Uniphore Acquires Emotion Research Lab and Adds Video AI Capabilities to Its Innovation Portfolio

Pioneering company delivers advanced capabilities to significantly augment and enhance video-based communications while expanding Uniphore’s market opportunities Uniphore, an early leader in Conversational Service Automation (CSA), announced the acquisition of Emotion Research Lab, a cutting-edge video and emotion AI company. Emotion Research Lab is a leading software developer that uses AI and machine learning, to identify emotion and engagement levels in real-time over video-based interactions. When combined with…

Givenchy Tested « Vertical Video », Dailymotion’s New Mobile Ad Format

Vivendi-owned video platform Dailymotion has added Vertical Video Ad format to its robust advertising offering. The format spans the full length of a user’s mobile device, addressing advertisers’ biggest pain point: finding a way to seamlessly integrate content with the user experience while successfully delivering their message. Dailymotion’s new format, which sparked high viewability and completion rates in campaigns with Givenchy, comes as fifty-three percent of brands were recently found to be leaning into vertical ad…

Dailymotion Opens Access to Its Premium Video Inventories in Programmatic Guaranteed to Verizon Media

Dailymotion partners with Verizon Media to provide a new programmatic guaranteed offer. This automated purchasing mode – also called direct programmatic – allows brands to acquire advertising inventories with full confidence through private deals. Renault – along with its agency OMD – was able to be the first to preview this new offer. Brands are looking for more control and confidence today, while also expecting more guarantees in the construction of their digital strategy. That's why Dailymotion now offers the…

Dailymotion Partners with White Ops to Enable 100% Human Verification of Programmatic Advertising Interactions on their Video Platform

With White Ops Advertising Integrity solution blocking sophisticated bots, invalid traffic and fraudulent impressions in programmatic advertising, Dailymotion deepens focus on the trusted advertising ecosystem Dailymotion, a Vivendi-owned video platform dedicated to creating a trusted home for premium video content that matters, and White Ops, the global leader in sophisticated bot mitigation, announced an enhanced partnership that will protect Dailymotion’s programmatic advertising on its global video platform from…

Videocites AdTrack Revealing the True Reach of Promotional Videos and the Power of Their Organic Boosts on Social Media

Videocites Organic Boosts refer to re-uploads of a video Ad that are published proactively by the audience and boost its exposure and distribution organically. Current video Ad analytics are limited only to available metrics within the brands' official pages and Ad accounts, therefore providing advertisers and brands a very partial reach analysis. One of the biggest challenges in measuring the actual reach of a video Ad is the ability to track all of its re-uploads together with their views and…

Pixelworks Announces TrueCut Video Platform for Cinematic Motion and HDR

Extends Creative Boundaries for Cinematic Motion and Hdr Across Cinema, Home-Entertainment and Mobile Devices While Ensuring the Consistent Delivery of Artistic Intent Pixelworks, Inc., a leading provider of advanced visual processing solutions, announced TrueCut, a powerful new cinematic video platform. TrueCut’s creative tools extend the boundaries for content creation, enabling filmmakers and content providers to take full advantage of today’s incredible cinema, home-entertainment and mobile displays, while TrueCut’s…

RigNet Expands Its Adaptive Video Intelligence Suite with Video Motion Analytics

RigNet, Inc., the leading provider of ultra-secure, intelligent networking solutions, introduced video motion analytics as an addition to its Adaptive Video Intelligence (AVI) suite. Video motion analytics expands the “Intelligence” feature of AVI, RigNet’s comprehensive remote video intelligence system that delivers cost-efficient, high-quality video streams and analysis using ultralow bandwidth. This end-to-end video monitoring solution suite is flexible enough to handle any camera feed, including CCTV, analog, IP,…

Voxpopme Integrates Affectiva’s Emotion AI to Enhance Video Research Analytics

Video survey specialist Voxpopme has announced its partnership with Affectiva, the leading emotion measurement technology company. Marketers can now extract key insights from their research campaigns using video snippets with enhanced emotional analytics. Affectiva’s Emotion AI software will now be available with Voxpopme video insight platform. It will enable marketers to meticulously analyze facial expressions within videos, converting it into powerful emotion data. Users of Voxpopme’s video insight platform can leverage…

Wondershare DemoCreator Version 4.4 Released with Enhanced Video Editing Features

Wondershare DemoCreator has developed more advanced features for users to record and edit their on-screen presentations, demos, tutorials, and gameplays more efficiently Wondershare DemoCreator, a well-known all-in-one screen recorder and video editor, has recently released Version 4.4, providing more sophisticated video editing options and improved video effects. Wondershare DemoCreator offers tons of templates, transition effects, and better screen recording and editing features for presentation, training courses,…

SugarCRM Takes 1st Place in New SoftwareReviews CRM Emotional Footprint Report

SugarCRM announced that it was named a Champion in the 2021 CRM Emotional Footprint report from SoftwareReviews, achieving the highest score of all ranked companies. With a CX score of 8.6, SugarCRM vaulted to first place in the rankings, up from fourth place last year. The report, based solely on customer reviews, quantifies the value relationship vendors provide to their customers. Marketing Technology News: Philco and Roku Launch Philco Roku TV Lineup in Brazil “We are excited to head into 2021 with our continued…

