GoDaddy Acquires Over to Help Everyday Entrepreneurs Easily Create Engaging Visual Content Online

Award-Winning Over App Has More Than One Million Monthly Active Users; Increases Online and Social Engagement with Stunning Branded Content Creation GoDaddy Inc., the company that empowers everyday entrepreneurs, announced it has entered into a definitive agreement to acquire Over, the company behind the popular Over app that helps entrepreneurs and small businesses grow their brands by easily creating impactful visual content for any platform online. Financial details of the transaction were not disclosed. The Over app…

PhotoShelter Launches FileFlow App, Empowering Photographers, Their Clients and Creative Teams to Access and Share Visual Content Instantly

New app helps photographers and brands browse, search and share files directly from their iPhones PhotoShelter, the leading digital asset management platform for visual storytellers, announced the launch of FileFlow, an app for users across its cloud-based platforms including PhotoShelter for photographers and Libris for brands. The app grants PhotoShelter and Libris stakeholders the ability to search, download and share photos instantly from their iPhones. FileFlow provides users with permission-based access to all content…

Scalability and Visual Content Workflow Improved as Bright River and ShotFlow Integrate E-Commerce Technology Platforms

E-commerce Businesses Scaling Content Production Benefit from Technology Platforms Embracing "Open Ecosystem" Vision Bright River, a global leader in end-to-end visual product content solutions for e-commerce, announced its integration partnership with Capture Integration's ShotFlow, offering more scalability to photo studios serving the e-commerce industry. High-quality visual product content is widely accepted as an increasingly critical element of an effective e-commerce merchandising strategy. Brands and retailers…

Getty Images Selected by Nestlé as Preferred Provider for All Visual Content

Agreement Includes a Fully Integrated Enterprise Solution from Digital Content Acquisition to Distribution Pertinent to the Entire Portfolio of Nestlé’s Brands and Agencies Getty Images, a world leader in visual communications, announced its appointment as Nestlé’s preferred provider for digital visual stock and custom content. With some 200 million digital assets available, and the added assurance of copyright compliance on all content, Getty Images is uniquely set up to provide an integrated solution to the world’s…

Why Your Visual Content is Worth its Weight in Gold

Most, if not all, marketers today understand the importance of digital media and the ways in which visual content increases engagement and boosts brand awareness. As the use of visual assets grows so does the understanding of their bottom-line impact. What was once an effective tool for connecting with prospects and customers has become a business-critical imperative. Let’s examine why visual content is more important than ever and how to implement it into your marketing campaigns: A Visual Treasure Trove Facebook posts…

Catalog Launches To Simplify Custom Visual Content Creation and Support Independent Visual Artists

The Company Has Completed Pilots with Sony Music and National Geographic and Has Raised $1.5 Million in Seed Funding Catalog, a company working with artificial intelligence and independent visual artists to automate and scale custom visual content production launched with $1.5 Million in seed funding. Investors in this round include Moonshots Capital, Techstars, and Luma Launch. They join previous investors Day One Ventures, Greedy Fish Ventures, Mikhail Naumov, Eric Siu, and Jonathan Berent, Director of Global…

Keeping up with Everyone’s Insatiable Appetite for Visual Content

The value of visual content cannot be understated. Our preference for all things visual is a bit of a no-brainer when you figure that our brains take less than a second to process them. Images paired with written information help boost recall by up to 65 percent, and a recent HubSpot survey revealed that 81 percent of respondents have been convinced to buy a product or service by watching a brand’s video. We know too that companies that use videos in their marketing have 27 percent higher clickthrough rate and 34 percent…

PR Tech Leader Cision Acquires Visual Content Technology from ShareIQ

Cision Communications Cloud Becomes First Earned Media Platform to Measure, Analyze and Optimize Performance of Visual Content Across All Channels After completing the acquisition of PRIME Research in January this year, leading media intelligence and PR tech company, Cision has announced it has acquired the technical assets of Berlin-based ShareIQ. The ShareIQ platform is based on patent-pending technology that discovers, analyzes and indexes original pieces of visual content, as well as shared and republished copies of…

CrowdRiff Launches Media Hub, A Modern Way for Travel and Tourism Brands to Share Visual Content

The First-of-Its-Kind Platform Enables Brands to Share Visual Assets and Attribution Guidelines with Journalists, Influencers, and Other Partners CrowdRiff, an AI-powered visual marketing platform, announced the launch of Media Hub, a simple, modern way for travel and tourism brands to share visual content with journalists, meeting planners and other content creators. Using Media Hub, CrowdRiff customers can share their visual content—user-generated and owned—in a central, mobile-friendly hub. Soft-launched at the 2018…

Olapic Unveils Four New Solutions to Enhance the Power of Visual Content along the Customer Journey

Four New Solutions From Olapic Allow Brands To Create And Enhance Visual Content To Drive Better Performance And Stronger Consumer Engagement Olapic, an innovator in visual content solutions, has introduced four new solutions designed to help marketers harness and enhance visual content to make their customers' buying journey more personalized, authentic and effective. The new solutions from Olapic are: Content Creator App Content-as-a-Service Inspire Content in Motion On Demand Olapic is offering…

Visual Content Platform Slidely Acquires Unstock, Solidifying Position as Video Creation Powerhouse for Businesses

