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DataGrail Introduces First-of-its-Kind Smart Verification, Requiring No Additional Personal Information for CCPA Privacy Request…

People can now exercise their CCPA and GDPR rights without submitting additional personal data such as Gov't IDs, Passports to verify their identity DataGrail, a leading privacy management firm, announced its patent-pending "Smart Verification": the industry's first verification solution that does not require an individual to disclose additional personally identifiable information (PII) when submitting a CCPA privacy request. With Smart Verification, organizations can verify an individual's identity by using known data…

DataGrail Named a Cool Vendor by Gartner in the Cool Vendors in Privacy, 2020 Report

DataGrail, a leading privacy management firm, today announced it was named a Cool Vendor in the latest Gartner Cool Vendors in Privacy, 2020 report (Gartner subscription required). Due to increased demand in data privacy compliance, largely driven by the CCPA and GDPR, DataGrail has more than tripled its headcount in the last twelve months, and revenue is up more than 600 percent. According to Gartner, "As privacy laws evolve globally, the vendor landscape has developed with innovative solutions that help security and risk…

DataGrail Finds Americans Expect Privacy Controls, 4 out of 5 People Want a Privacy Law to Protect Personal Data

73% of people would pay more to online services companies to ensure they did not sell or use their data for marketing, while 77% would stop shopping at their favorite retailer altogether if the retailer did not keep their personal data safe As state houses and Congress rush to consider new consumer privacy legislation in 2020, DataGrail, a privacy management company, conducted nationwide research that shows Americans expect more control over their personal information online, and are concerned with how businesses use the…

DataGrail Research Reveals 70% of Privacy Professionals Agree Their Systems Will Not Support New Privacy Regulations

Thousands of Manual Processes Increase Risk of Human Error, Strain Productivity; Half of Companies Missed GDPR Compliance Deadline--Most Plan New Hires for Regulations DataGrail, the privacy management platform purpose-built for the European (GDPR), Californian (CCPA) and impending privacy regulations, announced the publication of "The Age of Privacy: The Cost of Continuous Compliance." The report benchmarks the operational impact of the European General Data Protection Regulation (GDPR) and the California Consumer…

DataGrail Becomes the Latest Member of Marketo’s Innovative Partner Program

DataGrail’s Data Transparency Platform Integrates with Marketo’s Customer Engagement Initiatives. The Partnership Ensures Data Privacy for Marketo’s Customers Today’s consumers have become extremely skeptical about how their information is processed by brands. The recent allegations on Information Technology behemoths about user data breach have added more fuel to the fire. This is becoming a problem for brands globally because today’s businesses depend on data to derive meaningful business insights. Hence, it is…

MarketStar and DataGrail Partner to Provide Privacy as a Service

Personal data privacy startup, DataGrail and MarketStar, the leader in Sales as a Service solutions, announced their partnership. The two firms provide a complimentary offering, integrating DataGrail's Privacy as a Service platform with MarketStar's exemplary track record of providing augmented sales solutions for large technology companies. The collaboration represents a strong commitment to personal data privacy for both companies, and an important step in scaling the DataGrail platform. "MarketStar is an industry…

Data Privacy Startup DataGrail Announces $4 Million Series A Classic at a $16 Million Valuation

DataGrail's Platform Gives Users Data Transparency and Preference Control, While Enabling Businesses to Manage That Personal Data Across Third-Party Systems and Comply with Regulations like GDPR and CCPA DataGrail, a new personal data privacy startup, announced their $4 Million Classic Series A round of funding at a $16 Million valuation. Cloud Apps Capital Partners was the lead investor, and Gunderson Dettmer participated. DataGrail gives users visibility into what data companies have and how their data is used.…

Gainsight Announces First Complete Customer Success Ecosystem, Gainsight Sightline

Gainsight, the Customer Success company, today announced the first complete customer success ecosystem—Gainsight Sightline, the only community-enhanced customer success technology exchange in the market. The new ecosystem supercharges the path to value across customer success technologies via Sightline Vault, a one-stop-shop for Gainsight best practices, templates, playbooks, and more, fueled by contributions from Gainsight’s customer community, and Sightline Integrations, a robust and growing collection of high-impact…

Sales Engagement Firm CopyShoppe Evolves to RevShoppe and Adds Ben Sardella as CEO

Revshoppe Supports Customers of Outreach.io and SalesLoft to Optimize Their Platform, Processes, and People, to Reach the Full Revenue Potential of Their Sales Engagement Strategy As the sales engagement category has become central to the SaaS sales technology landscape, driven by the growth of unicorns like Outreach, SalesLoft, and others, the need for strategic services specifically addressing the sales engagement process has emerged. Originally started as CopyShoppe in 2018, and founded by sales engagement experts…

Steve Mann Joins ThetaRay as Chief Marketing Officer

Fintech and Marketing Pro Deepens Leadership Bench of Financial Crime Analytics Leader ThetaRay, the leading provider of AI-based Big Data analytics,  announced the appointment of Steve Mann as Chief Marketing Officer. As CMO, he will focus on creating a differentiated and compelling brand, developing a high-return demand generation platform and redefining what it means to employ AI to detect and stop financial crime. "Financial institutions face financial, legal, and reputational catastrophes if they can't detect or…

