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Contentful Releases App Framework: the New Standard for Assembling Digital Experience Platforms

Today’s most innovative companies assemble their DXP, rather than buying a one-size-fits-all suite Contentful, the global leader in headless content management, announced its App Framework — the new standard for companies to build a best-in-class digital experience stack, as opposed to buying a monolithic suite. This approach has been validated by Gartner, which found a 28-point preference for a stack over an integrated suite. Brands that assemble their own stacks maximize flexibility and agility to deliver digital…

Contentful Appoints New CEO

Steve Sloan will guide the Headless CMS market leader’s sustained, rapid global expansion Contentful, the leading enterprise headless CMS, announced the appointment of Steve Sloan as Chief Executive Officer. Sloan joins Contentful to guide its sustained exponential growth at scale, which has seen enterprise revenue double each year over the past three years. Sloan has extensive experience as a product, marketing and technology leader in market-leading, high-growth enterprise SaaS organizations. He was most recently Chief…

Contentful Launches New Optimizely Application that Enhances the Content Delivery Process to Drive Great Digital Experiences

New application enables developers to build content experimentation directly into Contentful’s content infrastructure  Contentful, the leading enterprise headless CMS provider, announced the release of a new Optimizely application, which allows developers to build content experimentation into Contentful, enabling faster experimentation and more efficient content delivery. The new application allows marketers to test critical marketing content without leaving Contentful. This enables more and faster content…

Contentful Unveils Headless CMS Ecommerce Solution for Faster Content Delivery and Improved Sales

Retailers Can Publish Content Once Across Multiple Devices and Channels with Contentful’s Agile Content Infrastructure Contentful, the leading enterprise headless CMS provider, announced an agile ecommerce solution designed for enterprises to drive online sales by empowering retailers to more efficiently manage content across multiple channels. To engage customers with more seamless and localized online shopping experiences, Contentful’s content infrastructure solution for ecommerce gives retailers the ability to…

Contentful Earns ISO 27001 Certification, Boosts Security Safeguards

Leading headless CMS platform earns certification, demonstrating its commitment to enterprise-grade information security Contentful, the leading content infrastructure provider for enterprises, announced that it is the first pure-play headless CMS to achieve certification under ISO 27001, a leading international standard that details the best practices for information security management systems. ISO 27001 ensures that companies reach vital threshold for the security of their own and customers’ data. This means that…

Contentful Announces $33.5 Million in Series D Funding to Deliver Content Infrastructure for the Modern Technology Stack

Funding Will Be Used to Expand Strategic Partnerships, Deepen Third-Party Integrations Within the Modern Software Stack, and Empower Digital Content Practitioners at Scale Contentful, the leading content infrastructure for digital teams, announced $33.5 million in Series D equity funding. Led by Sapphire Ventures, with participation from OMERS Ventures, Salesforce Ventures, and existing backers including General Catalyst, Benchmark, Balderton Capital and Hercules, this brings total funding for Contentful to $78.3…

Translations.com and Contentful Announce End-to-End Solution to Empower Enterprise Marketers With Faster Creation of Global Content

Integration Gives Joint Customers a Competitive Edge in Launching and Maintaining Multilingual Digital Content Translations.com, the technology division of TransPerfect, the world's largest provider of language and technology solutions for global business, announced the launch of GlobalLink Connect for Contentful—the first comprehensive translation solution available from within the Contentful user interface. Contentful brings agility to the enterprise realm with a modern content infrastructure and a microservices…

MarTech Interview with Carl Tsukahara, CMO at Optimizely

"AI and Machine Learning have the potential to enhance the value of the Marketing tech stack and even how we approach Traditional Marketing strategy." Tell us about your role and journey into technology. What inspired you to start at Optimizely? At Optimizely, I work with a very talented team of Marketing, Sales Development, and Communications professionals to help tell the story of a startup that encourages its customers to embrace a culture of experimentation. In my 25-year career, I’ve kept a tight focus on helping…

CMOs Asked for an Ever-Evolving CMS. Salesforce Delivers It.

