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Navigating Sales Cycles in Uncertain Times

Renee Joseph, VP, Johnson Controls, to Share Winning Techniques at Sales Team Accelerator Retreat: A Frost & Sullivan Executive MindXchange Headliner Renee Joseph, Vice President, Global Customer and Sales Enablement, Johnson Controls, will lead a session on Driving Revenue and Succeeding Amidst Accelerating Cycles and Escalating Competition, at the Sales Team Accelerator Retreat: A Frost & Sullivan Executive MindXchange. The event will take place from March 2-4, 2020, at the Pointe Hilton Squaw Peak Resort in…

Rainier Custom Homes Improves Sales Cycle by 53 Percent with PipelineDeals CRM

Construction Company Builds Effective, Customer-Centric Sales Process PipelineDeals, the fastest-closing customer relationship management (CRM) software adopted among small and midsize businesses (SMB), was selected by Rainier Custom Homes to streamline its sales process and help continue its legacy of “remarkable” customer service. “Cutting time-to-close by more than 50 percent is great for high-end, custom home construction deals. It has been possible because our sales process is systematized with PipelineDeals,” said…

ClosePlan Launches To Streamline Team Workflows And Transform Sales Cycle

Executives and Sales Leaders Buoyed By Innovative Platform That Provides Sales Efficiency and Transparency ClosePlan, an innovative Sales Optimization Platform, launched with a tool designed specifically to streamline and support the efforts of sales teams while simultaneously presenting real-time updates on critical revenue streams throughout organizations. An app integration for Salesforce, ClosePlan is a comprehensive project management tool with precision Gantt plans, Kanban workflows, drag and drop visualizations, and…

ActiveCampaign Expands Its Customer Experience Automation (CXA) Platform to Help Sales Teams Automate Personalized Customer Interactions…

The new functionality gives sales teams a holistic view of customer data, letting them automate repetitive sales processes without losing their personal touch ActiveCampaign, the leader in Customer Experience Automation (CXA), announced its expanded sales functionality, which includes custom and pre-built sales automations, a built-in CRM, and native integrations like Google Sheets and Slack. ActiveCampaign's CXA platform has everything growing companies need to make connections scalable, by automating personalized…

Viant Launches Sales Tactic Optimization and Purchase Cycle Targeting for CPG Marketers

Expanded Partnership with IRI Enables Advanced Optimization and Targeting Capabilities Viant, a Meredith Corporation people-based advertising technology company, announced the launch of an enhanced suite of capabilities for CPG marketers through its expanded partnership with IRI, a global leader in innovative solutions and services for consumer, retail and media companies. Viant’s new Sales Tactic Optimization solution provides advertisers with weekly insights throughout the campaign, identifying the segments with the…

Marketing’s Role in Digital Transformation: Why Sales Owns the Last Mile

It’s Not the Buyer Journey, It’s the Customer Journey. This is the last in a series of articles on the largest change to Marketing since the rise of the internet. We are now facing the last mile of relationship transformation between buyers and sellers that began with broad access to digital content. Marketing has been at the forefront of this change - first in creating digital experiences with the content on the web and email and eventually tying those digital channels together using Marketing Automation. Marketers are…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Annoucements and Insights

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Salesforce (CRM), SurveyMonkey (Customer Experience), Comscore (E-commerce), LinkSquares (Sales Enablement), and Incognia (Identity Management). Salesforce Grants Equity Awards to Evergage Employees Under Its Inducement Equity Incentive Plan Salesforce, the global leader in CRM, announced it has granted equity awards under its 2014 Inducement Equity Incentive Plan (the “Plan”) to new…

LinkSquares Announces First Enterprise End-to-End Contract Lifecycle Management Platform Powered by AI

New pre-signature offering accelerates contract generation for in-house legal teams LinkSquares, provider of the fastest and most comprehensive AI-powered SaaS contract management and analysis tool, announced LinkSquares Finalize, its new pre-signature contract generation solution. In addition to its existing post-signature AI insights solution, LinkSquares Analyze, in-house legal teams gain new transparency capabilities and tools to standardize and collaborate on the contract creation process. Now, legal, sales, HR,…

Salesforce Announces Work.com to Help Businesses and Communities Safely Reopen

Work.com includes new solutions, ranging from contact tracing and emergency response management to employee wellness assessment and shift management, for accelerating private and public sector response to the COVID-19 pandemic Work.com Command Center is a single hub for leaders to get a 360-degree view of return-to-work readiness across locations, employees and visitors, and make data-driven decisions Work.com leverages guidance from and solutions built by Salesforce’s trusted ecosystem of partners, including Accenture,…

1WorldSync Appoints New Leadership in People Operations, Sales and Marketing, and General Counsel

Company CEO says strengthened team will drive new growth and transformation 1WorldSync, the leading provider of product content solutions, announced the addition of three senior leaders to the executive team. TJ Waldorf joins as Vice President of Sales and Marketing, Eileen Timmins joins as Vice President of Human Resources and Administration and Jeremy Holbrook is appointed General Counsel. This new talent brings a wealth of go-to-market, legal and human resource development expertise to 1WorldSync as it scales its core…

