Prezi Video Announces Integration With Google Workspace Marketplace

Integration Allows Business and Education Professionals to Virtually Present and Interact with Content in Google Meet, Google Drive and Google Classroom Prezi, the most engaging way to share content on video, announced a new integration with Google Cloud that brings Prezi Video to the Google Workspace Marketplace. Prezi Video now easily integrates with Google Workspace, allowing business teams, educators and students to create and share live or pre-recorded virtual presentations within Google Drive, Google Meet and Google…

Prezi Launches Prezi Video App For Zoom

Prezi, a global leader in video and visual communication tools, announced an integration with Zoom to launch an app for interactive video platform Prezi Video in the Zoom App Marketplace. Prezi Video allows users to present visual content within the same screen as their face in Zoom video meetings, providing visual engagement and human connection throughout. “We’re excited to have the Prezi Video integration go live on our Zoom App Marketplace,” said Aleks Swerdlow, Marketplace Product Marketing at Zoom Video…

TechBytes with Nadjya Ghausi, VP, Marketing, Prezi

Nadjya Ghausi VP,Marketing, Prezi In a startling revelation, leading Presentation Software provider - Prezi has reported that Millennials have a slightly longer attention span compared to Gen Xers' or Boomers. The report finds engaging content with cinematic effect as the "golden ticket" to build a compelling interaction with the audience. To help our readers better understand the true definition of “Attention” and how Content Marketing teams could actually measure attention from the context of marketing performance, we…

Prezi’s Rapid Growth Includes 100 Million Customers, New CFO, and Brand New San Francisco HQ

Prezi Crosses 100 Million Users and Announces Milestones Prezi, the presentation platform that helps people connect more powerfully with their audiences and customers, announced a number of milestones: The company now has more than 100 million users worldwide, who have created the world’s largest database of public presentations. Prezi presentations have been viewed over 3.5 billion times. To further propel this growth, Prezi has appointed a new chief financial officer, Narayan Menon. To accommodate its…

Interview with Nadjya Ghausi, VP, Marketing, Prezi

"When it comes to MarTech tools, It is less about “state of the art” and more about “is this tool going to give me results and will the tool increase ROI?” We ask “what unique purpose does it address?” and “how does it integrate with stack we already have?” "Tell us about your role and how you got here. What inspired you to be a part of the Prezi team? In my role as Vice President of Marketing at Prezi, I oversee the marketing team including Brand, Demand Generation, International, Product Marketing, and Marketing Ops.…

MarTech RADAR 2020: Top 150 Marketing Technology Updates of 2020

Now that we are already into the New Year 2021, our content analysis picked the top 50 marketing technology updates from the industry that made the most buzz in 2020. We have organized these updates in chronological order. January 2020 Accenture Helps United Utilities Build and Deploy a Digital Workforce Management Solution, Based on Salesforce Platform "Accenture helped United Utilities, the UK’s largest listed water company, build and deploy a new digital workforce management solution built on the Salesforce platform,…

Sam’s Club Partners With Button and Rakuten Advertising

Button's Reach solution has evolved affiliate marketing into a major channel for installs and app sales Button, the leading mobile technology company, and Rakuten Advertising, the top global affiliate marketing network, announced the integration of Button software to drive app installs, and boost sales as well as repeat purchases for brands. Through Reach™, Button's latest product that offers its deep linking and app-tracking technology as a service to affiliate network traffic, brands are able to convert moments of high…

Viant Helps Feeding America Raise Critical Donations During COVID-19

Pro-bono advertising campaign increases site visits by more than 60%, exceeding benchmarks Viant, a people-based technology company, announced the results from its Feeding America pro-bono display advertising campaign that ran on its Adelphic self-service DSP from April - May 2020, driving more than 1,500 site visits and critical donations during COVID-19. Feeding America, the nation’s largest hunger-relief and food rescue organization, has seen increased need amidst the pandemic, requiring essential support as…

Exclaimer Launches a New Way to Design and Manage Email Signatures for Microsoft Exchange Users

Exclaimer Cloud – Signatures for Exchange is currently the only email signature management solution for on-premises customers to harness cloud benefits Exclaimer, provider of world-class email signature management solutions has launched Exclaimer Cloud - Signatures for Exchange, which offers a new way to design and manage email signatures for Microsoft Exchange users.  This product allows non-IT teams to take full control of an organization’s email signatures, all from an intuitive web interface. It is unique as it…

Casted Expands Board with Two Powerhouse Marketing Leaders

Podcast marketing technology leader appoints Ellie Mirman and Gina Hortatsos as board members for unparalleled industry expertise Casted, the only content marketing platform built around B2B brand podcasts, announces the addition of two notable CMOs to its board, Crayon’s Ellie Mirman and LogicGate’s Gina Hortatsos. As the company furthers its mission to help B2B brands connect with their audience through conversations, Hortatsos and Mirman will play a critical role in shaping its future. “What we’re doing at Casted is…

