Dentsu Launches Merkle Canada to Expand its Customer Experience Capabilities

As part of dentsu’s move to strengthen its Customer Experience Management (CXM) offering, the network announced the expansion of its CXM services in the Americas region by launching Merkle Canada. Merkle's expansion into Canada brings globally leading capabilities across data transformation, digital transformation, and customer experience management, tailored to the Canadian market and its local, social, and cultural diversity. Under the simplified model, brands gain easy access to solutions spanning CX transformation,…

Phrasee enters $8.5 Billion Customer Experience (CX) Market with First Technology to Optimize Brand Language in Real-Time

Company's latest technology integrates with Adobe and Salesforce, as brand language optimization brings competitive edge and commercial impact to enterprise CX strategies Phrasee, the leader in brand language optimization, today announced Phrasee X, the first technology that allows marketers to automatically optimize language in real-time. Marketing Technology News: Hyland Completes Acquisition Of Nuxeo The introduction of Phrasee X enters Phrasee into the $8.5b customer experience (CX) market1 as the only technology…

CCP Announces The launch Of The CXRPMA (Customer Experience, Resources & Process, Management And Automation) Conference

CCP announces the launch of the CXRPMA (Customer Experience, Resources & Process, Management and Automation) Channel Partner Conference for Jun 10th, 2021 After successfully hosting the biggest & the most significant annual conferences for the Canadian Telecom & IT Canadian Channel Partners community for six consecutive years, Xeo Marketing and Strategic Consultancy now brings to the market – CXRPMA (Customer Experience, Resources & Process, Management and Automation) Channel Partner Conference for Jun…

French Fashion House, Zadig&Voltaire, Partners With Contentsquare To Improve Digital Customer Experience

From effortless luxury to an effortless customer experience Contentsquare, the only complete experience analytics platform, is partnering with French fashion brand Zadig&Voltaire to help the luxury brand execute a customer-centric website redesign. Marketing Technology News: LiveXLive’s PodcastOne Enters Into A Partnership With Samsung “We also rely on Contentsquare insights to optimize the inspirational content that is the bedrock of our merchandising strategy. Our digital ROI is directly tied to…

BIG In Digital Joins The Alida Partner Network To Enhance Customer Experiences In Asia

The new partnership will support brands in elevating customer experience through listening, interpreting, and acting on customer feedback Alida (formerly Vision Critical), creator of the world’s first CXM & Insights Platform, today announced BIG In Digital, an Indonesian technology-driven digital marketing agency will join the Alida Partner Network to deliver elevated customer experience (CX) and insights to organisations in Asia. Marketing Technology News: Samba TV and 605 Partner To Create An Unparalleled…

Research Study Commissioned by LiveVox Reveals Path to Improved Contact Center Agent and Customer Experience

Contact center platforms that have built-in CRMs are the solution to improving both agent and customer experience LiveVox, Inc. (“LiveVox”), a leading cloud-based provider of customer service and digital engagement tools, recently commissioned Forrester Consulting to evaluate how integrated contact center solutions help firms with their business operations, customer needs, agent performance, and business outcomes. For the study, Transform The Agent And Customer Experience Using Contact Center Solutions With…

Ansira Hosts EiQ, An Event Focused on Email Marketing, Customer Experience and Loyalty

Ansira Partners, Inc., an independent global marketing technology and services firm, announced programming details for EiQ, a virtual experience taking place April 21-22, 2021. The annual event was founded in 2017 by BrightWave, a leading email and eCRM company which was acquired by Ansira in 2019. The email thought leadership and innovation focus from previous years has now expanded to include customer experience (CX) and loyalty. Marketing Technology News: Samba TV and 605 Partner To Create An Unparalleled Omniscreen…

Iterable Redefines Personalized Customer Experiences at Activate Live

Signature conference highlights key trends and technologies in a new human-driven era of marketing. Iterable, the leading cross-channel platform for unified customer experiences, today hosts its global virtual conference, Activate Live, to highlight stories, insights and strategies from the makers of some of the world’s most compelling marketing campaigns. The virtual event, airing live today until 2:30 p.m. PT, features an incredible lineup of speakers. Kicking off the conference are headline speakers …

­­Acquire Launches First Conversational Customer Experience Platform For The Modern Digital Landscape

Unified CX Platform Helps Businesses Adapt and Thrive in the New Era of Digital Transformation Acquire, a leading conversational customer experience (CX) platform, today announced the release of their newest software that streamlines customer conversations, automates workflows, and enables teams to better analyze support and service efficiency. Acquire's offering is the first platform designed to help businesses serve customers in the digital-first era of communication. Marketing Technology News: Comscore Elevates…

Reputation Acquires Nuvi, Leader in Social Customer Experience

Powerful Social Listening and Analytics Innovations are a Perfect Match for Robust Reputation Experience Management Platform Reputation, the global leader in reputation experience management (RXM), today announced it has acquired Nuvi, a robust social customer experience (CX) software company based in Lehi, Utah. Nuvi’s award-winning social listening and data visualization capabilities are a strong complement to Reputation’s innovative platform built for the next generation of experience management. Marketing Technology…

Ada Revolutionizes Customer Experience; Helps Leading Brands Provide Valuable Automated Experiences At Scale

