Virtual Reality and Augmented Reality Projected as a ‘Game-Changer’ for Future of Content

Newly Launched Cross-Platform Content Management System (CMS) for Virtual Reality and Augmented Reality Projected as a ‘Game Changer’ for Future of Content While Virtual Reality — a fully simulated experience — and Augmented Reality— the art of overlaying simulation onto a real-world environment — are becoming increasingly utilized within the business and school setting, these technologies are still very much in their early days, and many apps that are being developed are designed exclusively for a single platform or a…

Create Christmas Magic With New Interactive, Augmented Reality App, Santa Was Here

Record and Share High-Quality Videos Alongside Santa Claus Inside Your Own Home Artificial intelligence (AI) and augmented reality (AR) developer, Immersion VR, in partnership with AI and AR publisher, Charactr, unveiled brand new, interactive AR mobile app, Santa Was Here, bringing the magic of Christmas home this holiday season. Available now in the U.S. and Europe for iOS, use your iPhone or iPad to record and save exceptional, multi-scenario videos of Santa Claus around the house with the ability to add personalized…

PTC Partnering with Magic Leap to Further Expand Augmented Reality in the Enterprise

Alliance Extends the Capabilities of Vuforia Engine with Magic Leap 1 PTC announced a strategic alliance with Magic Leap that will allow enterprise and industrial customers to combine the augmented reality (AR) capabilities of its market-leading Vuforia® Engine solution with the powerful Magic Leap 1 wearable headset. @PTC announces an alliance with @magicleap that will allow customers to combine the #AR capabilities of @Vuforia Engine with the Magic Leap 1 headset. Vuforia Engine provides users with advanced computer…

The Virtual Reality and Augmented Reality Global Summit Plays Host to Industry Announcements and Conversation

Summit Day 1 (Of 2) Highlighted National Applications of XR and Outlined the Need for Safety Controls The VR/AR Association announces a recap of the various industry news coming out of Vancouver, BC, as Day 1 of its VR/AR Global Summit wraps and over 1000 attendees, 120 Speakers and 50 Exhibitors await Day 2. The VR/AR Global Summit explores the newest trends in virtual and augmented technology. “When you realize that VR, AR & mixed reality (XR) is going to be a $600 billion+ in unrealized economic output that will…

eyecandylab and LG Uplus Become first to Fuse TV Home Shopping with Augmented Reality

eyecandylab and LG Uplus, the leading 5G service provider in South Korea, are taking home shopping to a new level with their newly launched cooperation: With the launch of the product "U+ AR Shopping", they are realizing Augmented Reality for home shopping channels for the first time worldwide, thus bringing the shopping mile home. Viewers of GS Shopping and Home&Shopping, two of South Korea's largest home shopping channels, will now benefit from better product presentations. These include detailed 3D scans that allow…

Poplar Launches New Essential Guide On AR: How To Revolutionise Your Marketing Strategy With Augmented Reality

The guide offers a comprehensive overview of how AR can be adopted in Marketing strategies Poplar, the augmented reality creative platform that provides AR campaigns on demand, is pleased to announce it has released a new essential guide entitled How To Revolutionise Your Marketing Strategy With Augmented Reality. The guide offers a comprehensive overview of how AR can be used in Marketing and Advertising. It starts by offering an understanding of what AR is and the impact it is having on Marketing, with real numbers.…

Phononic and Extality Partner to Help Food and Beverage Retailers “See” a More Profitable Future With Augmented Reality

New AR App Helps Food Retailers Visualize the Opportunities to Transform Checkout Sales and Profitability with Phononic’s Innovative Solid-State Freezer Phononic, a global leader in solid-state cooling and heating technology, announced that it has partnered with Extality, a leading developer of mobile virtual reality (VR) and augmented reality (AR), to create the first photo-realistic AR app for food and beverage professionals. The Imagine app allows store owners and brands alike to project a virtual image of Phononic’s…

“Japan Media Arts Distributed Museum”: Latest Exhibition Held at Haneda Airport with Augmented Reality Installation Portraying…

The Agency for Cultural Affairs is using Tokyo's Haneda Airport to stage the latest exhibition in the "Japan Media Arts Distributed Museum" project, an initiative launched by the governmental branch to demonstrate media arts/Japanese cultures at about 10 airports and other institutions. The Haneda event ties in with another exhibition under way at the airport involving the National Museum of Japanese History. Content: An installation developed by the AR3Bros., a trio of Japanese augmented reality (AR) creators, with the…

XRHealth Partners with Allscripts to Provide Integrated Virtual Reality/Augmented Reality Platforms

Partnership Enables Medical Professionals to Prescribe and Monitor the Progress of VR/AR Therapies on Patient Health XRHealth, formerly known as VRHealth, the leader in extended reality and therapeutic applications, announced a partnership with Allscripts to provide an integrated VR/AR platform, leveraging Allscripts Open APIs. The Allscripts Developer Program partnership enables medical professionals to prescribe and monitor the progress of VR/AR therapies on patient health. XRHealth offers virtual reality and augmented…

