Uberflip Customers Achieve Success By Emphasizing Content Experience

Uberflip, the industry's first content experience platform (CEP), applauds the success its customers have accomplished by focusing on content experience as a competitive differentiator. Uberflip works to empower marketers with a platform designed to promote content consumption in order to accelerate buyer journeys, transform customer relationships, and boost results. Continuing momentum as the leader in the CEP category, the company has cornered the market, and its own customers are enjoying the transformative outcomes…

xiQ becomes Top Performer in G2; Provides Leading Account-Based Web & Content Experiences (ABM) and Sales Intelligence

xiQ, the leading AI-driven SaaS platform for Sales and Account Based Marketing, is declared the Top Performer in Account-Based Web & Content Experiences and in Sales Intelligence categories. With this sixth consecutive recognition from G2, xiQ continues to fulfil its commitment to providing excellence for B2B sellers and marketers. xiQ's selection is purely meritorious with authentic reviews coming in from reputable clients and enterprise customers after completing an extensive survey questionnaire. The survey is…

Contentstack Leads New Content Experience Platform Category Defined by Leading Analyst Firm

With the recent launch of a completely redesigned and insanely intuitive new interface, Contentstack is driving innovation in the $28 billion market Contentstack, the leading Content Experience Platform (CXP), announced it was included as a leading provider of Content Experience Platforms in a new report from Aragon Research. The report entitled "The Rise of Content Experience Platforms—And Why Your Website and Digital Experiences Will Never Be the Same" introduces a new category: the Content Experience Platform (CXP),…

Uberflip Launches Content Experience Certifications to Help Marketers Master the Acceleration of Pipeline and Revenue from Demand Programs

The company kicked off its annual Conex Tour October 20 - November 4, 2020 with the launch of two new certifications filled with best practices on how to create incredible content experiences that fuel campaign success Uberflip, the leading cloud-based content experience platform, unveiled two new certifications designed to show marketers how to effectively leverage content experiences to drive pipeline, revenue, and retention. The content experience certification program is the first of its kind and equips marketers with a…

Mediafly Launches Content Hub to Dynamically Personalize Sales Content Experience Across Entire Buyer’s Journey

New product offering empowers marketing and sales teams to improve content engagement and accelerate path to purchase Mediafly, a provider of sales enablement technology, content management, and advisory services that create interactive, value-based selling experiences, announced Mediafly Content Hub, a solution providing marketers the ability to manage public-facing website sales content, customer-facing sales content and internal-only sales content all in one place, allowing teams to share relevant, engaging and…

PathFactory Delivers Next-Gen Content Experience Tool For B2B Sales Teams

After being the first to bring actionable content consumption data into the CRM last year, PathFactory announces new PathFactory for Sales functionality designed to improve close rates and overall sales efficiency, and empower every company’s sales force to become a fully-trackable content distribution channel. https://vimeo.com/332575702 Now more than ever, as B2B buying power and sales teams are scaled back, it’s critical for salespeople to know exactly which prospects and customers are sales-ready and which need…

Why CMOs Are Blind to 90% of Their Content Experience

It is best practice -- and common -- for marketers to pre-test human response of their premium Video content. That typically includes big event-driven “tentpole” TV spots, like Super Bowl ads, and evergreen content that is designed to be relevant for a long period of time. That’s logical: If you’re spending millions of dollars on creative production, and millions of dollars to distribute that content, it is only responsible to test, diagnose, improve, predict and select the highest performing ads. More specifically,…

Connatix Research Shows Gen Z Prefers Multifaceted Content Experiences

Compared with Millennials, Gen X, and Baby Boomers, Gen Z prefers content that includes audio, video, polls, quizzes, and a means to comment and receive recommended stories Connatix, the next-generation video technology company for publishers, announced the findings of a study it conducted about the media consumption habits and preferences of Gen Z, that indicates members of this generation (aged up to 22 years) gravitate toward a "multifaceted content experience," rooted in user recommendations from a diverse set of…

Hushly and 6sense Partner to Deliver Increased Lead Conversions Through More Relevant Content Experiences

Joint customers can now dynamically personalize their ABM content streams and any marketing campaigns enabled by in-market account insights from 6Sense Hushly, the leading content engagement & lead conversion platform powered by AI, announced that is has extended its relationship with 6sense, the leading Account Based Orchestration Platform, powered by AI, to include a deeper level of content personalization an content recommendations based on 6sense’s ability to deliver company identification, full-funnel insights…

TripAdvisor Introduces New Sponsored Content Experience for Destinations Looking to Reach High-Intent Travelers

Tourism partner testing showed 25% lift in traveler engagement TripAdvisor, the world's largest travel platform, announced a new sponsorship opportunity exclusively for tourism organizations intent on driving increased engagement of their content within the newly revamped destination search pages on TripAdvisor. The new destination sponsorship offering provides a platform for media buyers to showcase and shape their story and connect to travelers who are actively searching and seeking new ideas on where to stay, dine or…

