PathFactory reaffirms market strength in content intelligence With more than 20 years of experience in B2B marketing, content strategy, technology, and operations, Christine Polewarczyk joins PathFactory from Forrester where she owned and…
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PathFactory recognized as a leader in both Content Marketing and Content Experience PathFactory, the B2B Intelligent Content Platform, announced it has been recognized by TrustRadius with a 2022 Top Rated Award in both the…
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Out of 25,820 products on TrustRadius, PathFactory has been recognized as one of the top 101 “Most Loved” software for 2022. Customers love PathFactory because it serves the most relevant content and allows their buyers to self-direct.…
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Rewards and loyalty programs can do more than just boost marketing and customer engagement outcomes. It can enhance customer retention and create a competitive edge in the marketplace. To know how the best in the industry drive these…
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PathFactory’s new Content Intelligence Center makes it easy for marketers to explore their company’s content inventory at scale Yesterday PathFactory unveiled a new Content Intelligence Center within its Intelligent Content…
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What can help B2B marketers create strong marketing messages through creative ads and copy to always tell a story that drives deeper customer connections? Catch these interesting tips, insights and martech best practices in this latest…
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The new investment comes as PathFactory accelerates the growth of its proprietary intelligent content platform PathFactory, the leading B2B Intelligent Content Platform, is pleased to announce the closing of a significant investment by …
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New bi-directional, closed-loop integration passes first-party content signals from PathFactory into 6sense.  PathFactory and 6sense announced they are strengthening their integration to incorporate PathFactory’s content intelligence into…
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Certification recognizes highest standards of data security among SaaS companies Today PathFactory announced that the company has earned the rigorous SOC2® Type 2 certification, joining the exclusive group of marketing…
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PathFactory’s Intelligent Content Platform now allows B2B marketers to build fully custom microsites for ABM and other campaigns at scale PathFactory announced Microsite Builder, a highly-requested feature that helps B2B marketers…
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Attributes 314% revenue growth to prioritizing continuous innovation and listening to customer feedback PathFactory announced it ranked 322nd on Deloitte’s Technology Fast 500, a ranking of the 500 fastest-growing technology, media,…
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PathFactory, a member of Oracle Partner Network (OPN), announced Website Tools – a new suite of AI-driven content intelligence solutions that automatically analyzes website content, informs marketers who is engaging on the website and how…
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After being the first to bring actionable content consumption data into the CRM last year, PathFactory announces new PathFactory for Sales functionality designed to improve close rates and overall sales efficiency, and empower every…
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PathFactory, the top-rated Intelligent Content Platform, announced Virtual Event Experience (VEX), a new solution that powers immersive virtual events for visitors, and gives marketing and sales teams insight into the engagement by every…
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PathFactory (the leader in content intelligence) announced a partnership today with 6sense (the leading Account Based Orchestration Platform, powered by AI) that will give marketers complete visibility into the quality of account…
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Repeat Customer Thomas Been Implements Pathfactory to Support Druva’s Hypergrowth PathFactory announced that Druva, the leader in Cloud Data Protection and Management, selected PathFactory to accelerate lead nurturing and reduce marketing…
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PathFactory announces enhanced reporting capabilities powered by Looker that will uncover unparalleled insight into marketing effectiveness and equip marketers with actionable data points PathFactory, the award-winning Content Insight…
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Fast-Growing Marketing Technology Company Adds Experienced Leadership to Build on Momentum and Capitalize on Growth Potential Marketing technology company PathFactory announced that it has named Dev Ganesan as CEO. Ganesan brings a proven…
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Path Analytics and Pathfactory for Sales Give B2B Marketers and Salespeople Access to Actionable, Cutting-Edge Data on Marketing Performance and Buyer Behavior Does anyone really read our marketing content? Are those leads marketing sent…
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