Banner Before Header
Tags:

TIDAL Partners With Oculus To Bring Live Immersive Concerts Straight To Music Fans’ Homes

Intimate Performances to be Livestreamed in Virtual Reality in Venues and in 2D Video & High-Quality Audio on TIDAL Global music and entertainment streaming platform, TIDAL, and Facebook's virtual reality platform Oculus are partnering to bring live, immersive, and intimate music performances straight into people's homes in the Venues app (available on the Oculus Quest) and on TIDAL. Later this year, TIDAL and Oculus will livestream a series of immersive concerts with some of the biggest names in music. Marketing…

TIDAL Announces Partnership with MTN Nigeria

Global music and entertainment streaming platform, TIDAL, and leading ICT Company, MTN Nigeria have announced a partnership that enables MTN subscribers to receive free 30-day access to TIDAL. The membership includes high-quality music, videos, concerts, interviews, and more from top artists across the globe. Marketing Technology News: Genesys Names New CFO to Drive Next Phase of Rapid Growth Following TIDAL and MTN's historic launch in Uganda in 2018, this partnership marks TIDAL's continued expansion into the…

Tidal Purchases $7 Million USD in Sensorium Corporation Tokens

The move aims to give TIDAL artists access to the social VR entertainment market In a landmark move, TIDAL, the first artist-owned music and entertainment streaming service, has announced the completion of a purchase of $7 million USD in tokens issued by Sensorium Corporation  ("SENSO Tokens"), the groundbreaking global social VR platform that will allow broadcast of immersive virtual reality content to users all around the world. Marketing Technology News: DocuSign Welcomes Former Microsoft and Tech Industry Veteran…

TIDAL Launches “My Video Mix” For Curated Visual Playlists

Personalized Mixes Generated Using Both Audio and Video Streaming Behavior Global music streaming and entertainment platform, TIDAL, announced the launch of a new video discovery feature, My Video Mix. The playlists are generated via a proprietary algorithm influenced by human-curation from TIDAL's expert editorial team and users' streaming habits, including their audio-only behavior. My Video Mix showcases users' music tastes in a fresh, interactive way. Marketing Technology News: DevOps And Cloud Proliferation to…

TIDAL Unveils Playable Video Sharing Capabilities For Instagram Stories

Users Can Also Share Songs and Albums Directly to Stories Across Social Channels Global streaming and entertainment platform, TIDAL, is announcing a series of enhancements to its social sharing capabilities. Starting today, TIDAL members are able to share the platform's robust catalog of music to both Instagram and Facebook Stories, while playable video content can be shared to Instagram Stories. TIDAL members using iOS and Android devices will see the new sharing option across all content when clicking the three-dot…

Interview with Matthew Myers, Founder and CEO at Tidal Labs

"Influencer marketing is also similar to the slow-then-sudden growth of e-commerce."On Marketing Technology MTS: Tell us a little bit about your role at Tidal and how you got here. (What inspired you to start an influencer marketing company) We look like an influencer marketing company, but in reality we see ourselves as a platform to help individuals get more opportunities and share their voices more widely. This may manifest as a way for brands to compensate influencers in exchange for posting. It could also take…

BIGtoken Launches TotalOptOut.com, Giving Consumers More Power Over Their Data

BIGtoken, built by SRAX, Inc., a permission-first consumer data management platform, released a new website, TotalOptOut.com, to enable consumers to limit the information that is collected and stored from their devices and browsers. The launch of this site aligns with the company’s mission to provide everyone on the Internet choice, transparency, and compensation for their digital data. Marketing Technology News: Experian’s CrossCore Is Now Available on Microsoft Azure Active Directory TotalOptOut.com offers a selection…

NI selects KBMax Visual Configurator for CPQ

To Deliver Omni-Channel Commerce NI announced that it selected KBMax's visual configurator for CPQ and eCommerce. KBMax will be integrated with Salesforce CPQ to complete the quote to cash cycle. NI’s sales, partners, and eCommerce customers will use KBMax to visually configure test and measurement systems that enable engineers and scientists to accelerate productivity, innovation, and discovery. The project reinforces NI’s commitment to connecting the bold people, ideas, and technologies required to push the world forward…

PunchOut2Go Offers Laboratory Supplier PunchOut Catalogs in Partnership with ILDA

PunchOut2Go Enables Laboratory Suppliers Integration Capabilities for Commerce with eProcurement Spend Management Platforms in Partnership with ILDA PunchOut2Go, a leading eProcurement and eCommerce integration provider, has partnered with the Independent Laboratory Distributors Association (ILDA) to provide PunchOut catalog and B2B sales order automation capabilities to ILDA members. ILDA is the pre-eminent membership association for distributors and manufacturers of laboratory equipment and supplies. With over 100…

Equifax, LVMH and the State of Illinois Trust the Okta Identity Cloud to Secure Workforce and Customer Identities

