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Terminus Announces Integration with Salesforce Platform to Provide Full Visibility into Customer Engagement across Marketing and Sales Teams

New Account and Opportunity Insights Now Natively Available in Salesforce Lightning Experience Enabling Marketing and Sales Teams to Prioritize Efforts on Their Best Accounts and Key Decision-Makers Terminus, a leading provider of an account-based marketing (ABM) platform, announced its new integration into Salesforce. The integration enables customers to bring account, contact and campaign data into the Terminus Account Hub where it can be unified with third-party intent and signal data and analyzed to identify and…

Pega Process Fabric – The “Platform for Platforms” That Streamlines Work Across Enterprise Siloes

New cloud software weaves together disparate technologies to improve customer, employee, and partner experiences Pegasystems Inc., the software company empowering digital transformation at the world’s leading enterprises, announced Pega Process Fabric, a new cloud-based software architecture designed to radically streamline how organizations drive work across distributed enterprise technologies. With minimal deployment effort, this “platform for platforms” breaks down technology silos to unify work across the enterprise and…

LinkSquares Announces First Enterprise End-to-End Contract Lifecycle Management Platform Powered by AI

New pre-signature offering accelerates contract generation for in-house legal teams LinkSquares, provider of the fastest and most comprehensive AI-powered SaaS contract management and analysis tool, announced LinkSquares Finalize, its new pre-signature contract generation solution. In addition to its existing post-signature AI insights solution, LinkSquares Analyze, in-house legal teams gain new transparency capabilities and tools to standardize and collaborate on the contract creation process. Now, legal, sales, HR,…

Hyland Identified as a Leader in Aspire Leaderboard for CCM and Aragon Research Globe for Enterprise Content Platforms

Evaluation based on completeness of strategy and performance This month, two analyst reports – the Aspire Leaderboard for Customer Communications Management (CCM) and the Aragon Research Globe™ for Enterprise Content Platforms 20201 – identified Hyland as a leader. Aspire's annual leaderboard report focuses on the CCM landscape and closely examines several related categories such as business automation, communication composition and omni-channel orchestration. For the second year in a row, Hyland was named a leader in…

Associations with No Place to Meet Are Turning to JUNO, A Live and On-Demand Digital Platform

JUNO is pleased to announce the only all-in-one, live, and on-demand learning platform utilizing four human motivators to engage users and maximize the value of their experience. Gone are the days of multiple platforms, contracts, and vendors to secure ongoing engagement and learning with members. JUNO was built for a post-COVID-19 reality. Greater strain and tighter budgets require a flexible solution to handle the New Normal and beyond. Marketing Technology News: Acoustic Recognized as a Multichannel Marketing Hubs…

Nielsen’s New Retail Pricing Analytics Brings Visibility and Stability to an Unstable Pricing Landscape

Powered by Nielsen's leading price intelligence data and machine learning, Retail Pricing Analytics shapes a smarter retail market Nielsen Global Connect today announced the successful rollout of its new Retail Pricing Analytics application tools. More than 60 leading consumer packaged goods (CPG) retailers in the U.S., including Associated Wholesale Grocers, Inc. (AWG), Coborn's, Smart & Final, ReFuel, Weis Markets and NPC, are powering their strategic pricing decisions through Nielsen's latest end-to-end pricing and…

Catchpoint is First to Integrate User Sentiment into its Digital Experience Monitoring Platform

Also released, free user sentiment monitoring solution to provide vendor visibility and speed up outage recovery Catchpoint™, the leader in next-generation Digital Experience Monitoring (DEM), today announced it has added ‘user sentiment’ to its advanced monitoring platform, combining Synthetic, Network, Endpoint and Real User Monitoring capabilities, making it the most comprehensive digital experience monitoring (DEM) platform available. This new integrated capability provides enterprises with broader insights into the…

Groove Raises $12 Million to Accelerate Growth for the Only Sales Engagement Platform Optimized for AE’s

Level Equity, Uncork Capital, Capital One Ventures, and Quest Venture Partners participate in Series A round to expand awareness and adoption of highest-rated sales engagement platform on G2 Groove, a leading sales engagement platform for account-based revenue teams, announced that they have secured $12 million in Series A funding, bringing total investment in the company to $16 million. This funding round welcomed new investors Level Equity and Capital One Ventures, who join existing investors Uncork Capital and Quest…

Brainshark Scorecards Give Unprecedented Visibility into the Readiness of Sales and Other Client-Facing Teams

Now, Companies Can Immediately See Whether Their Teams Have the Skills and Knowledge to Succeed – Comparing Reps to Peers, Examining Performance vs. Goals, and Tracking Data over Time Brainshark, Inc., the industry’s only data-driven readiness platform, announced the availability of Readiness Scorecards. Organizations gain quick, deep and unprecedented insights into the knowledge and learning progress of their sales reps and other client-facing teams – with the ability to compare employees to one another, track learning…

Incognito Extends Digital Experience Solution with User Services Platform Support

Incognito Software Systems Inc., a leading global provider of broadband service orchestration software solutions for digital service providers, today introduced Digital Experience Solution 2.0 to enable next-generation device management and services support for the connected home. The solution features Broadband Forum standards-based User Services Platform (USP) support that brings real-time device data telemetry for greater visibility into the digital experience for subscribers, IoT devices, and smart home services. The…

