Bizzabo’s Study Also Finds 69 Percent of B2B Tech Organizations Plan on Investing More in Events Than They Did in …
How to Leverage Snapchat for Guaranteed from your Event Marketing Efforts
Fuse released new data on tips to use Snapchat at an event. Snapchat is an important mobile social network among …
atEvent Collaborates with Marketo to Extend Account-Based Marketing Capabilities to Event Marketing
atEvent, a leading business-to-business event lead management solution, has joined LaunchPoint by Marketo, an Adobe company, as part of the …
Measuring Quality and Impact of Event Marketing on Revenue Critical to Most Businesses
New Research Proves Correlation Between Events and ROI for Enterprise Companies; Finds Rapid Revenue Growth Is Fueled by Event Marketing One …
DiscoverOrg Redefines the Way You Measure Event Marketing Performance
DiscoverOrg Adds New Expanded Data-Matching Capabilities Enable Sales and Marketing Teams to Build, Enrich and Cleanse Target Prospect Lists – Starting …
Finding the Perfect Balance Between Personalization and Automation with Event Marketing
In-person events are the perfect opportunity to maximize your brand’s engagement with key audiences. The opportunity is so great that …
John Shea Named Global President, Marketing And Events, Octagon Worldwide
Four Agency Executives Promoted to Senior Leadership Positions on Shea’s Team Octagon, the preeminent integrated marketing and talent management agency …
PushSend.com Launches Event Ticketing to Boost its All-In-One Marketing Platform
PushSend.com announces the addition of event ticketing to its all-in-one SaaS marketing platform. With this new piece of the platform, …
Rakuten Marketing Data Breaks down Consumer Habits During the First Holiday Shopping Events of the Season
Larger Purchases Made on Single’s Day and a Higher Frequency of Orders During Click Frenzy Rakuten Marketing have released findings …
SummitSync Partners with Conversica to Boost Marketing ROI with Event AI Assistant
New Partnership Promotes AI-driven Lead Engagement for Event Marketers and Sales Teams SummitSync, the meeting automation platform powered by artificial …
B2B Marketers Use AI to Move Beyond the Google/Facebook Duopoly as Research from Marketing Platform InfiniGrow Shows Growth for LinkedIn, Quora, Content Marketing and Events
Marketers Utilize Infinigrow’s AI Technology to Optimize Their Marketing Budget Allocation as B2B Marketers Turn to Linkedin and Quora as …
Everflow releases SmartSwitch to Automate Optimization and Fraud Prevention for Performance and Partner Marketing
This Feature Allows Marketers and Brands to Set Deterministic Rules for Proactively Optimizing Partners and Their Sources Based on Those …
Become a ‘Wow’ Marketer: Top Marketing Technology Events You Can’t Miss This Season
Events leave a very strong impression on attendees and exhibitionists. Events specific to the industry provide valuable information to customers …
ShowClix Partners with ToneDen to Optimize Social Media Marketing for Event Promoters
Partnership Offers Access to a Powerful Platform to More Effectively Promote Ticket Sales While Optimizing Marketing Budgets ShowClix, Patron Technology’s …
Virtually Alive: How Augmented Reality at Live Events Changes the Marketing Game
Go to a sporting event today, and you’ll often see a competition involving one or two people while ten thousand …
Informa Engage Experts Share Modern Marketing Thought Leadership at Upcoming Industry Events
Informa Engage thought leaders have been invited to share their expertise on data, marketing automation, sales enablement and audience monetization at …
The Marketing Arm to Produce Exclusive Influencer Event For Top Brands, Platforms, Influencers
The Influencer Continuum Is an Exclusive Opportunity for Marketing Executives and Leadership Teams to Discover, Collaborate, and Re-Define Audience Engagement …
B2B Marketing Technology Specialists Concep Launches New Event Check-In Tool for LexisNexis InterAction CRM
Concep Launches Web-Based App That Synchronizes With LexisNexis InterAction CRM in Real-Time Professional Services firms rely on live events to build …
Rockerbox Acquires Eventable To Expand Suite Of Marketing Technology For Brands
Eventable’s Calendar Marketing Technology and Team will Result in Smarter Marketing Solutions from Rockerbox In a latest Martech acquisition update, Rockerbox, …
Rakuten Marketing to Host the Premier Conference for Online Performance Marketing Leaders at the 2018 Rakuten Marketing DealMaker Event
Rakuten Marketing, a leading technology company that enables brands to increase sales through data-driven performance marketing, announced its 2018 affiliate …