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Merkle Expands Digital Intelligence Practice, Adds 2,500 Data Scientists to Become One of the World’s Largest Analytics Agencies

Expanded analytic offerings provide unique insights into competitive pricing, customer sentiments, product content, and channel partner initiatives  Merkle, a leading technology-enabled, data-driven performance marketing agency, now represents one of the largest analytics agencies in the world, following the acquisition of Ugam, the leading next-generation data and analytics company, in July of this year. Ugam, a Merkle Company, brings new, innovative engagement models and capabilities to Merkle. Ugam’s Digital…

How Can Offshore Software Development Effectively Fulfill Demand Supply Gap for Data Scientists

“Data is a precious thing and will last longer than the systems themselves.” – Tim Berners-Lee, inventor of the World Wide Web  One significantly observable trend in today’s times is the rise of Big Data and Data Scientists jobs. Why? Because there is something very absolute and objective about numerical information, that’s hard to ignore. For businesses worldwide, data is the new currency and raw material. But is it just this escalating inflow of information which is giving multi-national conglomerates sleepless nights?…

Will On-Demand AI Solutions Design Cloud for Data Scientists

Core Scientific Has Announced This Week’s Most Exciting AI News for It Cloud Computing. the Company Launched the Cloud for Data Scientists From now on, Core Scientific will be providing accelerated GPU compute tuned to the demands of deep learning and AI. Core Scientific announced it has launched the Cloud for Data Scientists™ that combines the best-in-class NVIDIA DGX-2 Systems and the latest Flash Blade solutions to deliver an on-demand AI solution for advanced Data Science work. It is a complete solution for deep…

Marketers Shouldn’t Have to be Data Scientists

Over the past decade, the rise of Data-Driven Marketing and Account-Based Marketing (ABM) have both followed steep trajectories, and that’s no coincidence. After all, the best ABM programs are the ones built on rich data and insights. However, the meteoric rise of data-fueled ABM has had an unintended side effect inside the marketing organization: Marketers now have to become data experts or hire them in droves. As the complexity of analyzing and employing data for ABM increased, marketers started to get lost in the…

Outlier Expands Scope of Business Data for Data Scientists and Analysts with New Announcement

In-Q-Tel, Inc. Investment and Strategic Partnership Advances Company Growth by Allowing U.S. Intelligence Agencies to Take Advantage of Outlier’s Platform to Better Understand Time-Series Data Through Automated Analysis Outlier, a pioneer in Automated Business Analysis, announced a strategic partnership and an investment from In-Q-Tel, Inc. (IQT). IQT is the not-for-profit strategic investor that identifies and accelerates the delivery of innovative technology solutions to support the mission of the US intelligence and…

What Is Automated Machine Learning and Is It About to Put Data Scientists out of Work?

Since Automated Machine Learning (AutoML) tools, such as Google’s AutoML, launched, experts have been exploring whether they are ready for full enterprise integration and application. AutoML tools claim to let anyone take on the role of a ‘citizen data scientist,' capable of producing production ready, Machine Learning models, without the technical background traditionally required. While it’s certainly true that automated Machine Learning processes are changing the way businesses are able to perform data analysis tasks,…

Databricks Introduces Delta Engine and Acquires Redash to Bring Performance and Ease-of-Use to Cloud Data Lakes

New Capabilities Help Data Teams Build a "Lakehouse" for Unified Data Analytics Databricks, the data and AI company, announced the availability of Delta Engine and the acquisition of Redash. These new capabilities make it faster and easier for data teams to use its Unified Data Analytics platform for data science, machine learning, and a broad range of data analytics use cases. Delta Engine is a high-performance query engine on cloud data lakes and Redash is an open source dashboarding and visualization service for data…

Immuta Launches Native Offering for Databricks With Enhanced Security and Collaboration Features

Immuta for Databricks features secure data collaboration, simplified regulatory compliance, and advanced anonymization techniques New 14-day trial makes it easy for Databricks customers to try Immuta at no cost Immuta, the automated data governance company, announced an enhanced platform integration with Databricks, the data and AI company. Immuta for Databricks - a new, native offering for Databricks customers - enhances data engineering productivity and data security by automating fine-grained access control and…

Zepl Integrates Snowflake 2.6 Spark Connector to Accelerate and Simplify Data Science at Scale

Integration highlights strengthening of partnership and growing customer momentum Zepl, the data science platform built for your cloud data warehouse, announced that it has deepened its technical integration with Snowflake by utilizing Snowflake's 2.6 Spark Connector in Zepl's SaaS product. This new integration dramatically improves performance when accessing data for analysis and minimizes costs. Marketing Technology News: Talkdesk Propels Palmer Johnson Power Systems Customer Service With Cloud Contact Center…

Privacera Announces Latest Version of the Privacera Platform for Secure Data Sharing in Databricks

