FieldEdge’s Steve Lau and Rameez Ansari Receive Ernst & Young’s 2018 Entrepreneur Of The Year Award

FieldEdge is Now Eligible for Consideration for the EY Entrepreneur Of the Year 2018 National Awards Ernst & Young (EY) announced that FieldEdge's Co-CEOs, Steve Lau and Rameez Ansari, have received the Entrepreneur Of the Year 2018 Award in the Florida region. Regional winners were honored at the awards gala on Thursday, June 7th in Orlando, Florida. Entrepreneur Of The Year is the world's most prestigious business award for entrepreneurs. The unique award makes a difference through the way it encourages…

Sonobi’s Michael Connolly Wins Ernst & Young Florida Entrepreneur of the Year Award

Michael Connolly Thrilled to Win the Entrepreneur of the Year Award Sonobi recently announced that CEO & Founder, Michael Connolly, has been selected as the recipient of the Ernst & Young Florida Entrepreneur of the Year Award for Advertising and Marketing. The award recognizes the endeavors of exceptional men and women who create the products and services that keep the economy moving forward. The program recognizes entrepreneurs who demonstrate extraordinary success in innovation, financial performance, and…

IPG Mediabrands Unveils AI-Based Social Media Content Agency; Hires Rob Bernstein as EVP

IPG Mediabrands, the leading digital media, and automated buying platform unveiled a global social media and digital content agency called Mediabrands Society. The announcement comes following the media firms latest hiring of Rob Bernstein as EVP, managing director at IPG. Bernstein will report to COO Chris Loll, IPG Mediabrands. The global leadership program at Mediabrands Society is yet to be announced. IPG Mediabrands will offer a comprehensive suite of social media tools and on-demand media agency operation designed…

Study: Brands and Agencies Turning to Digital Promotions Now More Than Ever

Realtime Media, a global leader in driving customer acquisition and engagement through creative applications of technology, announced the results of a national market research survey. The results show that amid the COVID-19 pandemic, more brands and agencies are leveraging digital promotions than ever before as a way to engage consumers, with a specific emphasis on purchase-based campaigns. The company-administered survey revealed that 73% of companies and 60% of agencies had executed a digital promotion within the last…

Moore Establishes AudienceFirst Media

Moore, a leading provider of performance-driven marketing solutions, announces the formation of AudienceFirst Media. The company will combine 30 years of National Fundraising Lists’ brokerage experience with the most advanced data-driven consumer targeting capabilities to identify and maximize new audiences for growth. John Ernst, senior vice president of strategy and insight at Moore, has been promoted to president of AudienceFirst Media. Ernst will be joined by Diane Hardy, who will bring her 16 years of experience at…

8×8 Appoints Germaine Cota as Chief Accounting Officer

8x8, Inc., a leading integrated cloud communications platform, announced the appointment of Germaine Cota to the position of Chief Accounting Officer (CAO). Reporting to Chief Financial Officer Samuel Wilson, Cota will oversee overall global accounting operations, financial reporting, tax, treasury, and internal audit functions. “Germaine has demonstrated a really strong combination of finance expertise and drive. Since joining 8x8 at the beginning of the year, she has made significant contributions as we aligned the…

Qualtrics Announces a Breakthrough End-to-End Automated Solution for Vaccine Management + Citizen Experience

The new solution helps governments navigate the distribution and administration of vaccines with automated workflows on a single system. It integrates with existing health systems to accelerate vaccine adoption and build community trust EY has signed on to co-deliver the implementation services of the Qualtrics vaccine management solution Qualtrics, the leader in customer experience and creator of the experience management (XM) category, announced it is releasing a vaccine management solution to help governments…

Veteran Industry Auditor Chris Johnson Joins Comscore to Bolster Measurement Standards Compliance Initiatives

Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, announced that Chris Johnson has been appointed as Senior Vice President, Measurement Standards Compliance (MSC), effective immediately. The addition of a seasoned measurement standards leader underscores Comscore's continuing commitment to deliver trust and transparency to the industry by engaging with the Media Rating Council (MRC) and other leading accreditation bodies. Marketing Technology News: Game-Changing NetSuite…

Bluecore Taps Former CFO of Bloomberg Financial Products and Datto as It Gears up for Rapid Expansion

Technology Company Veteran Michelle McComb Joins the Retail Marketing Technology Company Following Its $50 Million Series D Funding Round and In Advance of Scaling AI Applications That will Lead Retail Into a Digital-First World Bluecore, the marketing technology company reimagining how the world’s fastest-growing retail brands transform casual shoppers into lifetime customers, announced Michelle McComb as its new Chief Financial Officer (CFO). McComb joins Bluecore after serving as CFO of Bloomberg’s Financial Products…

Agiloft Secures $45 Million Growth Equity Investment from FTV Capital

Names Accomplished Legal Tech Executive Eric Laughlin as CEO to Accelerate Growth in No-Code Contract and Commerce Lifecycle Management Software Company Agiloft, the global standard in no-code contract and commerce lifecycle management, announced a $45 million growth equity investment from FTV Capital, a sector-focused investor in innovative companies in enterprise technology and services, financial services, and payments and transaction processing. Bootstrapped since its inception and profitable, Agiloft's investment from…

