Absolute Web and Searchspring Partner to Launch a New Module to Enhance Personalization With Magento 2

Together, Absolute Web and Searchspring developed a new open-source, data-tracking module that allows retailers to quickly personalize their store's online shopping experience, even after implementation Absolute Web, a Magento Solutions partner and full-service eCommerce agency in Miami, Florida, and Los Angeles, California, has partnered with Searchspring, a site search and merchandising platform for online stores, to develop a new module to enhance personalization on Magento 2 stores. Marketing Technology News: Cloud…

Searchspring Announces General Availability of Personalized Recommendations

The Integration comes shortly after the Acquisition of 4-Tell, an Award-Winning Personalization Engine Searchspring, a global leader in site search and merchandising, announced the general availability of its most-anticipated feature, Personalized Recommendations. Following last year’s acquisition of 4-Tell, the company is deploying AI to help online retailers optimize their digital journey by delivering an intuitive and connected shopping experience. The newest release further deepens the company’s commitment to…

Searchspring Rides Ecommerce Wave with Strategic Hire of Head of APAC, Kate Massey

Former JCurve Solutions CMO Will Drive APAC’s Go-To-Market Plans, As Searchspring Continues Global Expansion Searchspring, the global leader in ecommerce site search and merchandising, announced it has appointed industry leader Kate Massey to serve as Head of the Asia-Pacific region to drive the company’s growth in Australia, New Zealand (ANZ) and across Asia. Kate will oversee the day-to-day developments and accelerated growth of the Texas-based company in APAC to support retailers in leveraging the rapidly transforming…

Searchspring Announces the Creation of Strategic Client Advisory Board

New Council Brings Together Prominent Ecommerce Tech Leaders Across Six Companies to Help Drive Searchspring’s Platform Direction and Product Roadmap Searchspring, the leader in ecommerce site search and merchandising, announced the formation of a Client Advisory Board (CAB) that will help guide the company’s overall strategies and shape the future of product development. The 9-member group is comprised of current Searchspring clients and ecommerce industry leaders across six companies, including Lime Lush Boutique, …

Searchspring Launches Personalized Recommendations for Ecommerce

Searchspring delivers 1:1 personalization for ecommerce merchants in its new Personalized Recommendations Searchspring announced the beta launch of its new Personalized Recommendations feature. Early adopters are already trialing new Personalized Recommendations to display hyper-relevant products that engage shoppers and boost conversions. With ecommerce experiencing accelerated growth during the pandemic, this release comes at a time when online retailers are looking for automation to enhance their overburdened…

Searchspring Announces Poland Office to Augment Ecommerce Product Development and Improve Merchandiser Capabilities

Company doubles engineering force, opens European tech center Searchspring, a provider of intelligent site search and merchandising solutions for online retailers, announced it has opened an office in Poland to help accelerate the company’s product development and decrease go-to-market time for new features. Searchspring selected Poland as the location for its EMEA office as the IT community is known for its technical expertise, accounting for nearly 25% of the entire developer population in the Central and Eastern…

Searchspring Boosts Ecommerce Personalization Engine with 4-Tell Acquisition

The acquisition of personalization provider 4-Tell elevates Searchspring’s recommendation engine while enabling merchandisers to orchestrate more personalized shopping experiences in less time Searchspring announced that it acquired 4-Tell, the company behind AI-driven personalization platform, Smart Commerce. The deal propels Searchspring toward its vision to be the single destination where merchandisers can orchestrate personalized shopping experiences in real-time. “We are excited to welcome the 4-Tell team to…

Searchspring Signals Global Expansion with APAC Infrastructure Release

Infrastructure release will offer online retailers 25% faster search and merchandising speeds. Investment in dedicated customer-facing teams to quickly follow Searchspring, a provider of ecommerce search and merchandising technology, announced today its expansion into the Asia Pacific region with the deployment of APAC infrastructure in Sydney, Australia. On the back of its recent VP of Product hire and news of intentions to double its engineering team, this move doubles down on Searchspring’s aggressive investment in its…

Searchspring Named BigCommerce Certified Technology Partner

Searchspring’s intelligent site search and merchandising solutions boost conversions and average order value (AOV) for online retailers Searchspring today picks up the BigCommerce Certified Technology Partner badge, unlocking access to the company’s search, merchandising, and analytics platform for more than 60,000 BigCommerce customers. BigCommerce store merchandisers can now access Searchspring directly through the BigCommerce App Marketplace, and deploy and maintain it without reliance on a development team. The platform…

Marketing Technology Highlights of The Week: 15-March-2021: Featuring IBM, ON24, Equifax, ZoomInfo!

