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Citrus Ornge launches Sorting Office, a new Lead Management CRM

The new platform improves sales performance in remote working environments and assists with compliance while managing inbound leads to build success Performance marketing, technology and publishing business Citrus Ornge announces the launch of Sorting Office; The Citrus Ornge Lead Management CRM. Sorting Office combines the best elements of a Customer Relationship Management platform with key features of a classic lead management platform. The system has everything needed to manage inbound leads and build powerful…

HubSpot Recognized as a 2020 Gartner Peer Insights Customers’ Choice for CRM Lead Management

The Gartner Peer Insights Customers' Choice distinction is based on feedback and ratings from end-user professionals who have experience purchasing, implementing, and/or using the product or service HubSpot, a leading growth platform, announced that it has been named a 2020 Gartner Peer Insights Customers' Choice for CRM Lead Management. Gartner defines CRM lead management applications by their ability to facilitate a business's inbound and outbound customer acquisition, online and offline. This is the third time that…

X2CRM Lands on Gartner’s 2019 Magic Quadrant for CRM Lead Management

X2CRM's Second Magic Quadrant in 2019 Highlights Marketing and Sales Synergy X2Engine, Inc. announced that its flagship product, X2CRM, was recognized for the first time in Gartner, Inc.'s 2019 Magic Quadrant for CRM Lead Management. Gartner evaluated X2CRM and 14 other Lead Management technology vendors for the report, which is aimed at helping application buyers choose the lead management solution that best meets their requirements. Gartner defines CRM lead management as "the process of capturing leads, tracking…

Bpm’online Named a Leader in 2019 Gartner Magic Quadrant for CRM Lead Management

Bpm'online, a global business software company leading in the space of low-code, process automation and CRM, announced it has been named a Leader in the September 2019 Gartner Magic Quadrant for CRM Lead Management for bpm'online marketing(1). The report evaluates 15 vendors, defining CRM lead management as "the process of capturing leads, tracking their activities and behavior, qualifying them, giving them constant attention to make them sales-ready, and then passing them on to the sales team." Bpm'online marketing is…

CDPs and Analytics Take CRM Lead Management Providers to New Heights

Recently, Gartner released the Magic Quadrant 2019 for CRM Lead Management. The list includes the usual top-end Martech providers, Salesforce, Adobe's Marketo, Acoustic (IBM) and the low-code champion in this segment, bpm'online. As a global business software provider for Process Automation and CRM, bpm'online has carved a unique space for itself in the CRM Lead Management category this year. bpm'online is a MarTech RADAR Company 2019. SalesTech Star Primer: What Is Lead Generation? bpm'online was also a leader in…

Salesforce Positioned as a Leader in 2019 Gartner Magic Quadrant for CRM Lead Management

Salesforce improves its position on both the ability to execute and completeness of vision axes in the Leaders quadrant compared to previous report Salesforce, the global leader in CRM, announced that Gartner Inc. has positioned Salesforce as a Leader in its September 2019 Magic Quadrant for CRM Lead Management. At the time of this announcement, Michael Kostow, SVP and GM of Salesforce Pardot spoke to MarTech Series. Michael said, "“Salesforce Pardot has been focused on enabling enterprise and high-growth businesses to…

Integrate Acquires Event Lead Management Company Akkroo, Its Second Acquisition in Three Months

Acquisition Further Bolsters Integrate's Demand Orchestration Capabilities and Expands Its Global Workforce by Establishing an Emea Headquarters in London Integrate announced its acquisition of London-based B2B event lead capture company Akkroo, adding a new, innovative way to capture and process leads in real time at in-person events. Integrate's customers will now be able to send event leads to sales teams as they happen, rather than waiting for event organizers to share lists post-event or manually processing paper…

Gartner Recognizes HubSpot as the December 2018 Gartner Peer Insights Customers’ Choice for CRM Lead Management

This Is the Second Time Gartner Has Chosen HubSpot as the Preferred Outstanding CRM Lead Management System by Business Customers HubSpot has consistently been an extremely popular growth platform among marketers and sellers since the last decade. The company began operations sometime in 2006 as a start-up and grew rapidly. From meager revenues of $255,555 in 2006, the company’s revenues at the end of 2017 were a whopping $375.6 million. HubSpot as a business rapidly expanded from catering to smaller companies to making…

Act-On Ranked Global Leader in Marketing Lead Management

Vendor Selection Matrix Puts Act-On at Number One for Both Strategy and Execution Act-On Software, the leading Adaptive Marketing platform that drives personalized and purposeful multi-channel marketing for mid-market enterprises, is thrilled to announced its #1 ranking as the global leader in the newly released Vendor Selection Matrix for Marketing Lead Management SaaS and Software. In partnership with Research In Action, the report is conducted by renowned analyst and former 12-year Forrester veteran, Peter O’Neill.…

Marketo is a Leader in the 2018 Gartner Magic Quadrant for CRM Lead Management for Seventh Consecutive Year

Leading Marketing Automation platform and a MarTech RADAR entrant, Marketo, Inc., has announced it has been named a Leader in the 2018 Gartner Magic Quadrant for CRM Lead Management for the seventh consecutive year. The company was positioned furthest to the right on the completeness of vision axis in the entire Magic Quadrant. Recommended: Bizible Unveils Bizible Discover At the time of this announcement, Arun Anantharaman, Chief Product Officer, Marketo, said, "Marketo is thrilled to be named a Leader once again in…

