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Trelleborg’s Richard Hepworth, Client of Stein IAS, Wins Ana Business Marketing Corporate Marketer of the Year Award

Stein IAS client and B2B leader, Richard Hepworth, President of Trelleborg’s marine & infrastructure operation, has taken home the accolade for Corporate Marketer of the Year at the internationally-renowned ANA Business Marketing B2 Awards. The company supplies the world’s ports and civil infrastructure with highly engineered polymer solutions. Tom Stein, chairman and chief client officer at Stein IAS, said: “Over the last 10 years, Richard Hepworth has transformed Trelleborg marine and infrastructure’s marketing…

AUTHLIO and FIRESIDE Partner to Bring AI-Powered Content to Small Business Marketing

Content marketing has remained broken for many years. Using AI-generated writing briefs, AUTHLIO has eliminated these long-standing problems, and thanks to a partnership with FIRESIDE, has now developed an affordable content marketing solution for small business owners. Small business owners face a dilemma when producing content. On one end of the scale they can pay for high volume, low quality, super cheap blog posts, and on the other they can opt for low volume, high quality, expensive editorial pieces. The low…

What Desktop Security Vulnerabilities Mean for Your Business Marketing

Consumers are vocal about how brands use their data. To stand out in a good way, marketers and advertisers need to stop focusing on the information they can glean from customer data and build campaigns that capitalize on consumer expectations. Most of the current outcry against misuse and abuse of private user data centers on mobile. However, a recent report by The Washington Post reveals that desktop browsers also pose significant vulnerabilities for data security. Investigating “the secret life of our data,” tech…

Important Things to Consider to Include SMS to Your Business Marketing Strategies

The first digital short text was over 25 years ago. Neil Papworth who was a Developer sent a message as “Merry Christmas” to the Vodafone director Richard Jarvis. This simple message is believed in giving rise to mobile communication technologies that we see now. SMS is present for more than a couple of decades now and it seems to stay even when the most advanced social media platforms and internet messaging applications like Facebook Messenger and WhatsApp etc. are there to compete. As per the latest research, almost 95% of…

DirectLync Shakes Up Small Business Marketing with New Digital Marketing Platform

The New Platform Brings Together All the Essential Sales and Marketing Tools in One Place, Changing the Way Businesses Use Marketing Technology DirectLync announces the launch of its digital marketing platform for small and medium-sized businesses (SMBs). The platform's integrated approach to digital marketing brings together all the essential tools – contact management, email marketing, social media management, website CMS, and reporting and insights – into one easy-to-use platform, saving users over 14 hours a month in…

New Autofunnel by GetResponse Radically Simplifies Small Business Marketing and Creates Fastest Path to Profitability Online

Small business owners, entrepreneurs and online marketers can now seize a greater slice of the multi-trillion dollar e-commerce industry without having to leave work, learn marketing or hire additional staff. “Autofunnel” by GetResponse is the only product of its kind that provides small business owners with a complete set of integrated marketing tools and the fastest step-by-step process to attract customers online, drive sales and measure results. GetResponse, the global innovator in digital and email marketing, created…

DirectLync Shakes Up Small Business Marketing with New Digital Marketing Platform

The New Platform Brings Together All the Essential Sales and Marketing Tools in One Place, Changing the Way Businesses Use Marketing Technology DirectLync announces the launch of its digital marketing platform for small and medium-sized businesses (SMBs). The platform's integrated approach to digital marketing brings together all the essential tools – contact management, email marketing, social media management, website CMS, and reporting and insights – into one easy-to-use platform, saving users over 14 hours a month in…

Constant Contact Adds New Facebook, Automation and Branding Tools to Leading Small Business Marketing Platform

Powerful New Features Make High-Impact Email Marketing Easier and More Accessible Constant Contact, an Endurance International Group company and leader in small business marketing solutions, continues to evolve its platform with the launch of a new suite of tools that allows even the most inexperienced small businesses to benefit from sophisticated marketing. Designed, tested and proven to deliver ease of use and more results to any email campaign, the new features include: Facebook Lead Ads, Automatic Resend to Non…

JJUMPP Announces $3 Million Venture Round to Accelerate Growth of Its Small Business Marketing Platform

Arthur Ventures was also an Investor in Infusionsoft, Where Several JJUMPP Team Members Worked Previously JJUMPP, a SaaS company that offers a powerful digital marketing platform for small businesses, has completed a $3 million venture funding round from Arthur Ventures. JJUMPP's marketing platform gives business owners the ability to automate the management and monitoring of customer feedback and engagement, driving more traffic, referrals, and sales to their business. It also saves time by aggregating all the…

Advantage Business Marketing Pivots Business Model to Deliver Greater Customer Value

Advantage Business Media Rebrands to Advantage Business Marketing Unveiling a Powerful Content Channel Mix for Companies to More Rapidly Attract and Convert Advantage Business Marketing, the marketing content leader for more than one million innovators at science, design engineering, and manufacturing companies, announced a rebranding and a series of consolidations and restructuring to better reflect the Advantage market direction and vision. Born from 100 years of media, Advantage is changing the face of…