5W Public Relations to Support Insight and Data Promotion for SaaS Platform and Trends Data Provider SEMrush

5W Public Relations, one of the largest independently-owned PR firms in the U.S., has been selected to handle insights and data promotion for the online visibility management and content marketing SaaS platform, SEMrush. Based out of Boston, MA, SEMrush is used by over 5 million marketing professionals in over 140 countries, and offers 40 tools for search, content, social media, and market research. Marketing Technology News: Contentcal Raises £2.5 Million From Fuel Ventures to Drive Customer Growth and Product Innovation…

ID Agent Adds Timely 3-in-1 Identity and Access Management Solution Passly to New Digital Risk Protection Platform

The flexible, comprehensive and cost-effective platform provides layered security to MSPs and multifunction IT teams at companies of all sizes  ID Agent, a Kaseya company and leading provider of Dark Web monitoring and security awareness training solutions, today added Passly™, a full-featured, integrated secure identity and access management solution, to its Digital Risk Protection (DRP) Platform. Passly combines single sign-on (SSO), multi-factor authentication (MFA) and password management into one flexible,…

TCN Launches List Management Services for Its Comprehensive Cloud Contact Center Platform

TCN’s newest addition to its contact center solution offers an easier and more streamlined approach to data management and compliance TCN, Inc., a leading provider of cloud contact center technology for enterprises, contact centers, BPOs and collection agencies worldwide, announced today the launch of its List Management Services (LMS), a new addition to TCN’s robust cloud contact center platform. TCN’s LMS enables contact centers to streamline and optimize lists for connecting, making it easier to integrate various data…

Audiens Bolsters Its Innovative Customer Data Platform with $8 Million Strategic Investment from Tech Giant NHN

The Audiens Customer Data Platform (CDP) gives digital marketers the ability to instantly personalize their data on their terms, get more out of their customer data and cut the waste from their advertising spend Audiens, a global independent customer data platform and audience management tool, has received an $8M (£6.5 M) cash investment from South Korea's NHN Corp. This is the first investment in a European technology company for NHN. The investment accelerates Audiens international expansion plans and strengthens the…

ADLINE – Launches AI Based Digital Marketing Platform to Simplify Advertising and Marketing for Everyday Marketers

Oslo based SaaS company ADLINE is a marketing platform that promises to streamline digital marketing and advertising,and eliminates the exhausting task of monitoring several channels separately for a thorough analysis and overview of effective marketing.  Supported by 5 million NOK in recent investments this one stop shop tool is now set to take the markets by storm in the Nordics and internationally Adline will fit in with everyday marketers or business owners, marketing teams or agencies looking for a simple system for…

Orion’s Turnkey Marketing Platform, Market*r, Supercharges Firm’s Growth Potential

The new tech offering helps advisors boost client engagement and fill their sales pipeline based on a core connection to Orion’s financial planning capabilities and underscores the critical importance of an advice-based investment experience particularly through periods of economic uncertainty Orion Advisor Technology, LLC (“Orion”), the premier technology provider for registered investment advisors, today announces the release of its new intuitive marketing automation platform: Market*r. “Other platforms leave users…

Icertis Contract Management Platform Integrates with SAP Ariba Solutions

Market Leaders Partner to Accelerate Procurement and Optimize Supplier Relationships Icertis, the leading enterprise contract management platform in the cloud, today announced it has brought the power of the Icertis Contract Management (ICM) platform together with industry-leading SAP Ariba solutions for spend management to help transform the source-to-contract process. By connecting ICM's advanced contract management capability with SAP's acclaimed spend and supplier intelligence, customers of SAP Ariba solutions will be…

Verint Offers Analytics to Help Customers Gain Improved COVID-19 Visibility

Verint Systems Inc., The Customer Engagement Company, announced it is providing a Covid-19 rapid response effort to complement its Interaction Analytics solution for organizations needing immediate and ongoing insight into Covid-19 impacts on customers and employees now mostly working from home. “This is a challenging time for everyone--employees, businesses and citizens” “This is a challenging time for everyone--employees, businesses and citizens,” says Verint’s Nancy Treaster, SVP and general manager, strategic…

Screen-Free Learning Platform, Yoto, Selects 5W Public Relations as Agency of Record

5W Public Relations, one of the largest independently-owned PR firms in the U.S., announces today that it has been chosen as agency of record for children's screen-free audio platform, Yoto. The account will be managed by 5WPR's parenting specialty team who bring a combination of industry-leading capabilities in health & wellness, with a long-history of expertise in consumer brands. Marketing Technology News: Raydiant Releases Virtual Room With Support From T-Mobile to Help Industries Adjust The COVID-19 outbreak…

ASG Technologies Advances Mobius Content Services Platform

New capabilities deliver collaboration services, enhanced governance and federated policy administration, and streamlined content distribution ASG Technologies, a leading provider of solutions for the information powered enterprise, unveiled the newest version of its content services platform, Mobius 10.1. This release advances ASG’s commitment to help enterprise and midsize firms manage and govern the explosive growth of their information while accelerating their business transformation success. Mobius 10.1 helps…