First Solution to Connect Content to Business Outcomes with Metrics Demonstrating Content Value Knotch, the leading provider of business analytics built specifically for content, today announced major enhancements to its Content Intelligence Platform that enable brands to quantify the business impact of both their owned and paid content initiatives in order to plan and optimize their content investments. This release represents a major shift in how content strategy is measured by connecting content activities to three…

Knotch, the leader in Content Intelligence, today announced Insight 2021, a virtual conference bringing together leaders in the areas of content strategy, creation and technology to discuss how brands can use the latest content intelligence solutions to plan, measure and optimize their content strategy in order to drive business outcomes. Marketing Technology News: Roku’s Active Live Streaming Video Membership Grew Significantly Post-Quibi Shutdown The conference will be held on June 17, 2021, from noon-5pm ET. It will…

Global companies choose ABBYY to transform their business during global crisis; Thrice recognized as a leader by industry analyst firms Driven by the new paradigm of remote working and the need to access and leverage information quicker, ABBYY reported continued strong momentum for its Content Intelligence solutions during 2020. Global organizations ranging from financial services processing SBA PPP loans and transforming finance, transportation and logistics reducing transaction costs, and government agencies accelerating…

Adlib announced a rebrand that represents its evolution into an AI-driven, SaaS-based Content Intelligence and Contract Analytics leader. The rebrand consists of an enhanced SaaS-based solution, a website with an improved user experience, and a new logo and brand colours that use bold, simple graphics to convey Adlib’s sophisticated solutions in a simple way. With the growing demand for data-driven insights, companies from all industries are now able to leverage AI to surface clean data from complex unstructured content…

AI Platform Delivers Solution to Content Marketing's ROI Problem inPowered.ai, the AI platform built to deliver business outcomes with content, introduced today Content Intelligence: a SaaS offering created to solving content marketing's ROI problem. Developed in response to COVID-19, Content Intelligence is able to decipher what content is resonating most with consumers while driving them down the funnel to take action and deliver real ROI -- changing brand perception, increasing actions taken onsite, lead generation and…

Knotch releases Blueprint, introduces virtual event, and selected as World Economic Forum Technology Pioneer Knotch, the leading independent Content Intelligence Platform, today announced that Knotch has been honored as a 2020 Technology Pioneer by the World Economic Forum. Each year, the World Economic Forum bestows this honor on the most innovative companies worldwide that will have a significant impact on business and society. Knotch joins the Technology Pioneers community alongside other tech veterans including…

Content Hub Helps Marketers Collaborate, Plan and Create Engaging Content for Their Target Audiences by Providing Centralized Content Insights and Analysis Across Digital Channels Socialbakers, the leading unified marketing platform, announced the release of Content Hub, the go-to place for marketers to collaborate, plan and create engaging content by leveraging AI-powered content intelligence. Content Hub empowers organizations to create content strategies that deliver compelling experiences to their target audiences.…

ScribbleLive, a content performance company, unveiled TrendHub, the latest addition to the ScribbleLive Content Cloud. Powered in part by IBM Watson, TrendHub provides sales and marketing with predictive trend, industry, market, and content intelligence. As part of the ScribbleLive Content Cloud, it is used to inform content strategy, demand generation planning, competitive positioning, and sales interactions with customers. TrendHub’s AI-powered predictive insights can be easily customized for any brand, vertical or…

In the wake of disruptions brought on by technology and competition, both B2B and B2C companies have seen their operations turned upside down. According to the American Enterprise Institute (AEI), only 12 percent of the companies that were on the Fortune 500 list in 1955 were still on that list in 2016. AEI shares that most of these companies were victims of market disruption, innovation and creative destruction. With companies feeling more pressure to find ways to differentiate themselves from their competitors,…

The Latest Pegasystem Partnership Brings Together Unified Customer Engagement and Content Intelligence; Clients to Close More Deals with More Effective and Relevant B2B Content Intelligence Pegasystems, a leader in Customer Engagement Software, and Idio, a demand orchestration platform for B2B Marketing, announced a strategic partnership that will enable B2B organizations to present the most relevant content that accelerates customer buying journeys. By combining the power of Pega’s AI-driven real-time customer…