Source Digital Partners With LiveXLive to Create the “Brand Safe” Marketing Strategy Businesses Need to Thrive

The immersive commerce and advanced advertising platform joins with the industry's first "live social music network" to offer interactive content experiences that go beyond what social media platforms can currently offer The onset of COVID-19 has hit nearly every American business sector, resulting in consequences ranging from minor setbacks to enormous profit losses. In this climate, any business looking for a healthy ROI needs a next-generation approach to gain a decisive competitive edge, and these brands need look no…

Understanding The Importance of Omnichannel Marketing in a Modern Business Landscape

Siloed marketing channels are no longer enough to reach modern audiences - today, success demands a unified approach Terry Cane, COO of SEOHost.net, a leading domain registration, SSL service, and SEO hosting provider, is advising clients on the importance of omnichannel marketing. Omnichannel marketing refers to an approach where a business or brand is present on multiple channels while striving to create a unified experience across them. Intended to be as seamless as possible, it's meant to provide a high degree of…

Veritone Appoints Head of Communications, Business Unit Marketing Leaders

Mission to Present Powerful, Unified Vision as Veritone Accelerates Growth Into New Global Markets Veritone, Inc., a leading provider of artificial intelligence (AI) technology and solutions, announced the appointment of Thor Valdmanis as Senior Vice President, Corporate Communications, Locke Truong as Vice President of Marketing for Media & Entertainment and Monetization and Ryan Bazler as Vice President of Marketing for aiWARE. "Veritone’s world-class technology is ready to take the main stage and lead the AI…

83% of Local Businesses Have Revamped Their Marketing Strategy in Light of Pandemic, Viamedia Study Finds

New Research Reveals New Opportunities for Local US Business Owners to Renew Advertising Despite the economic downturn wrought by COVID-19, over 75% of local US businesses have remained open during the pandemic — with many looking to adopt effective, fresh marketing and advertising strategies, according to a recent study by Viamedia, the television industry’s largest independent local cross media management company. Based off US responses of Viamedia small business customers and local agencies nationwide, the results…

Moz State of Local SEO Report: 51% of Businesses Will Continue to Invest in New Marketing and Operations

SEO leader publishes local marketing report providing actionable insights and strategies to connect people to their communities Moz, Inc., the leader in search engine optimization technology, today announces The State of Local SEO: Industry Report 2020. The report details how marketers deploy local-SEO tactics and offers new insights for agile, future-forward strategies. Including data from both during and pre-COVID-19 regulations, the report surveyed 1400+ professionals working in local marketing from December 2019 to May…

RSVP Advertising Driving Results for Businesses Through Targeted Direct Mail Marketing

Alliance Franchise Brands model capitalizes on home, lifestyle services Spending more time at home due to the pandemic is prompting homeowners across the country to make improvements to their living spaces that are now playing double-duty as workspaces. And as the weather warms in several regions, outdoor home projects are ramping up as home services providers get back to work. To capitalize on home and lifestyle product and service sales opportunities, local, regional and national brands are turning to effective…

Portland-Based Content Marketing Firm Offers Free SEO Content Writing to Black-Owned Businesses Impacted by COVID-19

Portland and the rest of the nation continue to reel following the one-two punch of a global pandemic, and an ongoing crisis of racial injustice Studies show black Americans are at a higher risk for both health and economic challenges due to the COVID-19 pandemic Portland SEO Growth wants to help black-owned businesses recover and move forward with free SEO content marketing Our country and our community are in crisis. While stay-at-home restrictions are being lifted and businesses slowly reopen following the peak of…

Strategies To Help Businesses Achieve Marketing Goals During Times Of Uncertainty

Organizations need to alter their approach to key markets and customers As the business community continues to adjust to the COVID-19 pandemic, companies need to strategically alter their approach to promoting products and services. According to Jordan Buning, president of ddm marketing & communications in Grand Rapids, given the global impact of the situation, there needs to be an immediate shift in marketing messages. "Consumers of your products need to feel safe, they need to be informed and they want…

Businesses Rejoice: Brainito Delivers DIY Marketing Strategies, Driving Results and Boosting ROIs

The newly launched marketing firm seeks to solve business owners’ biggest marketing headaches by arming them with proven, easy-to-employ DIY marketing strategies Brainito, an exciting collective of entrepreneurs who deliver winning marketing solutions to businesses across the globe, recently opened its virtual doors for business. The solution-driven firm’s mission is to arm businesses with the tools needed to help them see prolific marketing results by solving customers’ biggest problems. Brainito’s suite of services and…

Leading Miami SEO Agency, Web Daytona, Provides Continued Digital Marketing Through Uncertain Time in Business

Miami SEO pros, Web Daytona, are maintaining their online marketing to companies struggle to stay afloat Miami SEO professionals, Web Daytona, have confirmed they will be providing uninterrupted services to help businesses thrive, online, in spite of global uncertainties. As one of the leading names in full-service digital marketing, their experience with both local SEO and national SEO has put them on the map in recent years. And, as recent shakeups in the global business landscape change the way companies operate,…