Medallia LivingLens Video Feedback Now HIPAA Compliant to Improve Telehealth Experience

Video feedback and engagement platform enables healthcare providers and pharma companies to capture actionable patient experience sentiment to streamline virtual care Medallia, Inc., the global leader in experience management and engagement, announced that Medallia LivingLens, a powerful video feedback and engagement solution that gathers in-the-moment customer and employee sentiment via video, has achieved HIPAA compliance, enabling healthcare providers and pharma companies to expand how they engage with their patients and…

How to Increase the Click-Through Rate of Music Videos With the Help of Covers

YouTube is one of the major platforms for the development of musicians. More than 2 billion people visit the platform every month, and music is the second most viewed category among all content on YouTube. But promoting musicians through the platform is not so simple. At AIR Music we often encounter the following trend: musicians are ready to spend tens of thousands of dollars to shoot a video and only 10 minutes to create a cover for it. As a result, they spend their budget but do not get enough number of views.…

Filipino Broadcaster ABS-CBN Launches New Cloud Video Editing Workflow

On the same day the management of ABS-CBN Corporation (the Philippines' leading media and entertainment company) chose to close their offices and have most employees work from home, the company's video operations team was busy with an entirely different challenge: launching a new cloud-based, digital content platform. Erwin Malimban, Head of Broadcast Technology describes the challenge of this undertaking during what was an eventful day. "We had been testing and preparing to launch with Wildmoka for a few weeks and the…

Wondershare UniConverter 12.5 Arrives with Enhanced Screen Recording and Video Editing

Wondershare has launched the last version of its all-in-one video converter software Wondershare UniConverter 12.5. The new version features a more powerful screen recorder. It allows creators to record their creative moments on their screens. "Video has exploded on social media in recent years. The requirements for video production are also increasing," says Kevin Yong, Product Director of Wondershare UniConverter. "That is why we are constantly updating the video recording and editing features. Users can record and edit…

How to Kick-start Your Facebook Video Campaign

With over three billion videos being watched every day, Facebook is one of the most preferred advertising platforms. These videos are eye-catching, engaging, and give a new breathing experience to the content nested within. Facebook is also the most used social media platform with approximately 2.45 billion monthly active users. With such a vast number of people on the platform, understanding who is using the platform and why can make a difference in a marketing campaign. With that being said, let’s have a look at what…

Tips for Implementing Emotional Intelligence into Your Digital Workplace

Looking back on 2020, few would have predicted such a volatile and downright bizarre year. While COVID-19 brought many businesses to a halt, others were forced to pivot and get creative with their services simply to keep the lights on. The one business trend that took off above all others is the expansion of the digital workplace. Before the pandemic of 2020, companies were allowing employees to work remotely on occasion with the bulk of employees being required to report to the office. However, after realizing overall…

WeVideo Announces Significant Strategic Growth Investment

WeVideo, a leading cloud-based, and collaborative video creation platform announced that Thompson Street Capital Partners (TSCP), a private equity firm based in St. Louis, has acquired majority ownership in the company. WeVideo has experienced outstanding growth the last few years and this partnership tremendously enhances WeVideo’s ability to deliver on its vision of empowering everyone to impact their world through creative expression. WeVideo has an extensive feature set that provides an award-winning, cloud-based,…

Amazon PPC Strategy Company Shares Benefits of Promotions for Holiday Season

Sponsored Profit, an Amazon PPC strategy company, is sharing with online sellers the benefits to running Amazon promotions during the holiday season. The company says promotions can help improve brand awareness, boost conversion and increase sales Amazon PPC strategy company Sponsored Profit shares with online sellers the potential benefits to running Amazon promotions during the holiday season. The company also offers its top tips for running promotions in conjunction with Amazon PPC. The company is well known for its…

New AKVIS Neon Video Plugin 1.0: Glowing Drawing Effects for Your Videos

AKVIS announces the launch of the new video editing software. AKVIS Neon Video 1.0 offers glowing lines effects for footage and motion graphics. Available as plugin for Adobe After Effects, Premiere Pro, and EDIUS Pro 9. AKVIS continues and expands its product line with the release of the brand new video editing software! AKVIS Neon Video makes it possible to use now for videos the magnificent glow lines effects of the AKVIS Neon image processing software. Marketing Technology News: Amava Launches “The Gift of…

Tremor Video’s Self-Service DSP Leads With Substantial Growth of 650% in Ad Spend YOY

In Contrast to Industry Slow-Down, Advertisers Increasingly Leveraging Tremor Video’s Technology to Execute Campaigns With Efficiency and Flexibility Tremor Video, the leading programmatic video platform, today announced that the number of clients using its self-service DSP has more than doubled and self-service ad spend has increased by 650% since Q3 2019. Following Tremor Video’s investment in platform enhancements, increasing advertiser demand has reinforced the company’s DSP as an efficient, flexible and streamlined…