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BlueOcean Launches AI-Driven Brand Navigator

With Microsoft, Smirnoff, Clorox, and Panda Express as customers, new launch highlights the disruptive power of brand strategy as a service BlueOcean today launched Brand Navigator, a powerful AI-driven brand strategy platform that enlightens companies with always-on answers about their respective brand strategies and positioning. Brand Navigator strengthens companies with continuous brand insights and actionable guidance to outmaneuver less nimble competitors. Marketing Technology News: SAP.iO Foundry Tokyo Kicks Off…

Ogilvy And Publicis Vets Unveil BlueOcean, An AI Platform

BlueOcean makes it easy for executives and marketers to make dynamic decisions with on-demand auditing and market intelligence  BlueOcean launches out of stealth after two years in development to provide AI-driven brand audits for just $17,000 in seven days. The company, which has worked with hundreds of brands including Microsoft, Panda Express and Pabst Blue Ribbon is harnessing algorithms to speed up the time it takes to get brand insight and strategy recommendations that drive business outcomes at a fraction of the…

Zendesk Welcomes Marketing Veteran Chad Pearce to APAC Leadership Team

Earlier this month, Zendesk welcomed marketing veteran Chad Pearce to its Asia Pacific (APAC) leadership team, following on the recent appointment of Wendy Johnstone as regional Chief Operating Officer and Gari Johnson as Senior Vice President, Sales, APAC. Marketing Technology News: PlanetScale Delivers DaaS For Mission-Critical Applications Through Google Cloud Marketplace As Vice President of APAC Marketing, Pearce will be responsible for developing and executing Zendesk’s regional marketing strategy for APAC’s…