Wurl, the leading provider of streaming video distribution and advertising services for connected TV (CTV), announced that Kris Johns has been promoted to the newly created position of Vice President, Advertising. Kris has been with Wurl since 2017, first as Vice President of User Experience and subsequently as Vice President of Product. Recently, he has increasingly been focused on the advertising side of the business as Wurl's monetization services have become more and more important to customers on the growing Wurl…

Wurl, the leading provider of streaming video distribution and advertising services for connected TV (CTV), announced that Plex, the popular streaming media platform for all your favorite media, recently launched 42 channels on the Wurl Network. The channels, all launched in a single day, include such popular programming as Reuters, The Bob Ross Channel, Game Show Central, Deal or No Deal, Wipeout Xtra, FailArmy, The Pet Collective, People Are Awesome, and WeatherSpy, from leading studios including Reuters, Cinedigm, Game…

Ad impressions and hours of viewing set records in second quarter, boosting monetization and accelerating Wurl's momentum Wurl, the leading provider of streaming video distribution and advertising services for connected TV (CTV), announced today that its key growth metrics – including hours of viewing and ad impressions delivered – accelerated their meteoric rise in the second quarter of 2020, solidifying a record-breaking first half of the year. "We continue to see outstanding CTV growth on the Wurl Network," Wurl CEO…

AdPool increases yield and fill rates at no additional cost for Wurl Network partners  Wurl, the leading provider of streaming video distribution and advertising services for connected TV (CTV), today announced that it has added 30 new AdPool customers since late 2019. In that time, AdPool has increased fill rates for users by as much as 50%. AdPool, the world's largest cross-platform advertising service for Connected TV ("CTV"), enables video producers to sell and backfill their CTV ad inventory to thousands of…

Wurl, the leading provider of streaming video distribution and advertising services for connected TV (CTV), announced today that media-industry veteran Craig Heiting has joined the company as Senior Vice President of Worldwide Business Development. He is charged with accelerating the already dramatic growth of video producers and video services on the global Wurl Network. Marketing Technology News: Pixalate Earns MRC Accreditation for Multiple Connected TV/OTT, SSAI Measurement Metrics "Craig is a serious…

Wurl, the leading provider of streaming video distribution and advertising services for connected TV (CTV), announced that it now carries more than 400 streaming channels — more than any other independent network. The newest channels to join the Wurl Network come from such leading video producers as A+E Networks, AMC Networks, Bloomberg Media, Endemol Shine Group, Game Show Network, Janson Media and Travelxp. Marketing Technology News: Screen-Free Learning Platform, Yoto, Selects 5W Public Relations as Agency of Record…

Fourth-quarter key metrics up across the board; revenue triples from Q4 2018 to Q4 2019 Wurl, the leading provider of streaming video distribution and advertising services for connected TV (CTV), announced that it expanded its network to reach 100 million CTVs in nine countries in its first full year of operations. Additionally, Wurl delivered more than 225 million hours of programming and more than 1.2 billion personally targeted ads. Marketing Technology News: Ricoh Spins out Vecnos to Focus on Consumer 360-Degree…

Wurl, the leading provider of streaming video distribution and advertising services for connected TV (CTV), announced that it is powering the delivery of Waypoint TV, a go-to destination for fishing, hunting and outdoor enthusiasts, to Samsung TV Plus. By joining the Wurl Network, Waypoint is making its more than 1,000 hours of fishing and hunting shows and films from over 70 top producers more accessible to its community of millions of viewers. Leveraging Wurl's video distribution expertise, Waypoint's extensive catalog…

Expansion Adds Millions of New Viewers to the Wurl Network Wurl, the leading provider of streaming video distribution and advertising services for connected TV, announced that it has further expanded into the European market through an agreement to deliver programming and advertising to Samsung's TV Plus streaming service in Europe. The Wurl Network currently delivers 125 live, linear and video on demand (VOD) channels to more than 50 million viewers in the U.S. This European expansion will enable millions of additional…

New Service Gives Advertisers Access to Billions of Ad Avails on Leading Connected TV Platforms Wurl, the leading provider of streaming video distribution and advertising services for connected TV (CTV), announced the general availability of AdPool, a new advertising marketplace enabling video producers to sell their CTV ad inventory to thousands of advertisers, ranging from global brands to local businesses. The new offering is available today and is a free service for video publishers and CTV platforms that are part of…