Delivers High Performance Security and Governance in the Cloud with Native Integration Privacera, the cloud data governance and security leader founded by the creators of Apache Ranger, announced the latest version of the Privacera Platform, an enterprise data governance and security solution for machine learning and analytic workloads in the public cloud. Leveraging the Apache Ranger architecture, the Privacera Platform integrates with Databricks to help ensure consistent governance, security, and compliance across all…

DBTA Names IRI a Top 100 Data Management Company Again

Big Data Manipulation & Masking ISV Recognized for Fifth Straight Year Innovative Routines International, has again been included in Database Trends and Applications (DBTA) magazine's "DBTA 100: The Companies That Matter Most in Data". The list spotlights "innovative vendors are addressing both emerging and long-standing challenges" in data management. DBTA 100: The Companies That Matter Most in Data IRI Voracity - Total Data Management Platform "Today, there is a constantly evolving list…

Merkle Launches Performance Marketing Lab to Enable Cross-Channel Experiences through Data, Analytics, and Google Technology

Corresponding white paper and webinar will help brands navigate the Google ecosystem Merkle, a leading technology-enabled, data-driven performance marketing agency, has launched a new Performance Marketing Lab. The Lab comprises a cross-functional team of data scientists, developers, analysts, media experts, and product engineers, who develop proprietary solutions and leverage best-in-class products to help brands ensure their adtech and martech investments deliver greater digital marketing value. The new Lab is led by…

Domino Data Lab Joins NVIDIA DGX-Ready Software Program

Companies Collaborate to Accelerate AI and ML Workflows, Making Best-in-Class NVIDIA GPUs Easily Accessible to Data Science Teams Domino Data Lab, provider of the industry-leading open data science platform for large enterprises, announced it is joining the DGX-Ready Software program by NVIDIA. As part of this program, Domino joins NVIDIA and its partners to further simplify artificial intelligence (AI) infrastructure and help enterprises maximize the full potential of this technology. Marketing Technology News: DOSL App…

Zaloni Recognized as a Key Vendor in Data Management, Integration and Preparation by CRN and Quadrant Knowledge Solutions

Zaloni named to CRN’s 2020 Big Data 100 List for the 4th consecutive year and included as a key vendor in Quadrant Knowledge Solutions Data Preparation Market Outlook Report Zaloni™ announced today that CRN®, a brand of The Channel Company, has named Zaloni to its 2020 Big Data 100 list and Quadrant Knowledge Solutions has ranked Zaloni as a top vendor in the Global Data Preparation Tools Market Outlook Report. “We’re pleased that Zaloni continues to be recognized by industry experts as a leader in data management,” said…

MarTech Interview with Josh Poduska, Chief Data Scientist at Domino Data Lab

"I think it is unrealistic to expect AI and ML to solve all the world’s problems. In my opinion, there will be plenty of situations where AI and ML are not the right fit." Know Me Hi Josh, tell us about your journey and how you arrived at Domino Data Lab. I’ve been in the analytics space for about 18 years and have loved every step along the way. We, humans, are naturally prone to making decisions based on a limited understanding. Information, when properly communicated, frees us from our biases and…

Immuta Unlocks The Cloud for Sensitive Data Analytics

Native Support for Snowflake, Plus new Privacy and Security Features, Help Customers Confidently Shift to Cloud-based Analytics, BI and Data Sharing Immuta, the automated data governance company, today announced native support for Snowflake, along with new privacy and security automation capabilities, that help organizations fully leverage cloud-based data analytics and data sharing -- even on their most sensitive data sets. Enhancements to the Immuta platform include k-anonymization, the latest addition to Immuta’s…

Data Science Tropes: Cowboys and Sirens

As Abraham Maslow—he of the eponymous hierarchy of needs—said in 1966, "I suppose it is tempting, if the only tool you have is a hammer, to treat everything as if it were a nail." To a fledgling Data Scientist (say, a college sophomore) who has just found out about the wonders of Machine Learning (ML), nothing beats the adrenaline rush of discovering their hammer: the ability to sign up on Kaggle, install xgboost, fire up a Jupyter notebook and, within 10 minutes, submit their first Machine Learning model in a competition. …

Databricks’ Unified Data Analytics Platform Can Generate 417 Percent Return on Investment According to Total Economic Impact Study

Independent Study Confirms that Databricks Customers Realize nearly $29 Million in Total Benefits Databricks, the Data and AI company, released a commissioned global study conducted by Forrester Consulting, which reveals that an enterprise cohort of Databricks customers realized nearly $29 million in total value, driven by revenue, productivity and cost savings. Additionally, these same customers experienced a 417 percent return on investment (ROI) over three years and a payback in under six months when they deployed…

NatWest Markets Chooses Dataiku’s Data Science and Machine Learning Platform to Democratise AI

The investment bank accelerates its AI journey with self-service analytics to drive data collaboration Dataiku, one of the world's most advanced Enterprise AI and machine learning platforms, announces a partnership with NatWest Markets, which offers risk management, trading solutions and debt financing to customers of NatWest Group. Under the agreement, Dataiku will provide NatWest Markets with self-service analytics and automated machine learning to join up its technical and front office users. The partnership will improve…