Regardless of the nature of the business, Content Management Systems (CMS) are central to any CMO's Marketing Technology stack. Today, a CMS is expected to run in sync with every online Marketing campaign planned. Web CMS Managers are constantly harried by the growing demands to perpetually deliver contextual content and personalization to a highly diversified segment of audience. But, we all know that it is a difficult task to sync your web CMS back-end with the front-end Marketing campaigns. Yes, a lot can be achieved…

MarTech Interview with Ani Obermeier, VP of Marketing at Smartling

"It is essential to create robust knowledge bases that drive operational efficiencies, scalability and growth that can be automated through AI." Tell us about your role and journey into technology. How did you end up at Smartling? Like for so many, travel has been my passion since childhood. You could call me a “stamp collector” if that was still a thing. There is nothing more invigorating to me than experiencing different cultures, immersing myself in local customs and communicating with the locals. It feeds my curiosity,…

How Headless CMS Technology Impacts Sales Growth

Companies that drive revenue by delivering great digital experiences to customers are feeling the painful limits of traditional CMSes. Now, they’re looking at “headless CMS” and beyond for solutions that support agile development, content reusability and personalization. As with any evolving technology, some headless CMSes offer enterprise-grade features and functionality; some are open-source, and some have limited features that can facilitate experimentation but can’t effectively scale. Because many people don’t…

Salesforce Ventures Launches New $125 Million Europe Trailblazer Fund

Salesforce Ventures Has Already Invested in More Than 50 Leading Startups Across 13 European Countries Salesforce, the global leader in CRM, announced that Salesforce Ventures, the company's global corporate investment group, has launched a $125 million Europe Trailblazer Fund to continue to fuel enterprise cloud startups. Salesforce Ventures was the most active Corporate VC in Europe1 last year and has invested in companies pioneering digital payments, machine vision, artificial intelligence, blockchain and the API…

Bigtincan Delivers on Unified Sales Learning, Coaching and Onboarding Platform with Fall Release

The Sales Enablement Provider Adds Video Coaching, Chatbot Support and Enriched Adaptive Intelligence Capabilities to the Bigtincan Hub Bigtincan, the leader in mobile, AI-powered sales enablement automation, announced enhanced learning and training offerings as part of its Fall 2018 platform update. Following the acquisition of micro-learning company Zunos in June, this platform update fully integrates the learning experience as part of the Bigtincan Hub, seamlessly blending sales training, learning and coaching content…

Qlik Expands Analytics and Business Intelligence Leadership in AI and Machine Learning

Cognitive Machine Learning Expands AI Capabilities, Enhances the Value of Data for Every User Qlik continues to lead the analytics and business intelligence industry in delivering AI (augmented intelligence) innovation that expands the value of Qlik’s platform for all users. With the November 2018 release of Qlik Sense, Qlik has introduced new machine learning (ML) capabilities into its cognitive engine and platform. Precedent-based machine learning allows the Qlik cognitive engine to get smarter over time,…

Formstack Acquires QuickTapSurvey, Further Develops Offline and Mobile Capabilities

Leader in Data Capture and Workflows Grows International Footprint and Customer Base Formstack, a software-as-a-service (SaaS) company with a mission to transform the way people collect data and put it to work, announces the acquisition of Toronto-based QuickTapSurvey, a leading provider of mobile and offline surveys. With the acquisition, Formstack is doubling down on its investment in the mobile forms category and plans to combine the best features of the QuickTapSurvey and Formstack products into one, full-service…

Choosing the Right Ingredients for the Content Management System Recipe

Cooking Content Management System recipes requires the right blend of product design with technology. Getting the right technology becomes easy if the development of these systems is directed accurately to gratify client requirements. In part three of this ongoing series on the sphere of Content Management Systems, MarTech Series is focusing on popular technologies that help CMS come alive. The writing aims to provide information for both sellers and buyers about what technology is commonly available out there for the…

Zype Wins Stevie Award for Excellence in Customer Service

Zype's Customer Success Department Recognized with Bronze International Business Award Zype, the video content management and distribution infrastructure company, was named the winner of a Bronze Stevie Award by the International Business Awards in the Customer Service Department of the Year category. "Customers are at the core of everything we do, so we are proud to receive this award for providing excellent customer service," said Ed Laczynski, CEO at Zype. "One of our strong differentiators as a company is the high…