Syndigo Releases New Capabilities for Content Experience Hub

Integrated Platform Enables Syndication and Management of Core and Enhanced Product Content Syndigo, a portfolio company of The Jordan Company ("TJC"), announced the release of expanded capabilities for the Content Experience Hub. The Content Experience Hub (CXH) is a fully integrated content management platform that provides brands, distributors and retailers the ability to create, collect, manage, enrich, audit, verify, syndicate and analyze their product content across trading partners. Today's release enables…

Contentstack Brings Intelligence from the World’s Leading AI Solutions Directly into its Award-Winning Content Experience Platform

Extending AI to Content Management Enables Smarter Insights, Better Decisions and Improved Outcomes Contentstack, the leading Content Experience Platform, introduced pre-built integrations for the world’s leading AI solutions from Amazon, Google, IBM and Salesforce. Using Contentstack’s widgets, AI is embedded directly in the CMS and available throughout a user’s workflow, delivering a seamless in-context experience. Developers can now build deeper integrations than ever before and provide marketers with insights to…

Gladson Rebrands to Syndigo, Announces Content Experience Hub

New Brand Encompasses Capabilities for End to End Product Content Management for a Comprehensive Client Experience Gladson, a Chicago-based portfolio company of The Jordan Company and Wicks Capital Partners, announced  that it will integrate its family of acquired companies under the new brand name Syndigo. The rebrand reflects the company’s expanded role in the marketplace as an end-to-end provider of synchronized product content and syndication across one of the largest global networks of trading partners. Syndigo is…

Uberflip Named a Leader in Debut G2 Crowd Grid for Content Experience

Content Marketing Category Expansion Reflects Marketers’ Evolving Demands for Personalization and Customer Experience Functions Uberflip, a cloud-based content experience platform that empowers B2B marketers to create personalized content experiences at scale, is proud to announce that G2 Crowd, the peer-to-peer solution reviews platform, has named Uberflip a leader in the premier G2 Crowd Grid for Content Experience, the newest addition to their content marketing software category. G2 Crowd's new content experience…

Uberflip and Intelligent Demand Team Up in Strategic Content Experience Partnership

Expert Full-Service Revenue Agency Strengthens Ability to Drive Revenue Acceleration with Powerful Personalization Capabilities Through Partnership with Leading Content Experience Platform Uberflip, the leading content experience platform, announced a select partnership with Intelligent Demand (ID), an integrated revenue agency that transforms the way companies grow revenue. Just off the heels of Intelligent Demand’s Expy Award win as Service Partner of the Year, this alliance between ID and Uberflip gives customers access…

CONEX Exclusive: How Uberflip Sets New Benchmarks in Content Experience

A Great Content Experience Is About Creating the Right Conditions to Further Engage a Potential Buyer  There's a lot that simple, relevant content can do for your business. Especially, if it's crafted with laser-focused precision to engage audiences who would then turn into customers. Uberflip's marquee conference, CONEX unleashed the beast that all Content Marketing teams could hunt with. For those who are yet to comprehend the dramatic transformation of content strategies around experiences and AI-driven analytics, it's…

MarTech RADAR 2018 Company Reveals The Power of B2B Content Experience

Focus on B2B Content Experience to Drive Higher Engagement and Conversion Does your content speak to the targeted audience? If not, it's time you take Content Experience technology very seriously. Uberflip, the leading content experience platform and a MarTech RADAR 2018 company, has released the first-ever Content Experience Report revealing the impact of content experiences on key B2B marketing metrics. Analyzing first-party data based on the results of B2B marketers as it relates to content and content experience, the…

Content Experience Platform Provider Tiled Raises $1.5 Million

Tiled Inc., a content experience platform for enterprise sales and marketing teams, announced that it has completed the initial closing of its series seed preferred stock financing. The financing, which was led by Kickstart Seed Fund, brings the total amount invested in Tiled to $1.5 million. Proceeds from the financing are being used to accelerate sales and marketing, which will include hiring experienced enterprise software sales, customer success and marketing personnel. “Sales organizations continue to present…

Personalized Content Experiences Gains Massive Boost with Uberflip’s $32 Million Funding

The Global Content Experience Platform Powers Lead Generation, Account-Based Marketing and Sales Enablement for Customers Including Schneider Electric, MongoDB, Stantec, and Pivotal Software A Martech 150 RADAR company and a leader in delivering personalized content experiences, Uberflip, has announced the closing of a $32 million USD Series A funding round led by Updata Partners. The cloud-based content experience platform empowers B2B marketers to create personalized content experiences at scale. Why You Should Read…

Sitecore and Stackla Partner to Deliver User-Generated Content Experiences

Sitecore to Offer Stackla UGC Within the Sitecore Experience Cloud For More Authentic, Relevant Customer Experiences Sitecore, the global leader in experience management software, and Stackla, the leading user-generated content (UGC) platform for enterprise brands, today announced an expanded partnership that integrates Stackla into the Sitecore Experience Cloud platform so that Sitecore customers can deliver highly personalized brand experiences with fresh, real-time UGC. Through this partnership, Sitecore will offer…