Neptune Retail Solutions (NRS) has announced impressive results from its Connected Shelf innovation, which is delivering ROAS as high as $6, along with an average weighted Redemption Rate of over 4.8% across all programs to date. NRS'…
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Retail is competitive. Whether you’re a massive corporation or a small business, there’s always someone somewhere that sells something similar. Naturally, that cuts into profit margins, but what can you do about it? The answer is powering…
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From delivering over a decade of experience and vast insight working with global brands, Argenas joins one of the fast-track retail and media activation leaders Genesis, creator and developer of the global APP>LESS and IMPULSE…
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There has been a massive shift in the marketing world as of late – all surrounding what data is available for retailers and marketers to leverage in their programs. Data privacy is becoming increasingly important, marked by Apple’s iOS15…
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Brings over 20 years experience working with global brands to fast growing retail and media activation leader. GENESIS, creator of the APP>LESS and IMPULSE digital platforms, is proud to announce the hiring of Kevin…
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Utilizing local social media giveaways and partnerships, Retail Florida drives both online and foot traffic to local retailers in preparation for post-covid boost. Marketing Technology News: Mintegral Earns Privacy Certification From…
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Live Demo Room Allows LG to Connect With Customers Retail Marketing Group, the award-winning UK-based marketing agency, has today revealed its support of LG.COM to provide customers with a live, virtual demo tool, allowing the brand to…
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As 2020 comes to a close, there are glimmers of hope for the retail industry that better days are ahead in 2021. First, the National Retail Federation reports a V-shaped recovery, with September marking the fourth straight month of…
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In an era where e-commerce and retail brands are competing against each other to gain consumer attention, Louis Vuitton has not only managed to survive and sustain but also pull a lucrative deal with one of the world's oldest and most…
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LIFEAID Beverage Co. signs Golden State Warrior star Kevon Looney FITAID, one of the most popular items in the LIFEAID Beverage Co. portfolio, has long been a favorite of professional athletes in football, baseball and basketball.…
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Beacons are increasingly being projected as the “lighthouses” for mobile users.  Brick-and-mortar retailers and mobile marketers promptly add beacons to guide customers. In a major push to beacon marketing and contextual advertising,…
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Implementing the right social media management strategy has the potential to increase sales and brand awareness, and most business owners know that being active on social media is a non-negotiable in this day and age. In this case study,…
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The yearly "415 Intra-City Shopping Festival" (the "Festival"), an on-demand shopping spree initiated by JDDJ of Dada Group, has become an effective grasp for offline stores and brands to boost sales and enhance awareness. This year, JDDJ…
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Having the right payments solution in place is a key component for any retail store. Being able to securely and effectively accept and manage payments both in-store and online is a must. In this case study, Marketing 360 shows how one…
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Buker has built go-to-market strategies for PepsiAmericas, Timberland, Nike, and Hannaford Supermarkets Transformational marketing leader Maile Buker brings her diverse brand building experience to Chief Outsiders, a nationwide company of…
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Linhardt joins the 100-strong group of CMOs after successful leadership of iconic brands in the quick service/fast casual dining and CPG/alcohol spaces Karlin Linhardt, a longtime Chief Marketing Officer (CMO) who has delivered world-class…
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Investment Fuels U.S. and International Expansion Efforts, R&D and Builds on Sales and Marketing Momentum Channable, a leading global, e-commerce feed management, and PPC automation solution provider for digital marketers, brands, and…
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Movista, Inc. Founded in 1989, P.L. Marketing is a nationally recognized merchandising services company supporting Kroger in their retail execution initiatives including positively impacting their Our Brands product portfolio. The…
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New Retail Pro International and OptCulture solution helps retailers unify customer data and loyalty initiatives across brick-and-mortar and online channels for personalized, data-driven marketing and rewards. Retail Pro International, a…
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Tool Enables CommentSold Merchants to Easily Customize and Schedule Facebook Posts, Comments and Other Customer Communications CommentSold, the leading digital commerce solution that enables small and medium-sized retail…
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