3 Ways Digital Transformation Can Help Your Board of Directors

Corporate boards know how important digital technology is to their companies. But they’re struggling to start conversations around digitally transforming their boards. A recent Deloitte study found only 32% of corporate board conversations about technology dealt with technology-enabled digital transformation, a critical component of modernizing board operations. And yet, busy board members stand to gain a lot from digital transformation. This is especially true for the board meeting itself. It can be a powerful time…

OOH Media Specialist Talon Outdoor Expands Vision to Target Revenue Generation Opportunities

xCross-Platform Leader, Zach Friedman, to Oversee U.S. Revenues for Fast-Expanding Independent OOH Media Specialist Talon Outdoor, a leading independent Out of Home (OOH) media specialist, today announced the appointment of Zach Friedman as Senior Vice President, Head of Client Development; Carolina (Lina) Gouveia as Vice President, Client Development; and Brandon Bernstein as Manager, Client Development. With a collective 30 years of media and advertising experience, the expanded team brings deep client development…

The American Influencer Council Launched On The Social Media Day

The American Influencer Council, Inc. (AIC) is a newly formed not-for-profit membership trade association created by influencers for influencers. The trade association is dedicated to sustaining the integrity, viability and growth of the U.S. influencer marketing industry in a globally connected world. The AIC's mission is to advance digital marketing education as well as the art and authenticity of co-branded content as shared through social media platforms for the ultimate benefit of society. Its members are Instagrammers,…

Hootsuite Appoints Former Zendesk Chief Operating Officer Tom Keiser to CEO

Founder & CEO Ryan Holmes moves to Chairman of the Board Tom Keiser Hootsuite announced Tom Keiser, former COO of Zendesk, has been appointed as the company’s new Chief Executive Officer. Keiser brings more than 30 years of global technology and business transformation experience from both retail and technology sectors to his new role. Ryan Holmes, founder and CEO, will pass the torch to Keiser on July 6, 2020, and remain Chairman of the company's board. “Hootsuite is the pioneer in social media management software,…

Zynga Launches Word Pop, a Voice Game Based on Words With Friends, Exclusively for Amazon Alexa

Zynga Inc., a global leader in interactive entertainment, announced the launch of Words With Friends Word Pop (Word Pop), a new voice game based on Words With Friends, exclusively for Alexa. Marketing Technology News: Ingenico North America Reenforces Commitment to Customer Delivery Word Pop is an entirely new take on classic Words With Friends style play. In the game, Alexa challenges players to create as many words as possible from a six-letter bank, through a series of one-minute sessions. Players must say or spell…

Pega Appoints Hayden Stafford as President of Global Client Engagement

Pegasystems Inc., the software company empowering customer engagement at the world’s leading enterprises, announced it has appointed Hayden Stafford as president of global client engagement, effective. This new senior leadership position will unify Pega’s corporate strategy, marketing, and go-to-market functions. Mr. Stafford will report to Alan Trefler, Pega’s founder and CEO. Marketing Technology News: Comscore and Gem Shopping Network Announce Agreement for Television Measurement Mr. Stafford has…

AdColony Opens Data Science Office in Poland, Led By Technology Veteran Hires

Mobile advertising company brings on app UA industry experts Pawel Pawlak and Pawel Godula, brilliant data science and artificial intelligence leaders, to power innovation for AI-powered advertising and monetization solutions AdColony, the mobile performance marketplace, today announced the addition of two user-acquisition technology veterans to the team-- Pawel Pawlak as the Director of User Acquisition (UA) Intelligence and Pawel Godula as the Director of Data Science. The new hires’ primary focus is to lead and develop…

SailPoint Extends Leadership Team to Support Global Growth and Pace of Innovation

SailPoint Technologies Holdings, Inc., the leader in identity management, announced three leadership appointments to support the company’s global growth and increased pace of innovation. These new appointments include: Grady Summers as Executive Vice President of Solutions and Technology; Asanka Jayasuriya as Senior Vice President of Engineering and Chief Technology Officer (CTO) and Steve Bradford as Senior Vice President, EMEA. SailPoint today announced three leadership appointments to support the company’s global…

The Top SEO Marketing Companies of 2020, According to Digital Marketing Agency Rating Platform

75% of users never scroll past the first page of search results which leaves most websites in the dark. Namely, Google uses more than 200 factors to rank pages, making websites' path to the top 10 positions difficult. An increasing number of businesses are turning to SEO experts to increase visibility and outperform their competition in search. TopMarketingCompanies.com, a B2B marketplace connecting brands with digital marketing experts, identified the top SEO marketing companies that help brands improve their online…

ZoomInfo Names Smartsheet CEO Mark Mader and RingCentral CFO Mitesh Dhruv to Board of Directors as Independent Technology Leaders

Dhruv to Chair the Audit Committee ZoomInfo, the global leader in go-to-market (GTM) intelligence solutions, announced the addition of two new independent directors: Smartsheet CEO Mark Mader and RingCentral CFO Mitesh Dhruv. “Mark and Mitesh bring a wealth of deep, relevant experience as seasoned software executives whom we expect to bring immediate value to ZoomInfo,” said Henry Schuck, Founder and CEO of ZoomInfo. “Their capital markets experience as well as expertise in growing global technology companies will be…