Adobe and Software AG Partner to Advance Customer Experience Management

Adobe Experience Platform and Marketo Engage Combined with Software AG’s Technology Helps Companies Stitch Customer Data from Across Systems At Adobe Summit EMEA, Adobe and Software AG announced a partnership to help companies transform their customer experience management (CXM) by bringing together customer data from across multiple enterprise systems into a centralized and actionable real-time customer profile. Adobe and Software AG will create integrations between Adobe Experience Platform and Software AG’s webMethods…

Smaato and Liftoff Reveal the Most Engaging In-App Ad Formats

Digital Ad Pricing and Performance Data Shows Varied Performance Across Price Points Smaato, the global in-app advertising platform, in partnership with Liftoff, a performance-based mobile app marketing and retargeting platform, published a new study on in-app ad pricing and performance. Buyers can use the data and insights to optimize their in-app ad campaigns by pinpointing the specific ad formats that will allow them to maximize engagement rates and drive conversions. The report analyzes activity across three trillion…

TiVo Integrates Demographic Attributes, Ad Airings, and Mobile Devices into TV Viewership Data Product, Helping Connect the Media and…

TV Viewership Data Incorporates Kantar, Drawbridge Data, and Premium Demographic Attributes to Deliver Robust Partner-Agnostic Solutions to Market TiVo Corporation, a global leader in entertainment technology and audience insights, announced that its TV Viewership Data product is being expanded to include Kantar ad occurrences, Drawbridge’s Identity Graph and premium demographic attributes; giving TiVo customers an expanded data offering with more flexibility to meet the ever-changing needs of the market. “Household-level…

Verint Unveils Groundbreaking New Voice of the Customer Cloud Solution that Combines Digital Leadership and Listening at Scale in the…

Automation Will Enable CX Leaders to Drive Action from a Unified View of Feedback from Across the Entire Customer Journey Verint Systems Inc., The Customer Engagement Company, announced the launch of the industry’s first comprehensive, enterprise-wide view of the voice of the customer, now a cornerstone of its expanding Voice of Customer VoC) strategy. Tailored to serve the unique needs of CX leaders, Verint Unified VoC* provides a complete view of direct, indirect and inferred VoC from across key customer engagement…

Alpha Software Launches Alpha TransForm, Cuts Build Time for Robust Offline Enterprise Mobile Apps from Months to Hours

Latest Product Release Offers the Power of Low-Code and the Development Speed of No-Code Alpha Software Corporation, producer of award-winning software that speeds mobile and web app development and deployment for business and IT, announced the official launch of Alpha TransForm the industry’s first mobile app development and deployment platform that turns complex paper forms or business processes into scalable, offline-capable mobile apps in just a few hours. “We’ve worked hard to ensure that Alpha TransForm has the…

MRC Continues DoubleVerify’s Accreditation for Desktop, Mobile Web & In-App Impressions, SIVT Traffic Filtration & Viewability

DoubleVerify (DV) the leading independent provider of marketing measurement software and analytics, announced it has been granted continued accreditation by the Media Rating Council (MRC) for DV’s desktop, mobile web and mobile in-app measurement in the areas of impressions, property-level ad verification functions, sophisticated invalid traffic (SIVT) detection and filtration, and viewability measurement. Accreditation by the MRC covers metrics within DV’s existing suite of impression quality solutions, including the DV…

Seven Tech Data Executives Named 2019 CRN “Women of the Channel”

Tech Data announced that CRN, a brand of The Channel Company, has named seven of the company’s executives to the prestigious 2019 Women of the Channel list. The leaders recognized on this annual list represent technology suppliers, distributors, solution providers and other IT organizations. Each is recognized for significant contributions to channel advocacy, channel growth and visionary leadership. Chosen for their exemplary leadership and tireless work to support the channel, this year’s list of Tech Data’s Women of…

Instagram Stories and Video Ads Become Branding Staples in Social

Instagram Stories and Video Ads Become Branding Staples in Social; Investment in Apple Search Ads Accelerates Kenshoo, a global leader in marketing technology, released The Kenshoo Q1 2019 Quarterly Trends Report, and accompanying infographic, detailing Q1 spending growth in social (27%), paid search (11%) and Ecommerce Channel Ads (ECA) (83%) on a year-over-year (YoY) basis. As Kenshoo continues to expand its support for myriad ad types within key publishers, more trends emerge that highlight the value of each stage in…

IBI Group Launches TravellQ Traveller Information Software

Global Design and Technology Firm Develops Cloud-Hosted Web and Mobile Solution for Public and Private Sector IBI Group, a global design and technology firm, launched TravelIQ, a cloud-hosted, white-label web and mobile traveller information solution designed for public- and private-sector clients to provide real-time, multimodal trip planning to the public. A turnkey, value-driven product for regional transportation authorities as well as private-sector clients, TravelIQ’s customizable interface can be quickly and…

MicroStrategy Scores Highest in Four Use Cases in Gartner’s Critical Capabilities for Analytics and Business Intelligence Platforms Report

MicroStrategy Incorporated, a leading worldwide provider of enterprise analytics and mobility software, announced that Gartner, Inc., the leading provider of research and analysis on the global information technology industry, has recognized the MicroStrategy platform, MicroStrategy 2019, with the highest product scores across four uses cases in the “Critical Capabilities for Analytics and Business Intelligence Platforms” report. “Critical Capabilities for Analytics and Business Intelligence Platforms” According to…