Adobe Promises to Deliver Content Intelligence That Will Play Key Role in Building Brand Loyalty, with Personalization, Authenticity, and Design Reigning Supreme The latest Adobe survey of the US consumers has revealed that people spend on average 7.8 hours per day engaging with digital content—a figure that jumps to 11.1 hours per day among teenagers. According to the report, brands must produce, execute and iterate on compelling content at an ever-increasing velocity to engage with consumers, which is not an easy feat.…

xiQ, the leading AI-driven SaaS platform for Sales and Account Based Marketing, is declared the Top Performer in Account-Based Web & Content Experiences and in Sales Intelligence categories. With this sixth consecutive recognition from G2, xiQ continues to fulfil its commitment to providing excellence for B2B sellers and marketers. xiQ's selection is purely meritorious with authentic reviews coming in from reputable clients and enterprise customers after completing an extensive survey questionnaire. The survey is…

Using Google Cloud Vision API, New Creative Solution Optimizes Performance for Creative Ads Jellyfish, a digital partner to some of the world's leading brands, is expanding its digital offerings with the introduction of Optics: Creative Intelligence, an automated creative content analysis tool. The solution utilizes the Google Cloud Vision API to make recommendations for existing video and dynamic ads correlated to performance by automating the process of analyzing a brand's entire creative set. Several brands,…

The National Geospatial-Intelligence Agency has awarded the $68 million Zeus contract to Science Applications International Corp.. The Zeus acquisition is the follow-on contract for the Innovative GEOINT Application Provider Program (IGAPP) that SAIC has supported since 2014. SAIC serves as the unbiased trusted broker for NGA, partnering with startups and innovative sources to acquire apps and data content that support geospatial intelligence missions. “IGAPP drives the swift delivery of innovations to the defense and…

Extending AI to Content Management Enables Smarter Insights, Better Decisions and Improved Outcomes Contentstack, the leading Content Experience Platform, introduced pre-built integrations for the world’s leading AI solutions from Amazon, Google, IBM and Salesforce. Using Contentstack’s widgets, AI is embedded directly in the CMS and available throughout a user’s workflow, delivering a seamless in-context experience. Developers can now build deeper integrations than ever before and provide marketers with insights to…

Content. It’s a blessing and a curse. Content is at the core of marketing technology and so many other areas of business. From product to business intelligence to sales to customer care and support, HR, legal (this list goes on) businesses are tasked with curating, aggregating, creating, publishing and making sense of growing volumes of content. A few years ago, I conducted research on content marketers’ greatest pain points. The clear winner? Creating content. The need for more content, for better content, for enough…

New AI-Powered Benchmark Reveals the Content Strategies Behind the World’s Top 15 Brands A new artificial intelligence-powered benchmark has declared the Walt Disney Company the ‘king of content marketing’ for 2018. The benchmark, which uses the latest AI technology to analyse content marketing materials, was released by CONCURED, an award-winning AI-powered content strategy platform (CSP). Using this platform, CONCURED analysed content from the top fifteen of the top 100 most valuable global brands of 2018, examining…

Quantum Corp. announced that Molly Presley, vice president of product management and global marketing, will speak at the 2018 SVG Sports Content Management and Storage Forum in New York City. Presley will join a panel discussion on hierarchical storage and disaster recovery, and how sports-media organizations can balance the need to protect their valuable archives while remaining fiscally responsible for rarely-used content. The panel will explore how to balance cold versus accessed storage and effectively manage SSD,…

The Gordon Flesch Company Has Partnered with IBM to Integrate Watson A.I. and Natural Language Processing Capabilities into Any Electronic Content Management Platform The Gordon Flesch Company's brand-new AskGordy application helps solve one of the thorniest problems in document management – how to make the exploding volumes of data buried in corporate Electronic Content Management platforms searchable, accessible, and more useful. The Gordon Flesch Company, Inc., one of the nation's leading independent providers of…

The Qordoba Strings Intelligence Platform Is the First Content Management Platform to Use AI to Integrate Emotion Measurement Qordoba, the only platform enabling product and development teams to manage the words in their applications, announced a revolutionary patent registration for measurement of emotional tone in product and marketing content. For content marketing teams, Qordoba scores product content for style, brand, emotion, vocabulary, and grammar, empowering them to improve their product content. Read More: …