With Ada’s No-Code Conversational AI Platform, Organizations Can Break Down Departmental Silos with Automation Across the Customer Journey Ada, the leader in Automated Customer Experience (ACX), today announced its biggest launch to date and introduces Ada Engage. The company is revolutionizing how businesses deliver valuable interactions across every stage of the customer journey. Until now, departmental silos have hindered organizations’ ability to put the customer first. With Ada Engage, businesses are…

Qualtrics Announces New Customer Experience Solutions to Help Organizations Attract Customers and Increase Loyalty in a Post-Pandemic Era

New solutions give organizations a holistic view of heath of their customer relationships to help them improve the experiences they provide across the customer journey Qualtrics, the world's No. 1 Experience Management (XM) Platform and creator of the XM category, today introduced new solutions designed to make it even easier for companies to acquire new customers and build loyalty with existing customers, efficiently and at scale. The new solutions are easy to set up, enabling companies to accelerate their time to value.…

Stingray Business and Space Factory Media Announce Partnership with FAT Brands for Global Music and Customer Experience AI-Driven Insights…

Services to initially launch at Fatburger and Johnny Rockets locations Stingray Business, a leading business-to-business multi-platform music and in-store media solution provider, and Space Factory Media, a digital media collective, today announced that they have signed an agreement to provide custom music, insights, and AV systems solutions for FAT Brands, a leading global franchising company that strategically acquires, markets and develops fast casual and casual dining restaurant concepts around the world. Marketing…

MENTIS Inc. Launches MENTIS R21 – A Revolutionary Update That Offers Best-in-class Data Security And A Revamped Customer Experience

MENTIS Inc. announced the launch of the latest update to their data security platform: MENTIS R21. This update is MENTIS' biggest release to date, and brings new and cutting-edge approaches to security, advanced technical capabilities, and an improved end user experience. Marketing Technology News: MarTech Interview with Clare Dorrian, Chief Marketing Officer, SugarCRM "For a self-funded organization like MENTIS, product enhancements are driven by customer needs and requests. We took advantage of the…

American Marketing & Publishing Helps Local Businesses Stay Visible And Deliver On Customer Experience With SugarCRM

SugarCRM Inc. today announced that American Marketing & Publishing (AMP), the leading provider of local marketing services for small, independent businesses, has expanded its use of the Sugar platform for CRM to deliver highly tailored and efficient customer experience. A fine-tuned view of each customer proved essential as small businesses everywhere are faced with shifting business models and new challenges during the pandemic. Marketing Technology News: MarTech Interview with Clare Dorrian, Chief Marketing Officer,…

Infosys and LivePerson Announce First-of-its-Kind Partnership to Drive Customer Experience Transformation for the World’s Biggest…

Infosys Cobalt and LivePerson's Conversational Cloud and AI combine to help enterprises capture the full sales impact and cost savings from conversational experiences Infosys, a global leader in next-generation digital services and consulting, and LivePerson, Inc., a global leader in Conversational AI, today announced a new 360° partnership to help brands manage AI-powered conversations with consumers and employees over SMS, web sites, apps, and the messaging channels they use every day. The partnership will enable brands…

OneLink Lauded By Frost & Sullivan for Harnessing Emerging Technologies To Deliver Outstanding Customer Experiences

It blends automation with human emotional intelligence to provide clients with the best possible CX Based on its recent analysis of the Latin American and the Caribbean customer experience (CX) outsourcing services market, Frost & Sullivan recognizes OneLink (OneLink) with the 2020 Latin American and the Caribbean New Product Innovation Award. It has set itself apart from the competition by delivering enhanced CX through digital transformation and comprehensive strategies. Developing new solutions for clients,…

Zivaro Achieves Cisco Customer Experience Specialization

Cisco recognizes Zivaro's expertise and qualifications in supporting customers across the entire lifecycle of their solutions and services Zivaro Inc. announced today that it has earned the Cisco Customer Experience Specialization in the US. Zivaro demonstrates its deep technical expertise and qualifications to support customers across the entire lifecycle of Cisco solutions and impact business outcomes by achieving this specialization. Marketing Technology News: MarTech Interview with Tobias Knutsson, CEO at Adverty…

Colt Applauded By Frost & Sullivan for Delivering Customer Experience-oriented Services in the Business Network Service Market

Based on its recent analysis of the European business network services market, Frost & Sullivan recognizes Colt Technology Services (Colt) with the 2021 European Customer Value Leadership Award. Acknowledging that it is no longer adequate to provide superior network technology and services, Colt focuses on the total customer experience to support enterprise customers' digital journeys. Its efforts have helped increase its Net Promoter (NPS) score from 20 in 2016 to 70 in 2020 among European customers. "Beyond simply…

Arc Publishing Achieves AWS Digital Customer Experience Competency Status

Arc Publishing announced it has achieved Amazon Web Services (AWS) Digital Customer Experience Competency status in the Content Management category, which recognizes the technical proficiency and proven customer success of Arc's digital experience platform. This status highlights Arc's superior capabilities, the growth and success of its customers and the differentiation Arc brings to their businesses. Marketing Technology News: B2B Advertising on CTV Platforms is 2021’s Gold Rush "Arc is trusted by the world's…