Leading video provider selects Wurl and its AdSpring SSAI solution as one of their partners to deliver, power and monetize its OTT programming Wurl, the leading network of Internet-based video distribution and monetization, today announced that it has partnered with Outside TV – the leading video provider for the adventure sports and outdoor lifestyle category – to deliver and monetize its channel, Outside TV+, to select OTT platforms. Since working with Wurl, Outside TV has reduced its operating costs, achieved 38% user…

With Consumer Viewership on Connected TVs Reaching More Than Eight Billion Hours per Month, OTTs 'Prime Real Estate' for Producers and Services Looking to Advertise Wurl, the leading network for internet-based video distribution and ad monetization, launched its AdSpring for Connected TVs solution. Developed to maximize advertising revenue, this cloud-based, turnkey server-side ad insertion (SSAI) solution allows video producers to insert mid-roll ads on linear and on demand (VOD) programming for distribution to any video…

First channel to stream in 4K UHD on Samsung TV Plus Bloomberg Media today launched Bloomberg TV+, a premium video experience and first 4K UHD channel that combines the power of Bloomberg data and trusted business and finance programming, on Samsung TV Plus, Samsung's free Smart TV video service that delivers instant access to over 120 free channels in news, sports, entertainment and more. Available on all 2017-2020 Samsung Smart TVs, Bloomberg TV+ is the first 4K channel available on Samsung TV Plus and the only platform…

With Prevalent TPRM Jump Start organizations can discover and quantify the risk of their most critical vendors in 30 days or less Prevalent, Inc., the company that transforms how you manage third-party risk, announced Prevalent TPRM Jump Start, a new solution to help risk teams of any size accelerate their third-party risk management programs with a focus on providing insights and value in 30 days or less. As supply chain security and business resilience have become more important amid COVID-19, companies must ensure that…

A+E Networks, Discovery, Gameloft, Philo, and SendtoNews among partners donating global video ad inventory SpotX, the leading global video advertising platform, announced a collaboration with several of its media owner partners worldwide to help combat the spread of COVID-19. Video PSAs created by Centers for Disease Control and Prevention (CDC) and the World Health Organization (WHO) will run in place of traditional video ads on over-the-top (OTT) and online video inventory generously donated by A+E Networks, Discovery,…

New Book Shows How GIS Can Help Experts and Students Work Together to Address the World's Most Urgent Concerns Esri, the global leader in location intelligence, announced the publication of The International Geodesign Collaboration: Changing Geography by Design. The world faces challenges that supersede national and regional boundaries and cannot be solved by a single individual, nation, science, or profession. Marketing Technology News: Voxnest And Its Podcast Platform Spreaker Integrate With Nielsen For Deeper…

Domo, provider of the Domo Business Cloud, announced that it has been named Business Intelligence Solution of the Year in the 2020 Data Breakthrough Awards. The Data Breakthrough Awards program, new this year, recognizes the most outstanding data technology solutions, services and companies. Marketing Technology News: Wurl Network Surges Past 400 Channels Winners of the Data Breakthrough Awards were chosen from more than 1,500 entries and were judged on six criteria: innovation, ease-of-use, functionality, performance,…

Engagement Optimization community ignites crowdsourced support and innovation for COVID-19 contact centre impact A growing number of CallMiner customers – which include some of the world’s largest brands, financial institutions, communications companies, and business process outsourcers – are actively working together to develop and share resources and best practices for managing operations and solving COVID-19-related concerns in the contact centre. Marketing Technology News: Voxnest And Its Podcast Platform Spreaker…

Mastercard takes top position as leading sonic brand Shell and Apple complete the top three McDonald’s, Disney and Intel fall compared to 2019 rankings Voice is identified as an increasingly key sonic branding element Global sonic branding agency amp announced that Mastercard has topped its annual Best Audio Brands Ranking 2020 (BAB 2020), moving up from position 72 in 2019 and dethroning last year’s winner McDonald’s to take the top spot. Introduced in 2019, the Best Audio Brands Ranking is the first of its…

Unique way to directly help NHS staff, volunteers and other essential workers Adverttu has launched its new NHS Driver Volunteer Support Programme in response to COVID-19. Through the programme, businesses and brands can support Adverttu’s drivers working across gig economy delivery services, healthcare, the military and in the public sector, as well as those who have become NHS Volunteers. Marketing Technology News: Voxnest And Its Podcast Platform Spreaker Integrate With Nielsen For Deeper Targeted Advertising…