Sinch Launches worldwide API for Business Messaging Through Instagram

Sinch AB (publ), a global leader in cloud communications for mobile customer engagement,  launched a worldwide API for business messaging through Instagram to coincide with the availability of the Messenger API for Instagram announced by Messenger from Facebook during its F8 conference. The Messenger API for Instagram enables brands to have scalable conversations with their customers using Instagram DMs or Stories, facilitating engaging user interaction and enhanced customer support.\ Marketing Technology News: OneTrust is…

Sinch Extends Strategic Collaboration with Adobe to Enable Engagement Through Conversational Messaging Channels

Adobe Journey Optimizer customers can seamlessly create marketing engagements across a multitude of messaging apps via a single provider, Sinch, and a single API, Conversation API Today, Sinch AB (publ), a global leader in cloud communications, announced a strategic partnership with Adobe to reimagine global marketing engagement with mobile users through one- and two-way campaigns across a broad array of chat messaging applications. The new solution was introduced at the Adobe Summit. Sinch has a long and successful…

Sinch AB (publ): Sinch Establishes Leadership in US Voice Communications Through Acquisition of Inteliquent

Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, has entered into a definitive agreement to acquire Inteliquent, the largest independent voice communications provider in the United States, for a total cash consideration of USD 1,140 million on a cash and debt-free basis. The acquisition establishes Sinch as the leader in voice connectivity for both enterprises and telecom carriers in the US. The favorable unit economics of a fully owned network allows Sinch to maintain its…

Sinch AB (publ): Sinch Completes Acquisition of Wavy

Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, announces that the acquisition of Wavy, through the two legal entities Movile Internet Móvel S.A. and Wavy Global Holdings BV, has been completed. Marketing Technology News: Jumio Makes Strategic Regional and Product Hires to Further Accelerate Growth and Platform Sales Sinch announced that it had entered into a definitive agreement to acquire Wavy in a press release on March 26, 2020. The transaction has thereafter been approved…

Sinch Receives Regulatory Approval for Acquisition of Wavy

Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, announces that it has been granted regulatory approval for the acquisition of Wavy from the Superintendence-General of CADE, Conselho Administrativo de Defesa Econômica, which is the competition authority in Brazil. Closing of the transaction can take place after a 15-day waiting period and final confirmation from CADE. Closing is hence expected to take place in early 2021. Marketing Technology News: 4me Includes Amazon Chime for…

Sinch AB Announces Changes to Management Team

Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, announced changes to its management team. Julie Rassat joins Sinch in a new role as VP Integration and Sanjay Goyal joins the Sinch management team as President and Managing Director, India. Marketing Technology News: Bluevine Capital Chooses Medallia For Experience Management Julie Rassat joins Sinch with a wealth of experience ranging from complex multi-country deals to smaller bolt-on acquisitions. She has worked on more than 30…

Sinch AB (publ): Sinch Completes Acquisition of SAP Digital Interconnect

Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, announces that the acquisition of SAP Digital Interconnect, a unit within SAP, has been completed. The closing of the transaction follows the announcement on May 5, 2020, that Sinch had entered into a definitive agreement to acquire SAP Digital Interconnect. Marketing Technology News: Ethiopian Airlines Taps AI’s Predictive Power to Personalize Passenger Experiences and Grow Revenue SAP Digital Interconnect offers cloud…

Sinch Announces Conversation API Enabling Businesses and Technology Platforms to Deliver Seamless Omni-Channel Engagement With Consumers…

Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, announced Conversation API, a robust omnichannel communication product that empowers businesses and technology platforms to seamlessly engage with consumers in any part of the world. Conversation API leads to improved business outcomes such as increased customer acquisition rates, enhanced customer experience and lower churn rates. With Conversation API, businesses can create rich and engaging conversations with their customers via…

Sinch AB (publ): Sinch Completes First Part of Acquisition of ACL Mobile

Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, announces that the first part of the acquisition of ACL Mobile Limited has been completed. On June 15, 2020, Sinch announced that the company had entered into a definitive agreement to acquire ACL Mobile in two stages, where the first stage encompasses the majority of the outstanding shares in ACL Mobile and a call option to acquire the remaining shares after December 1, 2020. Marketing Technology News: Mimecast Now Certified in the…

Sinch AB (publ): Sinch Expands to India Through Acquisition of ACL Mobile

Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, has entered into a definitive agreement to acquire ACL Mobile Limited for a total cash consideration of INR 5,350 million. Using the current INR/SEK exchange rate of 8.17, this corresponds to SEK 655 million. Founded in 2000, ACL Mobile is a leading provider of cloud communications services in India and Southeast Asia. Its platform enables businesses to interact with their customers through multiple channels including SMS, voice,…

Sinch AB (Publ): Sinch to Acquire SAP Digital Interconnect to Grow Global Cloud Communications Capabilities

Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, has entered into a definitive agreement to acquire SAP Digital Interconnect (“SDI”), a unit within SAP SE, for a total cash consideration of EUR 225 million on a cash and debt-free basis. SDI offers cloud-based communications products and serves more than 1,500 enterprise customers throughout the world. Its customer base includes many of the world’s most valued brands, including top technology companies, banks, payment gateways,…

Cloud Communications Leader Sinch to Acquire SAP Digital Interconnect to Redefine How Businesses Worldwide Engage With Their Customers

Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, and SAP SE announced that Sinch AB has entered into a definitive agreement to acquire SAP’s communications unit SAP Digital Interconnect (“SDI”). SDI offers cloud-based communications products and serves more than 1,500 enterprise customers throughout the world. Sinch and SDI share a focus on digital business transformation, creating a first-class customer experience, and ensuring the highest possible quality of services. Sinch will…

Sinch and Wavy Join Forces to Accelerate Innovation and Drive Growth in Latin America

Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, has agreed to combine with Wavy to advance innovation globally and to build a leading position in next-generation conversational marketing in Latin America and around the world. Wavy, part of Movile Group, an ecosystem of leading technology companies in Latin America, has established itself as a leading business messaging provider in the region. The company has successfully leveraged its strong position in text messaging to build a…

Sinch AB (publ): Sinch Adds Conversational AI Capabilities Through Acquisition

Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, has entered into a definitive agreement to acquire Chatlayer BV for an Enterprise Value of EUR 6.9 million. Founded in Antwerp in early 2018, ChatLayer.ai is a cloud-based software platform that lets businesses create multi-lingual chatbots and voicebots using Artificial Intelligence (AI) and Natural Language Understanding (NLU). The platform enables intelligent two-way conversations between businesses and their customers across…

Sinch Strengthens SaaS Offering with myElefant Acquisition

Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, has entered into a definitive agreement to acquire myElefant SAS for an upfront cash consideration of EUR 18.5 million with an additional cash earnout of up to EUR 3 million within two years if certain gross profit targets are met. Founded in Paris in 2010, myElefant has built a cloud-based software platform for mobile engagement using rich, interactive messaging. Its low-code design tools let businesses create immersive media…

MarTech Interview with Robert Gerstmann, Co-Founder and Chief Evangelist at Sinch

"The rise of social communication has completely redefined how we communicate with our friends and family. " Tell us about your journey into enterprise communications I’ve been working in mobile enterprise communications for over fifteen years. Prior to Co-Founding Sinch, originally named CLX, in 2008 I held Commercial Management positions at Mblox as Director of the Global Mobile Messaging business line and at payments service provider Netgiro/Digital River. Tell us about the evolving state of the consumer message…

Mobile Marketing and Advertising Tech Company Vehicle Relaunches as Sinch Engage, Setting a New Standard for Personalized, Relevant Customer…

New Agency Matches Dynamic Messaging Technology With Advanced Creative, Empowering Brands to Reach Consumers With Personalized Video and Other Rich Content on Their Mobile Devices Sinch, a global leader in cloud communications for mobile customer engagement, launched Sinch Engage, a new business unit focused on mobile marketing and advertising technology. Formerly known as Vehicle, Sinch Engage draws upon Sinch’s shared technology assets and broad ecosystem of channel partners to spearhead group initiatives in mobile…

Enterprises Embracing Video Calling To Drive Customer Service Innovation, Finds New Research From Sinch

Consumers Welcome Convenience of Video Calling to Talk to Brands and Businesses, While 24% Would Consider Switching Banks to a Provider That Offered Video Calling Brands and businesses are increasingly integrating Video Calling functionality into their applications to help improve customer service, reduce costs, and acquire new customers - finds new research released recently by Sinch, part of global CPaaS provider CLX Communications AB. Sinch's Video Calling Survey, conducted in late 2017 in partnership with One…

MarTech RADAR 2020: Top 150 Marketing Technology Updates of 2020

Now that we are already into the New Year 2021, our content analysis picked the top 50 marketing technology updates from the industry that made the most buzz in 2020. We have organized these updates in chronological order. January 2020 Accenture Helps United Utilities Build and Deploy a Digital Workforce Management Solution, Based on Salesforce Platform "Accenture helped United Utilities, the UK’s largest listed water company, build and deploy a new digital workforce management solution built on the Salesforce platform,…

A Necessary Paradigm Shift: How Conversation APIs will Deliver True Two-Way Omnichannel Messaging

Traditional assumptions about omnichannel messaging don’t cut it in today’s increasingly dispersed and digital world. Omnichannel messaging was originally premised on the question, “Where are my customers?” Now, with customers using such a variety of messaging platforms - text, RCS, social/chat apps etc, brands need to re-orient to answering the question “How do I effectively communicate with each customer — no matter the channel or channels— in an engaging, continuous and personalized way?” But with so many mobile channels,…