Ascend Technologies Launches Salesforce Partnership Extending Sales, Marketing And Operations

Remote workforce and back-to-office considerations a priority for mid-market and enterprise clients looking to keep engagement with clients active while navigating the new corporate work environment in the wake of the pandemic ASCEND TECHNOLOGIES LLC, a leading Midwest managed services provider founded on a commitment to using innovation and technology to enable business growth, today announced it has become a Salesforce Partner. Having worked with sales, marketing and operations leaders for more than a decade to…

Medallia Partners with Veeva Systems to Deliver Valuable Insights to Pharma Reps in Critical Sales Moments

Integrating Medallia’s Customer Experience Solution for the Global Life Sciences Industry Medallia, Inc., the global leader in experience management, announced it has partnered with Veeva Systems, the leader in cloud-based software for the global life sciences industry. Medallia joined the Veeva Technology Partner Program to deliver a tightly integrated solution with Veeva CRM Suggestions that will put valuable customer insights into the hands of sales reps during critical sales moments.  Marketing Technology News:…

TZP Group Closes Investment in Evergent to Amplify and Expand Its Position With Its Revenue and Customer Lifecycle Management Platform

Evergent Technologies, Inc. a leading provider of revenue and customer lifecycle management solutions, announced that it has received a strategic investment from TZP Group, through TZP Capital Partners III, LP. TZP is a New York-based private equity firm. The addition of TZP to the Evergent team will support Evergent's goal to expand and add scale to its global operations, and accelerate the ability for its digital service provider customers to monetize their direct-to-consumer (D2C) services with the Company's…

Outsell Launches New ‘Stimulus’ Packages at Reduced Contract Costs to Help Auto Dealers Generate Sales and Service Revenue

As sales and service efforts recover, dealers need to accelerate their marketing and sales strategies – Outsell’s platform can help Outsell, which offers the only Virtual Customer Engagement platform for the automotive industry, launched new packages, using Artificial Intelligence and automation, to stimulate automotive dealers’ sales and service revenue at reduced contract costs, including promoting online channels. Results for Outsell’s packaged solutions are guaranteed, tied to a dealer’s linked sales and Repair Orders…

Fuel Cycle Releases Qualitative Analysis Feature

Fuel Cycle, a leading experience management platform announces several product enhancements made to the platform January through April of 2020. These enhancements for customers help accelerate insights and action across brand, product, customer, and employee experiences. Of note is Fuel Cycle's new qual-to-quant capabilities available to insights communities. "Businesses in every industry are faced with increased need for fast-moving, highly-efficient insights," said Eran Gilad, Fuel Cycle's CEO. "Qualitative,…

Retail Tech Company Sales Layer Raises $3.79 Million in Funding From SONAE IM, Global Omnium and Swaanlab

Spanish Product Information Management company Sales Layer has raised €3.5 million in a Series A financing round led by SONAE IM, the tech investment arm of Portuguese listed company SONAE (SON.LS), accompanied by venture capital investment firm Swanlaab Venture Factory and Valencia-based corporate investor Global Omnium. The investment was made public today with the publishing of SONAE's consolidated results for the first quarter of 2020. The Portuguese conglomerate has invested €2.5 million in Sales Layer, while…

Sales Leaders Turn to Artificial Intelligence to Drive Resiliency Amid Volatility

The outbreak of the novel coronavirus has left businesses scrambling to manage cashflows and drive continuity amid rapid and radical disruption. With liquidity top of mind, finance leaders are re-evaluating cash positions and making real-time adjustments to revenue and profit models in order to mitigate their organization’s exposure. This landscape has put added pressure on sales leaders who must steer business forward by delivering revenue commitments in the face of evolving market conditions and customer needs. Reinvent…

Regalix Nytro Named 2020 Hot Vendor in Sales Enablement by Aragon Research

Regalix, a leader in sales enablement and revenue operations, has been named a 2020 Hot Vendor in Sales Enablement by Aragon Research. Aragon Research defines Hot Vendors as those delivering emerging, innovative or disruptive technologies, expanding capabilities or influencing what is expected of solutions in their respective category. Regalix Nytro is at the forefront of next generation technology and is pushing the boundaries of machine learning and artificial intelligence as it relates to sales enablement and sales…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Annoucements and Insights

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Monetate (Mobile), DirectMail.io (Email Marketing), Conversica (Virtual Assistants), BetterCloud (identity management), Talkdesk (customer experience). Monetate Releases React Mobile SDK for Faster, Easier Personalization Monetate, a Kibo company and leader in omnichannel personalization, announced it has released a new Software Development Kit (SDK) for the React Mobile JavaScript…

Avionos Offers Salesforce Development and Marketing Support Through New Avionos Operate Service

Avionos Operate gives clients 24x7 digital support with a team of Salesforce platform experts to accelerate business outcomes Avionos, which designs and implements digital commerce and marketing solutions, recently announced the launch of its new Avionos Operate service, a virtual, digital service offering that provides 24x7x365 support for Salesforce solutions development and integrated marketing operations. Avionos Operate ensures risk remediation, business continuity, stability, and growth for organizations, which is…