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Introducing DealCloud Dispatch: The Integrated Marketing Solution Built for the Capital Markets

Dispatch provides capital markets professionals with an intelligent, fully integrated solution for institutional relationship management DealCloud (an Intapp company) – provider of a single-source deal, relationship, and fund management solution for capital markets firms – announces the launch of its proprietary, fully integrated marketing solution, Dispatch. The solution centralizes a capital markets firm’s business development and marketing activities into one, unified platform and comes equipped with landing pages,…

AdGreetz Launches First, Fully-Automated & Integrated Marketing Platform, AdChef

AdChef Is the World’s First Platform to Produce and Deploy Millions of Unique Personalized Creative Ads to the Most Popular Digital Media Platforms/DSPs Using AI/Machine Learning Optimization AdGreetz announced the launch of AdChef, its new proprietary, fully-automated and integrated marketing platform. AdChef is the world’s first personalized video/display platform able to produce, upload and deploy millions of unique creative versions of ads to the most popular digital media platforms and demand side platforms (DSPs),…

ActiveCampaign Brings Multichannel Integrated Marketing for Small Businesses with Conversations

New Conversational Marketing Platform Built on ActiveCampaign to Help Businesses Create Better Experiences for Their Customers ActiveCampaign, the leader in intelligence-driven sales and marketing automation for small businesses, announced the general availability of Conversations, unlocking multichannel communications to influence the entire customer experience. Now, small businesses can seamlessly bring their Conversations into ActiveCampaign and leverage its industry-leading automations to create unique experiences for…

NewsCred Launches Integrated Marketing Edition of Its Content Marketing Platform with the Unveiling of Integrated Campaigns

New Integrated Marketing Edition Unifies Marketing Organizations to Improve Cross-Functional Collaboration and Ensure Delivery of a Consistent, Relevant, and Measurable Content Experience Across All Channels NewsCred, the world’s leading enterprise content marketing platform (CMP) provider, announced the availability of the NewsCred CMP: Integrated Marketing Edition and introduced, as part of the new edition, Integrated Campaigns, an end-to-end solution that reduces the complexity of planning and executing omnichannel…

Ruder Finn Acquires RLA Collective to Expand Integrated Marketing and Analytics Expertise

Ruder Finn announced that it has acquired RLA Collective, a sales-driven integrated marketing agency specializing in health and wellness, including over-the-counter (OTC), nutritional supplement and medical device brands in North America.  With more than two decades in the consumer and pet health sectors, RLA has developed and executed customized marketing campaigns – that blend the latest in digital advertising technologies with traditional tactics – for new and heritage brands sold at major drug, mass market and online…

Interview with Michele Pilgrim, VP, Integrated Marketing, Delphix

"There is a huge amount of convergence between sales, marketing and advertising with how buyers engage with a brand."Tell us a little bit about your role at Delphix? As Vice President of Integrated Marketing at Delphix, my focus is revenue-based marketing, which encompasses demand generation, integrated marketing and sales in a way that is interlocked with all other aspects of the Delphix business. Ultimately, it’s my goal to build a brand that customers want to interact with and to make those engagements feel seamless.…

Hit Refresh With Corefactors Integrated Marketing and Sales Platform

Corefactors Offers an All-In-One Integrated Solution to Manage Marketing, Sales, Communication, and Campaigns Companies want to maximize lead conversion, enhance campaign output, and streamline business communication. It's a fast-paced world with many 'blink and miss it' moments. Knowing this, Bengaluru-based Corefactors, conceptualized by Adnaks Marketing Solutions, has introduced an integrated communication platform that seamlessly blends multiple channel marketing to generate, nurture, and convert leads. It's called …

Wave.video Launches First Integrated Video Marketing Solution

Wave.video releases its new offering that unifies in-browser editing and cloud-based video hosting and enables businesses to run full-cycle video marketing campaigns on a budget, from prompt video creation to multi-channel promotional distribution Wave.video (first launched in 2017) has established itself as the leading online video editor for creating videos to boost social media engagement. The soaring market demand for video content across all distribution platforms triggered the development of the new extended…

Litmus Launches Integrated Solution for Email Marketing

Solution strengthens marketing team collaboration with new dashboards, streamlined email workflow, and simplified approvals Litmus, a leader in email marketing and analytics, released a newly integrated Litmus solution at its Litmus Live conference in Boston. The updated Litmus solution streamlines the entire email marketing workflow—making it easier for marketers to collaborate, save time, and simplify approvals. Enhanced engagement analytics and reporting also provide valuable customer insights, enabling marketers to…

AUO’s Integrated Solutions Power New Retailing to Boost Diversified Business Opportunities with All-Round Precision Marketing Tools

TARTAN Display Technology and All-In-One Digital Signage Displays Using Intel® Smart Display Module Revealed as New Accelerator for Field Applications With great optimism about its smart field business, AU Optronics Corp. will participate in Touch Taiwan 2019 to showcase the TARTAN display technology, which is capable of customized low-volume and high-variety manufacturing, as well as a lineup of diversified smart retail solutions. At Touch Taiwan, AUO will demonstrate its hardware and software integrated capabilities in…

Cramer-Krasselt’s Integrated, Marketing-Driven Approach to Public Relations Continues to Win Top Industry Awards

