driven technology companies dominating the Inc. 5000, few industries have seen as much growth and change over the last decade as advertising, marketing and media. Ad-tech startups like Denver's Strategus, which made the prestigious lnc. 5000 list of fastest-growing private companies for the second year in a row, are redefining the relationship and relevancy between brand advertising and consumers. Though Inc. 5000…

The Golden Age of Advertising saw the shift from print to the earliest iterations of digital, amid the rise of broadcast and television, following shoppers into their homes and propelling advertising towards the personal. With the birth of market research, Personalization became more of a science than an art,  enabling advertisers to better target their efforts and paving the way towards big data as we know it. In 2019, programmatic advertising – a new niche in Digital Advertising - is set to become an $84 billion industry.…

With Gamooga, Tanla Solutions forays into fast-growing Marketing Automation industry Tanla Solutions Limited, one of the largest cloud communication providers in the world, announced a definitive agreement to acquire a leading Big data, AI driven Customer Data and Marketing Automation Platform – Gamooga. This is the 2nd acquisition Tanla has made in the last four months.  Acquisition of Karix Mobile and Gamooga now will position Tanla as the end-to-end solution provider for global enterprises including the existing 1500+…