Salesforce Positioned in the Leaders Quadrant of the 2018 Magic Quadrant for CRM Lead Management

Salesforce, the global leader in CRM, announced that Salesforce has been positioned by Gartner, Inc. as a Leader in its 2018 Magic Quadrant for CRM Lead Management. Salesforce was placed for its completeness of vision and ability to execute. Salesforce Pardot enables marketing and sales teams to align better than ever with innovative lead management capabilities including AI-powered lead scoring, lead nurturing and lead routing—delivering a smarter and more personalized customer experience. Also Read: Animoto Selects…

HubSpot Named a 2018 Gartner Peer Insights Customers’ Choice for CRM Lead Management

HubSpot, a Leading CRM, Marketing, Sales, and Customer Service Platform, Was Recognized as a 2018 Gartner Peer Insights Customers' Choice for CRM Lead Management HubSpot has been recognized as a 2018 Gartner Peer Insights Customers' Choice for CRM Lead Management. HubSpot is a leading CRM, marketing, sales, and customer service platform. Since 2006, HubSpot has been on a mission to make the world more inbound. In its announcement, Gartner explains, "The Gartner Peer Insights Customers' Choice is a recognition of vendors…

WorkWave Marketing Releases Mobile-First Automation Tools for On-Field Lead Management

WorkWave, the leading SaaS provider for field service lead management and “last mile” fleet management, has announced the release of indigenously-built marketing automation tool services within its core offering – PestPac. The new WorkWave Marketing integration will enable its customers to track and manage all their leads at one centralized location using intelligent sales and marketing automation processes. From a MarTech perspective, sales reporting and sales intelligence solutions on mobile integrated through WorkWave…

M-Files Earns Highest Leadership Position in 2020 Nucleus Research Content Management

Top recognition for usability and functionality solidifies M-Files as leader for seventh consecutive year M-Files Corporation, the intelligent information management company, announced it has been named a “Leader” in the 2020 Nucleus Research Content Management Technology Value Matrix Report. This marks the seventh consecutive year that M-Files has achieved Leader status, as the company further distances itself from competitors as the content management sector frontrunner. This year, M-Files earned the highest recognition…

Qualtrics Launches the XM Institute, the Leading Destination for Experience Management Leaders and Professionals

The XM Institute provides members with access to original research and thought leadership insights, an active online and in-person community of XM professionals, and curriculum to help professionals propel their experience management programs Qualtrics, the leader in customer experience and creator of the experience management (XM) category, announced the Qualtrics XM Institute, the only community and resource destination for XM professionals, practitioners, and leaders. Led by Bruce Temkin, founder of the Temkin Group,…

One Identity Privileged Access Management Solutions Recognized as an Overall Leader

Company earns top marks from analyst firm on product capabilities when evaluated against competitors in the market, most notably for ease of use and scalability One Identity, a proven leader in identity-centered security, today announced this is the company’s 2nd second consecutive year being named an Overall Leader for its Privileged Access Management solutions in KuppingerCole’s 2020 Leadership Compass for Privileged Access Management (PAM) report.  This recognition follows One Identity’s recent placement as an Overall…

More than 70 Percent of Revenue Leaders Say Data Management is a High Priority

InsideView Alignment Report 2020 Highlights the Essential Role of Data, Target Accounts, and Interpersonal Communication in Sales and Marketing Alignment  InsideView, the leader in B2B data and intelligence, today announced the results of its third sales and marketing alignment report, “Unlocking Revenue Performance in the New Normal” based on a survey of sales, marketing, and operations leaders. This data builds on the original research that fueled the best-selling book, Aligned to Achieve . The new report highlights what…

OpenText Recognized as Overall Leader in 2020 Aspire Customer Communications Management Leaderboard

OpenText is shaping the CCM market with strong cloud vision, focus on AI, and product innovations OpenText announced it has been recognized as an overall Leader in the 2020 Aspire Customer Communications Management (CCM) Leaderboard™ for the third year in a row. Positioned as an overall leader in the CCM market, OpenText Exstream is also recognized as a leader in Communications Composition, Business Automation and Omni-Channel Orchestration. The Aspire Leaderboard is an interactive tool that visualizes and ranks…

CANOPY Management Introduces Leading Listing Optimization Service

CANOPY Management introduced its successful Listing Optimization service to the public. The service was, until now, available only to CANOPY Partners, for who it quickly improved critical e-commerce sales metrics. The Listing Optimization Service enhances a product's Amazon Detail Page and pushes more prospective buyers to that page. "The Detail Page is a product's showroom," said Brian Burt, Founder and CEO of CANOPY Management. "It's what triggers or prevents a person from buying." The new system launched after…

MediaMath Bolsters Leadership with Addition of Former WW International and Ascential Execs to Management Team

Kimberly Samon Joins as Chief People Officer and Anudit Vikram Assumes Key Role as Senior Vice President of Product MediaMath, the acclaimed independent advertising technology company for brands announced the appointment of two new executives who will support the company’s strategic vision of driving an accountable, addressable and highly performant supply chain. Former WW International executive Kimberly Samon joins MediaMath as its chief people officer while the product team welcomes Anudit Vikram, former Edge by…