APPIX, a revolutionary new audience engagement and lighting effects tool, recently got the chance to prove their expertise at creating …
DoubleDutch Partners with Glisser to Expand Audience Engagement Offering
New Best-in-Class Partnership Delivers Integrated Mobile App Experience for Presentation Sharing and Engagement DoubleDutch, the leading Live Engagement Marketing platform, …
PowerInbox Audience Engagement Experts to Reveal 5 Promising New Ad Channels at Affiliate Summit West 2019
Beyond Email & Social, Emerging Channels Will Give Advertisers New Options to Grow Brand Awareness & Sales PowerInbox, the trusted …
Viafoura Launches New Audience Engagement Suite to Power Live Story Coverage and Real-Time Conversations for Media Companies
Viafoura, a leading provider of engagement cloud solutions specifically built for news publishers and media companies – announced the launch …
Lattice Engines Joins Marketo Accelerate Partner Ecosystem to Deliver Scalable Audience Engagement to Marketers
AI-Driven Data Insights Enable Marketers to Scale Personalized 1-to-1 Marketing Campaigns Lattice Engines, the leading provider of AI-enabled ABM solutions, …
Widen Unveils Video Portals to Simplify Video Marketing and Audience Engagement
New Widen Video Portals and Video Management Support Faster Production and Higher-Quality Storytelling Widen, a leading digital asset management (DAM) …
Yieldmo Welcomes Sergei Izrailev and David Moore to Power New Active Engagement Audience and Analytics Capabilities
Yieldmo, the leader in engagement-powered mobile advertising, is proud and excited to welcome two new members to the team. Sergei …
Informa Engage’s Audience Extension Leverages Social Media to Target First-Party Audiences and Drive Engagement
Delivers an Audience-First Approach of Accurate, Highly-Qualified Prospects Social media is a top strategy for marketers to reach audiences, but …
Social Agency GLOW Leads Westminster Kennel Club Dog Show to Record Engagement Among Millennial Audience
Innovative Campaign Spans Twitter, Facebook, Instagram, Giphy and Snapchat, Producing Record-High Social Results With Over 44 Million Impressions in Only 5 …
Swrve and Independent Research Firm to Host Webinar on Next-Gen Customer Experiences: Keys to Advancing Your Engagement
Webinar Featuring Julie Ask, Vice President and Principal Analyst Will Join Lisa Cleary, Chief Product Officer at Swrve on December …
Safeguarding Brand Value: Why Brands Should Take a Data-First Approach to Audience Integrity
The Influencer Marketing space has grown exponentially in recent years. This should come as no surprise, given the potent combination …
Factual Introduces New Machine Learning-Based Predictive and Loyalty Audiences
New Segments Identify Affinity or Intent Using Actionable Insights From Real-World Consumer Behavior to Identify, Reach and Engage Customers Factual, …
Unbiased and Independent Reporting Sustains Record Audiences for USAGM Networks
The United States Agency for Global Media’s (USAGM) annual impact and performance numbers indicate that its programming reaches continuously larger …
Viewbix Announces Collaboration with Elo to Extend Video Marketing Engagement to Physical Stores
This Holiday Shopping Season, Innovators for Video Analytics and Touchscreen Solutions Aim to Empower Companies with In-Store Interactive Video Marketing …
The Future of Customer Engagement
Technology is changing the face of Marketing. In a complex, competitive and fragmented market, building long term loyalty is becoming …
Kenshoo Integrates Oracle Data Cloud’s Third-Party Audiences to Improve Advertising Relevance on Social Platforms
Improved audience segmentation variables enable more customized, one-to-one communications Kenshoo , a global leader in marketing technology, announces Kenshoo Audience …
ActiveCampaign Introduces Predictive Content, A Machine Learning Feature That Predicts The Most Engaging Email For Each Individual in an Audience
Predictive Content released in beta for all Professional and Enterprise ActiveCampaign Customers ActiveCampaign, the leader in Customer Experience Automation, announced …
Merkle’s Customer Engagement Report Finds 86% of Marketers Have Defined Budgets
Q4 2019 Report Identifies Opportunities for Marketers to Improve Personalization Efforts Merkle, a leading technology-enabled, data-driven performance marketing agency, has …
Why B2B Brands Need Customer Reviews and Omnichannel Engagement
Omnichannel customer engagement and customer review management are table stakes for B2C brands that want to win and keep customers. …
CloudEngage to Offer Free Lifetime Subscription to Powerful Analytics and Audience Segmentation Tools
Audience Insights Manager 2.0 (AIM) Offers Marketers Deep Insights into Web and Mobile Visitor Behaviors and Allows for the Creation …