Leading integrated marketing agency Cramer-Krasselt (C-K) won eight industry awards for its public relations and social media work last month. The awards highlight C-K's data-inspired, real-time, tech-integrated approach to telling clients' stories globally across multiple relevant channels. The awards range from local to national recognition, including two Silver Anvil awards recognizing C-K's global campaigns. The Silver Anvils are sponsored by the Public Relations Society of America (PRSA) and recognize the best in…

Marketing Strategy In 2018: How To Deliver Savvy, Sleek and Integrated Campaigns Amidst Digital Transformation

It’s only February, and 2018 has presented marketers with new opportunities as well as tasked them with an array of challenges. Advancements in innovative technologies, including Virtual Reality (VR) and Machine Learning (ML) have offered a new set of tools for developing digital strategies and campaigns. As a result, there is an expectation to not only consider the systems experiences are built on, but to also design sleek, integrated systems that deliver personalized experiences customized to each unique users’ needs. A…

Leidos Awarded Task Order to Support IRS’ e-Services and Integrated Customer Communications Environment

Leidos, a FORTUNE 500 science and technology leader, has been awarded a new task order by the Internal Revenue Service (IRS) to enhance, upgrade, and maintain the agency's e-Services and Integrated Customer Communications Environment (ICCE) platforms. The single award, hybrid firm-fixed price and cost-plus-fixed-fee contract has a six-month base period of performance and four one-year option years with a total value of approximately $69 million, if all options are exercised. Work will primarily be performed at IRS locations…

HiveIO Launches Industry’s First Fully Integrated Hybrid Cloud Desktop-as-a-Service (DaaS)

New capability to help organizations with COVID-19 remote workforce challenges HiveIO, the leader in Virtual Desktop Infrastructure (VDI), announced today the first of its kind fully integrated VDI platform that will deploy and run in private or hybrid cloud environments as a DaaS solution. The outbreak of COVID-19 has made it extremely challenging for IT teams to deploy VDI in traditional data centers, to enable remote workforces. This new offering is designed from the ground up to enable organizations to roll out…

Percolate, a Seismic Company, Named a Leader in 2020 Gartner Magic Quadrant for Content Marketing Platforms

Percolate Evaluated Based on its Ability to Execute and Completeness of Vision Seismic, the sales enablement leader and world’s most powerful storytelling platform, today announced Percolate, the marketing orchestration company acquired by Seismic in November 2019, has been named a Leader in the 2020 Gartner Magic Quadrant for Content Marketing Platforms. This is the third consecutive year Percolate has been recognized as a Leader for its completeness of vision and ability to execute. “I’m proud Percolate has been…

How AI will Change the Game for Influencer Marketing

The rise of inauthentic social media stars has made it increasingly more challenging for brands to run effective influencer campaigns in recent years. As more and more people aim to make a living via product promotion, and fake users like CGI-created personalities appear on popular platforms, it’s more difficult and tedious than ever to sift through the noise. It’s a better time than ever to integrate Artificial Intelligence (AI) into Influencer Marketing. The business value of AI is well-documented — Gartner estimates…

SecurityGate.io Announces New Chief Marketing Officer and Plans for Expanding Across Texas

SecurityGate.io, an integrated risk management platform for critical infrastructure, and the leader in automating cyber security risk assessments for companies who depend on industrial control systems, announces Matt Wilbanks as the company's Chief Marketing Officer. Wilbanks will be responsible for global go-to-market strategy and marketing activities, and as a key member of the leadership team, developing the company's over-all strategic vision. Marketing Technology News: Digital Realty Earns 2020 ENERGY STAR Partner of…

iClick Featured in Broadcast on Acceleration of Online Marketing in China

iClick Interactive Asia Group announces the availability of a broadcast titled, “Digital Advertising and Enterprise SaaS Present Tremendous Opportunities as Online Marketing Soars in China.” With China’s population now numbering 1.4 billion and internet use increasing at a tremendous rate, the future of SaaS Enterprise Solutions and online marketing has never looked brighter. Marketing Technology News: Screen-Free Learning Platform, Yoto, Selects 5W Public Relations as Agency of Record Despite causing a global…

NICE inContact Teams Up with Zoom for an Integrated Cloud Communications Platform

Leaders in cloud contact center and video-first unified communications join forces to deliver faster, more personalized customer experiences while supporting remote workers NICE inContact, a NICE business, and the leader in cloud contact center, announced that it has entered into a partnership with Zoom Video Communications, Inc., a leader in video-first unified communications. As both companies offer services which enable remote workers, the partnership helps address rapidly changing customer needs and business…

Hudson Integrated Digital Agency Offers ‘Resilience Digital Packages’ for Businesses Struggling During COVID-19

New Jersey Web & Digital Marketing Agency Offers Affordable Service Packages for Businesses Seeking to Digitize Operations and Implement eCommerce During Nationwide Shutdowns Award-winning digital agency Hudson Integrated announced the launch of its new "Resilience Digital Packages" — reduced-rate service packages specifically designed to help traditionally offline businesses harness the power of digital technology to adapt and thrive during the COVID-19 pandemic. Marketing Technology News: Screen-Free Learning…