New viewer engagement analytics and video reporting tools give users of HubSpot Video, which is powered by Vidyard, greater insight into customer behaviors and the true impact of their online video content. To support the growing appetite for video in business, Vidyard worked with HubSpot to develop new analytics and reporting functionality, which is now available in HubSpot Video — the solution for hosting and publishing video within HubSpot’s marketing, sales, service, and CMS software, powered by Vidyard’s online video…

New Solution Powered by Vidyard Enables Marketing, Sales and Service Teams to Easily Create, Share and Track Personalized and Interactive Videos Directly Within the Hubspot Video Platform Today, Vidyard, the leading video platform for business, announced that it will power the new HubSpot Video solution unveiled at INBOUND 2018. As a fully integrated video solution for marketing, sales and customer service, HubSpot Video offers seamless video hosting, in-video CTAs and forms, video analytics and personalized video messaging…

Zoom’s Entry into the HubSpot Platform Opens a Channel for the Latter’s Customers to Easily Organize Meetings and Webinars HubSpot, one of the largest growth platforms globally announced the infusion of Zoom Video’s capabilities in its ever-growing platform facilitating a better conferencing experience to its users. 2018 saw Zoom to be the most searched term in HubSpot’s integrations directory possibly driving the latter to integrate. Since Zoom Video will be in-built, HubSpot’s customers can easily incorporate video into…

As the Use of Video Continues to Skyrocket in the World of B2B Marketing and Sales Tactics, SmartBug Media and Vidyard Collaborate to Bring the Best in Video to HubSpot Users Worldwide Vidyard, the leading video platform for business, announces that SmartBug Media, HubSpot’s highest-rated Diamond Agency Partner, has joined the Vidyard Agency Partner Program. The partnership will empower SmartBug Media to deliver inbound video services to clients in a wide range of industries. This partnership recognizes SmartBug…

Enterprise software consulting firm Datix recently released three new video demos for its Unity integration solution. Unity is a pre-built application designed to seamlessly connect Epicor ERP with an array of CRM, eCommerce and Marketing Automation systems. The free demos are for Datix's Unity solutions for Microsoft Dynamics 365, Salesforce and HubSpot. Microsoft Dynamics 365 and Salesforce are top CRM vendors. Both are renowned for ease of use and innovative tools such as artificial intelligence. But as Datix CEO …

New partnership allows HubSpot users to track and target prospects based on video usage analytics from Brightcove. Inbound marketing leaders HubSpot, and video solutions provider Brightcove, recent partnership announcement will help the two Boston-based companies deliver targeted video analytics to their customers. With video traffic projected to be 82% of consumer internet traffic by 2020, both companies believe their paths to growth will converge around the increasing domination of video content. Consumers are…

Casted, the first Amplified Marketing Platform and the only audio and video podcast solution made for B2B marketers, announces $7 million in Series A funding led by Revolution Ventures. The round also includes current investors High Alpha Capital, Elevate Ventures, and Tappan Hill Ventures. Casted enables B2B enterprises to leverage audio and video content as a highly effective sales and marketing tool. With Casted, marketing teams can publish content, access a fully searchable content archive with transcription services…

More use of videos in your content and content marketing strategy can help potential customers understand the core nuances of your business and product with a lot more ease. Videos also help strengthen your brand image in the market while creating more engaging relationships with prospects and customers. The basic fundamental to maximizing ROI from your video content is by planning what kind of videos and how you implement it as part of your overall marketing strategy. Marketing Technology News: MarTech Interview with…

Turn-key, Integrated Meeting Scheduler Surpasses the Competition Arrangr.com, the newest and most advanced integrated scheduling platform available for both business and personal use, has been ranked above Calendly and Doodle for efficiency and ease of use by HubSpot. "Despite being completely bootstrapped and having fewer than a dozen employees, Arrangr has consistently ranked higher overall than competitors like Calendly, who has more than 200 employees and $350 million in funding,” remarked co-founder Eric…

Nexa, a business growth agency with offices in Dubai, Manchester and New York, has recently entered into a strategic alliance with three other leading HubSpot Solutions Partners to form Digital Transformation Group (DXG), one of the largest and most sophisticated HubSpot agencies in the world. Marketing Technology News: Cloud Computing Could Eliminate a Billion Metric Tons of CO2 Emission Over the Next Four Years, and… HubSpot is a leading growth platform that works hand-in-hand with partner experts to grow their…