Strategic business partnerships by Infor, Widen, Showpad and innovative digital advertising and offering enhancements marked the best of martech in the week ending March 12th.  Catch more on the latest in martech, in this weekly martech highlight: MarTech Quote-of-the-Week! The best thing marketing and sales teams can do is get clear alignment on the outcomes they’re trying to achieve and tailor both of their respective strategies toward pursuing those outcomes. This will ensure your marketing team is delivering the…

McCann Worldgroup Promotes Singleton Beato To New Role As Global EVP, Chief Diversity, Equity & Inclusion Officer

McCann announced that Singleton Beato has been promoted to the brand new role of Global EVP, Chief Diversity, Equity and Inclusion Officer. Beato joined McCann Worldgroup as Chief Diversity & Engagement Officer in 2017. In this role, she was responsible for designing and leading strategic workforce diversity and engagement solutions that drive business performance and innovation across McCann Worldgroup (MW) agencies. Marketing Technology News: Searchspring Rides Ecommerce Wave with Strategic Hire of Head of APAC,…

ironSource acquires SOOMLA to Enrich its Platform with Ad Quality Insights

The acquisition adds an additional layer of data and visibility into ad monetization, enabling developers to better identify harmful ads and manage the user experience ironSource, a leading business platform for app developers, announced its acquisition of ad quality measurement platform SOOMLA. Adding SOOMLA’s technology to ironSource’s suite of solutions provides app and game developers with more tools to effectively manage the advertising inside of their apps. The technology will provide developers with insight on ads…

MediaKind Appoints Amy S. Marmolejo as Chief Financial Officer

MediaKind, a global change leader in media technology and services, announces Amy S. Marmolejo as Chief Financial Officer (CFO). Marmolejo joins the Company with an extensive background in advising, developing and leading world-class financial organizations for both domestic and international corporations. She reports directly to Matt McConnell, CEO. Marketing Technology News: Searchspring Rides Ecommerce Wave with Strategic Hire of Head of APAC, Kate Massey Marmolejo brings deep experience gained from working with…

Deluxe Acquires Sundog Media Toolkit

UK firm provides mastering and versioning services for theatrical, television, and OTT content Deluxe, the global provider of digital and cloud based solutions to the world's leading content production studios and distributors, announced their acquisition of UK-based Sundog Media Toolkit, Ltd. ("Sundog"). Financial terms were not disclosed. Founded in 2013 by CEO Richard Welsh and CTO Chris Ralph, Sundog quickly established a  market foothold with their highly automated, cloud-based platform that creates specialized…

Pega Acquires Qurious.io for AI-Powered Speech Analytics

New capabilities will assist customer service agents by analyzing service calls in real time Pegasystems Inc., the software company that crushes business complexity, announced its acquisition of Qurious.io, Inc., a cloud-based real-time speech analytics solution powered by artificial intelligence (AI) for customer service teams. Terms of the deal are not being disclosed. Qurious.io's software-as-a-service (SaaS) offering uses speech-to-text, natural language processing (NLP), and emotion detection capabilities to analyze…

BBTV Launches New Service Offerings to Instagram and TikTok Influencers

BBTV Helps Influencers Boost their Brand, Grow their Audience, and Drive Monetization BBTV Holdings Inc. a media tech company that uses technology enabled solutions to help content owners become more successful, announces the launch of new offerings at scale to influencers across all genres of content on Instagram and TikTok. BBTV's expansion of services to Instagram and TikTok creators furthers the company's high margin Plus Solutions, which include Branded Entertainment Sales and SaaS/Content Management. As of …

DX Platform ON24 Files For IPO; Intends to List Shares Under Ticker Symbol “ONTF”

The leading provider of cloud-based digital experience (DX) and MarTech RADAR company, ON24, has filed for IPO. platform ON24 has filed for IPO. In its latest official announcement, ON24 announced that it has publicly filed a registration statement on Form S-1 with the U.S. Securities and Exchange Commission (“SEC”) relating to a proposed initial public offering (“IPO”) of its common stock. The number of shares to be offered and the price range for the proposed offering have not yet been determined. ON24 intends to list its…

Dun & Bradstreet Completes Acquisition of Leading European Data & Analytics Business Bisnode

Dun & Bradstreet Holdings, Inc., a leading global provider of business decisioning data and analytics, today announced the completion of the acquisition of Bisnode Business Information Group AB, a leading European data and analytics firm. The acquisition was completed by the subsidiary Dun & Bradstreet Holdings BV for an enterprise value of 7.2B SEK. The transaction was closed with a combination of approximately $625 million net cash, and 6,237,089 newly issued shares of common stock of the company in a private…

Experian’s Future of Fraud Forecast Reveals Threats Facing Businesses in 2021 and Beyond

The five fraud predictions include emerging digital dangers and automated attacks expected in the new year With the growing threat of fraud fueled by the digital acceleration that took place in 2020, Experian released its 2021 Future of Fraud Forecast that reveals five emerging fraud threats facing businesses. The rapid increase in digital use created a perfect storm for fraudsters to quickly find new ways to steal funds, capitalizing on consumers’ lack of familiarity with digital platforms and the resource…

LoginRadius Gives Customers Deep Gratitude for Their Continued Loyalty Over the Last Decade

LoginRadius, one of the leading providers of consumer identity and access management (CIAM) for enterprises, extended their sincere appreciation to new and existing clients for their continued patronage during the last decade and the times of the global pandemic. Recently LoginRadius was named a top contender in The Forrester Wave™: Customer Identity And Access Management, Q4 2020. Additionally, the 15th Annual Network PG’s 2020 IT World Awards awarded the CIAM platform a silver medal in the IDAAS category. Marketing…