The Fan Experience Will Bring Listeners Offline and into an Immersive World That Embodies the Essence of the Tic Tac …
Bango Adds Spotify as Business Partner to Delight Millions of New Customers
Bango, the mobile commerce company, and Spotify, have entered into a business partnership to increase access to the world’s most …
90 Seconds Snaps up Former Spotify APAC Marketer Joanna Wong
90 Seconds, the global video creation platform, just announced that it has brought in Joanna Wong, the former Head of …
Spotify Launches in India
World’s Most Popular Music Streaming Service Launches a Personalised Experience, Upgraded for India Spotify, the world’s leading music streaming service, …
Spotify Chooses Placed for Offline Attribution Measurement
Brands That Leverage Spotify for Their Sales and Marketing Initiatives to Benefit with This Partnership Offline attribution is one of …
Spotify Reviews Its Ad Platform and Tells Us What’s Next
Following Its Success with Huge Brands, Spotify Launched Its Ad Platform for Small and Medium Businesses in September 2017. Spotify …
Spotify Deepens Relationship with Nielsen to Measure Effectiveness and Reach of Its Global Advertising Platform
Spotify and Nielsen announced an expansion of their relationship to include the adoption of Nielsen Brand Effect across Spotify in …
Brand USA Partners With Spotify And Five Emerging Artists To Launch Hear The Music, Experience The USA
Brand USA’s Innovative New Campaign Uses Music as a Cultural Lens to Showcase Endless Possibilities for Travel in the United …
Bob Mankoff and Scribit Create World’s First Robotized Cartoons
Bob Mankoff, president of Cartoon Collections and former cartoon editor of The New Yorker, teams up with Scribit, the write&erase …
TechBytes with Pedro Arellano, VP of Product Marketing at Looker
You have a long track-record of successfully working in and managing diverse Product development teams. How did you arrive at …
TechBytes with Robert McGovern, CEO at PreciseTarget
What inspired you to start PreciseTarget? It all started with a question: why don't all retailers personalize their e-commerce experience? …
Out with the New, in with the Old: Nostalgia’s Increasing Role in Content, Personalization, and Consumer Choice
In a digital world where consumers can have nearly every novelty, we’re seeing something old and familiar to catch their …
MarTech Interview with Randy Frisch, CMO at Uberflip
"Content should be used to engage your audience at every stage of the customer journey. " As a CMO of …
Iconic Tech Brands — Microsoft, Dell, IBM, Intel, TI, HP — Outperform Rising Stars in New US Tech Reputation Study from Reputation Institute
The old line “pure” tech giants, pioneers of the digital revolution in the 20th century and thriving in this one, …
Auth0 Reveals 50,000 Unique IP Addresses Make Credential Stuffing Attempts on Daily Basis
Breached Password Detection and Multifactor Authentication Critical for Prevention Auth0, the identity platform for application builders, revealed data insights showing …
Tableau Welcomes World’s Largest Community of Data Enthusiasts to 12th Annual Customer Conference
Launches Tableau Blueprint to Help Businesses Build a Data Culture Across Their Organization Tableau Software, the leading analytics platform, kicks …
Sprint, Verizon, AT&T & Boost Mobile Black Friday 2019 Deals: List of Early Cell Phone & Internet Deals by Consumer Walk
Save on AT&T, Verizon, Boost Mobile, Sprint and Straight Talk phones and plans at the Black Friday 2019 sale with …
Next Gen Streaming Video Guide “Minnow” Makes Splashy Debut
New Service Combines Streaming Platforms For Free; Eliminates Wasted Search Time for Favorite Movies and TV Series Minnow, a next …
Contentful Appoints New CEO
Steve Sloan will guide the Headless CMS market leader’s sustained, rapid global expansion Contentful, the leading enterprise headless CMS, announced …
Predictions Series: Top Five 2020 Marketing Trends to Budget for Now
With 2020 around the corner, it is time to start working on our Marketing strategies for the following year. But …