HubSpot, the customer relationship management (CRM) platform for scaling companies, announced today the publication of a new IDC White Paper, sponsored by HubSpot, The HubSpot Ecosystem: Nearly $19 Billion in New Opportunity Ahead, that shows that HubSpot's partners are uniquely positioned to provide the software and services needed for scaling companies to adapt to doing business in an increasingly digital-first world. The white paper quantifies the revenue generated by the thousands of app and solutions partners that…

The Hustle's popular newsletter, podcast, and premium content will join HubSpot's network of educational content HubSpot, the customer relationship management (CRM) platform for scaling companies, announced it has signed an agreement to acquire The Hustle, a media company that produces a newsletter, podcast, and premium research content. The move will give HubSpot more ways to offer its community of scaling companies valuable content across a broader range of topics and a more diverse set of media. "For many customers,…

The company also introduced native integrations with top marketing software platforms Mailchimp, HubSpot, Constant Contact, and more Vimeo, the world’s leading all-in-one video solution, launched a suite of tools to help marketers and businesses reach— and ultimately convert— new customers with video. To streamline the process of managing and communicating with customer leads, Vimeo also introduced new and enhanced integrations with HubSpot, Mailchimp, Constant Contact, and more. Users can now add customizable contact forms…

Caldwell joins the HubSpot board as Michael Simon, founder and CEO of NDVR, Inc. and former co-founder, chairman, and CEO of LogMeIn, retires from the board HubSpot, a leading customer relationship management (CRM) platform, announced that product development and engineering leader Nick Caldwell has joined the company's board of directors. Caldwell joins as Michael Simon, founder and CEO of NDVR, Inc. and former co-founder, chairman, and CEO of LogMeIn, retires from the board. Simon joined HubSpot's board in 2011 and has…

As business-to-business (B2B) sellers adapt to a digital-first reality, many have found new ways to not only maintain their performance but to radically improve their sales effectiveness and efficiency. New data from Vidyard, the video platform for businesses, suggests that in response to the shift to digital selling, the use of video for sales –both live video conferencing and personalized video messaging–has grown exponentially in 2020, and so too has its impact on sales performance. Recent research from Demand Metric…

Hippo Video, a fast-growing business in the Video Customer Experience (CX) domain is named a Leader in the G2 Fall 2020 Grid Report in Video Email and Sales Engagement Categories. Hippo Video has enabled many salespeople to achieve a high conversion ratio by using videos inside their sales outreach. G2 is a leading business peer-to-peer review website where leaders are determined based on data aggregated from the G2 community and from online sources and social networks. Hippo Video scored an 8.9 for its ease of setup and…

Holistic video distribution strategy with long-tail VOD hub increases viewership 24X vs VentureBeat's prior virtual event execution, raising value for attendees and sponsors alike AnyClip Inc., the video content data and technology company, announced the results of a successful technology partnership with VentureBeat, in which an innovative and multifaceted distribution strategy powered by AnyClip's Luminous Video Platform delivered strong outcomes, raising the value of the Transform 2020 event presentation for viewers…

Prestigious Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World Aki Technologies, the company that helps brands personalize advertising through the power of mobile moments, announced that its Moment Marketing with Eyeview technology has been selected as the winner of the “Best Live Video Marketing Solution” award in the third annual MarTech Breakthrough Awards program conducted by MarTech Breakthrough, a leading market intelligence organization that recognizes the top…

SendtoNews (STN) has been ranked as the top digital video platform in the sports category on Comscore’s latest report with the most unique viewers and videos viewed in the month of August. SendtoNews is trusted by content providers, advertisers and publishers to deliver 700 Million video views every month across +12 Million unique viewers on desktop alone, ranking ahead of ESPN, CBS Sports, Yahoo Sports and MSN Sports. Marketing Technology News: InsightSquared Brings Its Revenue Intelligence Platform to HubSpot…

HubSpot, a leading growth platform, is bringing power and ease-of-use to enterprise sales software with a major upgrade of its sales CRM, Sales Hub Enterprise. Custom objects, sophisticated sales reporting, and advanced permissions have been added to give sales leaders new levels of control and flexibility in their CRM, while enhanced sales engagement and configure-price-quote (CPQ) capabilities make it easier than ever for teams to connect with prospects and close deals quickly. Power and Ease-of-Use: The New Standard for…