Organizations across industries leverage the Okta Identity Cloud to adapt to challenges brought on by the COVID-19 pandemic Okta, Inc., the leading independent provider of identity for the enterprise, announced that Equifax and LVMH selected the Okta Identity Cloud to seamlessly and securely connect their people to critical applications. Okta also announced that the State of Illinois successfully deployed the Okta Identity Cloud to enable its workforce to address the challenges brought on by the COVID-19 pandemic. Okta…

iText Appoints Gary Fry as new Chief Executive Officer

Former Adobe executive to steer iText Group through next stage of growth and beyond iText Group, a leading international PDF technology company, announced that seasoned software industry leader Gary Fry has been appointed as the new CEO with immediate effect. The former Managing Director at Adobe Benelux and former CEO at Global Graphics will lead iText through a new chapter of growth. He succeeds Yeonsu Kim, who held the CEO position from 2018 to 2020 and laid the groundwork for the current growth and scaling…

DeepIntent Announces Industry’s First CTV Marketplace for Pharmaceutical, Healthcare Marketers

DeepIntent expands specialized Healthcare Marketplace so advertisers can reach patient and provider audiences programmatically within Connected TV media Marketing technology company, DeepIntent, today launched the industry’s first programmatic Connected TV Marketplace built exclusively for pharmaceutical and healthcare advertisers. The CTV Marketplace allows brands and media agencies to find qualified, clinically-relevant healthcare audiences and reach them with targeted video ads within connected TV content. In the wake of…

Seismic Surpasses 100 Technology Integrations Available to Customers

Seismic Experiences Significant Partner Ecosystem Growth; New Integrations Include Adobe, Domo, Gong, Lessonly, SalesLoft, Snowflake and More Seismic, the industry-leading and award-winning sales enablement and marketing orchestration platform provider, announced it has exceeded 100 technology integrations that provide customers with the sales enablement industry's largest partner ecosystem. Ranging from CRM and business intelligence to marketing automation and sales engagement, Seismic is purpose-built to work with any…

Listrak Joins Shopify Plus Certified App Program

Company Listed Among Elite Group of Partners With Best-In-Class Marketing Cloud Technology Listrak, the leading digital marketing cloud technology provider for retailers, announced their membership within the Shopify Plus Certified App program. Shopify Plus, which hosts Fortune 500 companies and some of the fastest growing brands in the world, relies on and trusts digital marketing platforms like Listrak to help deliver results to their clients. This certification validates that Listrak has met strict criteria and standards…

Nish Tech, Inc. Announces Launch of Accelerator for Episerver B2B Commerce

Nish Tech, Inc., a leading enterprise technology digital agency, announces the finalization of the Episerver B2B Commerce Accelerator by Nish Tech, to be available for purchase in October 2020. The Accelerator allows brands to create an enhanced B2B eCommerce solution on Episerver B2B Commerce Cloud using a “quick to launch” front-end experience driven by Episerver Content Cloud while lowering implementation cost. Nish Tech, an Episerver Gold Solution Partner, has been providing development solutions for Episerver B2B…

Claravine Integrates with Adobe Experience Manager to Provide a Seamless Digital Experience Metadata Management Solution

Integration will allow marketers to take full advantage of digital metadata to enhance optimization of search, social, AI/ML, personalization, analytics and more Claravine announced its integration with Adobe Experience Manager, providing a smarter way to control content metadata and tagging within Experience Manager Sites, Experience Manager Assets, and more. The integration comes at a time when digital transformations are failing; due to an inability to standardize content and marketing metadata across a fragmented…

Centrify Announces Flint Brenton as Chief Executive Officer

Industry veteran to drive Privileged Access Management leader forward into new markets including cloud security and DevOps Centrify, a leading provider of Identity-Centric Privileged Access Management (PAM) solutions, announced the hiring of Flint Brenton as Chief Executive Officer (CEO), effective immediately. Brenton replaces former Centrify CEO Tim Steinkopf, who recently retired for health reasons. Brenton most recently was President and CEO of CollabNet VersionOne (now Digital.ai), which pioneered the Value Stream…

Tune In Tomorrow – Global Citizen And The European Commission’s ‘Global Goal: Unite For Our Future’; Global Goal

International advocacy organisation Global Citizen and the European Commission are partnering on Global Goal: Unite for Our Future—The Concert, a globally televised and digitally streamed special that will air tomorrow. It will highlight the disproportionate impact COVID-19 has on marginalized communities - including people of colour, those living in extreme poverty and others facing discrimination. Hosted by Dwayne Johnson, The Concert will feature performances from Chloe x Halle, Christine and the Queens, Coldplay, For…

How The Latest $60 Million Funding Could Set SaaS Subscription Financing On A Fast-Track Path

SaaS subscription financing a very exciting space, especially when not every customer has the same set of needs and objectives SaaS subscription has been around for some time now, yet, it’s one of the most complex business models to master. The shift toward a Cloud-based subscription is showing signs of massive disruption. Customers are willing to pay more for experiences and ease of use, than merely subscribing to the product or feature. This unique CX and service-related model make SaaS subscription financing a very…

MuleSoft Announces New Accelerator for Healthcare, Continues Innovation to Help Organizations Unlock Data to Stabilize, Reopen and Grow

MuleSoft Accelerator for Healthcare provides prebuilt APIs, integration templates and best practices to build connected patient experiences Crisis Response Developer Portal, COVID-19 Data Platform and Accelerator for Work.com help developers deliver critical projects faster and create safe return-to-work strategies CIOs from Deluxe, Indiana Department of Child Services, Piedmont Health and Pilot Flying J rely on MuleSoft to increase speed, agility and innovation at scale in the new normal MuleSoft, provider of the…