Weyland Tech Expands New CreateApp Digital Marketing Campaign to Indonesia

Weyland Tech, Inc., a leading global provider of eCommerce, mCommerce, and fintech business enablement solutions, has expanded to Indonesia a new digital marketing campaign for its CreateApp mCommerce platform-as-a-service (PaaS). The launch in Indonesia follows a successful pilot marketing program recently completed in Taiwan that included new online seminars hosted by CreateApp’s chief product officer and founder, Eddie Foong. Marketing Technology News: CCPA Is a Major Moment for Data Privacy in This Country The…

Google Cloud Partners with Best Buy to Deliver Improved Customer Experience

Best Buy leverages Google Cloud's enterprise data platform and analytics to unify its data sources and develop new products and services Google Cloud and Best Buy announced the expansion of their partnership via a new, multi-year agreement that names Google Cloud as the cloud provider for Best Buy's Enterprise Data Platform. With operations across the United States, Canada, and Mexico, Best Buy will leverage Google Cloud's best-in-class cloud infrastructure and analytics services to power a data-driven retail strategy to…

AdTech Leaders Come Together for the Future of Digital Media for Businesses & Consumers

Governing Group of Industry Leaders Includes 4A’s, ANA, IAB, IAB Tech Lab, NAI, WFA, P&G, Unilever, Ford, GM, IBM, NBCUniversal,IPG, Publicis, Adobe, LiveRamp, MediaMath, The Trade Desk Leading trade associations and companies representing every sector of the global advertising industry today joined together to launch the Partnership for Responsible Addressable Media, an initiative to advance and protect critical functionalities like customization and analytics for digital media and advertising, while safeguarding…

Baffle Unveils New Tableau Integration to Protect Data Analytics Pipeline

Baffle’s Integration Enables Privacy Preserving Analytics with No Code Changes and Full Interoperability Baffle, Inc., an advanced data protection company, announced a strategic partnership with Tableau Software, the leading analytics platform, launching a new integration to help customers further protect sensitive data as it is shared among third parties in the data analytics pipeline. Available today, Baffle’s integration with Tableau features full interoperability with no code changes, allowing for privacy preserving…

Northern Commerce Acquires Digital Echidna

Two of North America’s leading digital agencies, Northern Commerce and Digital Echidna, have announced their intent to merge. Through the exploratory phase of their recent strategic partnership, the agencies mutually identified the advantages afforded by a merger after a review of their core values, processes, and service offerings. The intent to become one united agency links the partner organizations' shared mission to create remarkable digital experiences that accelerate client growth. Northern Commerce…

Laserfiche Spark Invites Change-Makers to Reimagine the Digital Workplace

Virtual event discusses tech industry trends, hot topics in information management and automation, and the latest developments in Laserfiche software Laserfiche, a leading global provider of intelligent content management and business process automation —  announced registration is open for Laserfiche Spark, a free video broadcast showcasing digital transformation tools and trends and the latest developments in Laserfiche software. Under the theme "Be the Change," Laserfiche Spark will present strategies for innovating…

PROS Holdings, Inc. Announces Appointment of Catherine A. Lesjak to Board of Directors

Industry Veteran with Global Finance and Operations Expertise Joins to Further Accelerate SaaS Go-to-Market and Scale Global Footprint PROS Holdings, Inc., a provider of AI-powered solutions that optimize selling in the digital economy,  announced the appointment of Catherine A. Lesjak to its board of directors effective August 3, 2020. Lesjak joins the board as an independent director. Lesjak is a seasoned finance veteran in the tech industry, having built a 32-year career at HP, Inc. (NYSE: HPQ). Lesjak served in…

ProTexting Adds New SMS Integration: Now Available In Shopify App Store

In addition to all recent integrations, ProTexting has added a Shopify App for Order Notifications and Customer 2-Way text messaging. The Shopify SMS Notifications app provides direct worldwide coverage, which was an issue with most messaging apps until now. Press Release by ProTexting LLC. Shopify customers can now integrate ProTexting's SMS app into their online stores. ProTexting’ Shopify SMS Notifications app is now available at the Shopify App Store, allowing Shopify users to connect with their customers via SMS text…

Highspot Announces Summer 2020 Product Release to Empower Revenue Teams Worldwide

Comprehensive Enterprise Features Help Improve Sales Performance, Empower Digital Selling and Virtual Enablement, and Deliver a Seamless Salesforce Experience Highspot, the sales enablement platform that reps love, today announced its Summer '20 release, delivering robust enterprise capabilities that empower revenue teams to make every customer conversation count. Amidst the shift to long-term digitized selling and virtual enablement, companies worldwide are using Highspot to effectively align sales and marketing on the…

LogMeIn Announces New GoTo Marketplace and Latest Partner Integrations

GoTo’s New and Improved Integrations Help Customers Drive Greater Productivity and Efficiency in Their Communication and Collaboration Workflows LogMeIn, Inc. announced the launch of the GoTo Marketplace, a single point of access to all of the applications and productivity tools that integrate with LogMeIn’s GoTo suite of Unified Communications & Collaboration (UCC) products. LogMeIn also announced new and improved integrations for the GoTo portfolio, including Salesforce Lightning, Theta Lake, Clio, Zoho and Prezi. The…