As It Passes $1M In MRR, Slidely Fortifies Its Video Creation Platform PROMO With The Acquisition Of Video Marketplace Unstock, Accelerating Plans To Converge Its Business Platform And UGC Community Slidely, the visual content platform and creator of PROMO, the #1 video creation solution for SMBs, announced that it had acquired Unstock, a mobile-first UGC (User Generated Content) video marketplace, expanding its ability to empower businesses of all sizes to easily create professional videos for successful marketing…

Dyspatch Visual Editor Empowers Users to Create and Edit Transactional and Triggered Email Content without Touching Code

Eliminates Organizational Inefficiencies and Improves Time-to-Market Dyspatch launched their Visual Editor, empowering marketers, designers, and product managers to create and change transactional and triggered email content quickly and easily without editing or deploying code. The Visual Editor allows even non-technical users to create complex emails in minutes, and measure time to market in days. According to the recent Dyspatch report, Transactional Email: Capitalizing on Missed Opportunities, which featured a report…

Dynamic Yield And ContentSquare Join Forces To Bring Powerful CX-Centric Visualization

ContentSquare, an AI-powered digital experience insights platform, and Dynamic Yield, the AI-powered omnichannel personalization engine, announced a strategic partnership that will allow brands to better illuminate customer intent for more informed personalization decisions. ContentSquare is a user experience (UX) analytics and optimization platform that helps businesses understand how and why users are interacting with their app, mobile, and websites. With this partnership, marketers can leverage ContentSquare’s visual…

If A Picture’s Worth a Thousand Words, Then Visual, Interactive Content Is Priceless

In recent years, traditional display ads have become less popular in favor of newer formats like native and digital video. According to an IAB study, advertisers in 2017 spent 67 percent more on digital video than they did two years prior. It has become clear that the more visually stimulating an advertisement, the more likely someone will click on it. But what’s after video? This year, as machine learning, artificial intelligence, HTML5 and other tools evolve and are more widely adopted, expect interactive, highly visual…

Laserfiche Recognized as a 2020 Gartner Peer Insights Customers’ Choice for Content Services Platforms

Laserfiche — a leading global provider of intelligent content management and business process automation — has been named a 2020 Gartner Peer Insights Customers' Choice for Content Services Platforms. Gartner defines content services platforms (CSPs) as integrated platforms that provide content-focused services, repositories, APIs, solutions and business processing tools to support digital business and transformation. "We believe that being recognized as a 2020 Customers' Choice underscores our commitment to developing…

Smarsh Teams with Brainspace to Provide Customers Advanced Analytics and Visualization Tools for Electronic Communications

Smarsh Enterprise Archive Customers Can Leverage Brainspace Machine Learning to Find New Patterns in Complex Data, Reduce Time and Cost for E-Discovery Smarsh, helping customers get ahead – and stay ahead – of the risk within their electronic communications, today announced an integration with Brainspace, the world’s leading data analytics platform for investigations, e-discovery, and compliance, at Legalweek 2020. “Brainspace is excited to work with Smarsh to provide a next-generation solution for e-discovery…

Intellecta AI-Driven and Multichannel Analytics from OnviSource Delivers Automation for Workforce Optimization, Customer Experience…

Powered by Company’s Proprietary AI, Intellecta Analyzes 100% of Customer Interactions across Multiple Touch Points, Channels and Languages; And Offers Big Data and Content Management, Automated Quality Assurance/Compliance, and a Range of Analytics in Customer Sentiment, Intents, Trends and Behavior OnviSource announced Company’s continuous success in expanding the capabilities of its Intellecta Multichannel Analytics for intelligently automated analysis of 100% of customer interactions across varied channels. Advantages…

Pipeliner CRM Releases Enhancements to its Visual Relationship Mapping Features

CRM Mapping Tools Empower Salesforces to Visually Identify New Opportunities and Key Influencers Pipeliner CRM announced new features for its relationship mapping tool that visually identifies new opportunities, key influencers and naysayers. With so many people influencing the buying process, from inside and outside a company, these new capabilities ensure that all opportunities and influencers are recognized. The result is greater clarity and facilitation of the sales lifecycle, leading to stronger close rates.…

Cohley Raises $1.5 Million to Change the Way Brands Generate Content

Cohley, the platform that’s changing the way that top brands and agencies generate and measure content, announced a new $1.5 million round of funding. The round is led by San Francisco-based Right Side Capital, with other participants including Active Capital, a top seed firm for B2B SaaS companies outside of Silicon Valley. “With the rise of social networks, multi-variate testing and the transition to highly personalized marketing, brands and agencies need more content than ever. Cohley is uniquely positioned to…

dotCMS Announces New Partnership With Content Bloom, a Canadian-Based Digital Agency

dotCMS announces a new partnership with Content Bloom, a leading global technology and design agency named one of Fortune's 100 fastest-growing inner-city businesses. With offices across the US, Canada, India, and Europe dotCMS announced a new partnership with Content Bloom, a Canadian-based digital agency with offices in the US, UK, Benelux, and India. Marketing Technology News: LinkedIn Veteran Doug Camplejohn Joins as EVP & GM of Salesforce Sales Cloud “Our customers are always in search of better ways to…