Voxware Augmented Reality Solution Takes Centerstage at IMHX 2019

Guests Have the Opportunity to Better Understand the Value of Using Augmented Reality in Three Sample Scenarios: Kit Assembly, Order Picking and Order Packing Voxware, a leading provider of cloud-based voice and analytic supply chain solutions, will showcase its virtual reality simulation at IMHX 2019 (Booth 6C222). Attendees will have the opportunity to experience the benefits of Voxware Augmented Reality (AR) in three sample scenarios: kit assembly, order picking and order packing. Check out the @Voxware_Inc #AR demo…

The Smart Augmented Reality Glasses Market Is Poised for Rapid Growth, with Global Shipments to Reach 19.7 Million Units by 2025, According…

Head-Mounted Displays, Assisted Reality Glasses, Mixed Reality Holographic Displays, and Smart Helmets Will All Play a Role in Market Development The global market for smart augmented reality (AR) glasses has struggled to take off after a few years of pilots, implementations, and a lot of hype. There have been growing pains, as the reality of the state of the technology has not met end-user expectations. However, according to a new report from Tractica, the smart AR glasses market is picking up pace as it inches away…

Ario Technologies, Inc. Increases Seed Funding to $2 Million for Augmented Reality Software Platform

The Seed Funding Round Helps the Company to Bring Augmented Reality to the Industrial Enterprise Ario Technologies, Inc., creators of Ario, an augmented reality (AR) software-as-a-service (SaaS) platform, announced today that it has closed a $2 million venture round led by NRV, a Richmond-based venture capital firm focused on providing counsel, connections and capital to growing companies in the Commonwealth.  Ario has also been granted a $1.5 million SBIR grant by the United States Air Force bringing a total of $3.5…

ReplayAR’s Social Augmented Reality App Is Your Personal Time Machine

Instagram Meets Pokémon GO: Startup unveils patented AR tech promising nostalgic users "the future of preserving the past" ReplayAR, a free AR app now available for download on the App Store for iOS devices, allows users to permanently freeze their visual memories where they take place so days, months, or even years later, they can revisit the same location and see that moment from their past overlaid on top of the present-day setting where the photograph was taken.…

Nordic XR-company Bublar Group Acquires Finnish Augmented Reality Pioneer Sayduck

Bublar Group (BUBL MTF), Scandinavia's leading listed company in AR/VR/XR technology, acquires the Finnish AR-company Sayduck, with offices in Helsinki and Vilnius. Sayduck enables e-commerce companies to develop their digital product portfolio into 3D and allows end consumers to deploy virtual 3D models into the real-world based on the latest Augmented Reality technology. Since 2018, Sayduck has collaborated with Shopify Inc, a world-leading e-commerce platform powers more than 800,000 businesses. Sayduck is Shopify's…

Three Providers of Augmented Reality Head-Mounted Displays for Commercial Use Named IDC Innovators

International Data Corporation (IDC) recently published an IDC Innovators report profiling three companies that have developed augmented reality (AR) head-mounted displays (HMDs) for commercial use. The three companies are Kopin, North, and RealWear. A new IDC Innovators report profiles three companies that have developed augmented reality (AR) head-mounted displays (HMDs) for commercial use Augmented reality technology brings information into the line of sight to the user. While most people will experience their first…

CBS Interactive Partners with Unity Technologies to Provide Advertisers With an Innovative Augmented Reality Ad Solution

AR Campaigns and Branded Content Can Now Integrate Within CBS Interactive Mobile Apps Including CBS Sports, CBS News, CNET, GameSpot and TV Guide CBS Interactive, the largest publisher of premium digital content, has partnered with Unity Technologies, creator of the world’s most widely-used real-time 3D development platform, to offer advertisers the ability to build and scale augmented reality campaigns across a wide range of CBS Interactive’s mobile apps, including CBS Sports, CBS News, CNET, GameSpot and TV Guide.…

CBS Interactive Partners with Unity Technologies to Provide Advertisers With an Innovative Augmented Reality Ad Solution

AR Campaigns and Branded Content Can Now Integrate Within CBS Interactive Mobile Apps Including CBS Sports, CBS News, CNET, GameSpot and TV Guide CBS Interactive, the largest publisher of premium digital content, has partnered with Unity Technologies, creator of the world’s most widely-used real-time 3D development platform, to offer advertisers the ability to build and scale augmented reality campaigns across a wide range of CBS Interactive’s mobile apps, including CBS Sports, CBS News, CNET, GameSpot and TV Guide.…

Live Nation Unveils Augmented Reality Products Elevating The Fan Experience

Hyundai to promote its all-new 2020 Sonata at Music Midtown festival with Live Nation's AR experiences At the Cannes Lions International Festival of Creativity, Live Nation, the world's leading live entertainment company, unveiled a suite of customizable augmented reality products, unlocking more immersive ways for fans to connect with artists and brands at live music events across the globe. This September, at the 25th annual Music Midtown festival, Hyundai will be the first…

CGTrader Launches the First Complete, Easy-to-deploy Augmented Reality (AR) Solution for e-Commerce at AWE 2019

CGtrader Arsenal Combines Volume 3D Modeling with Optimized Workflows and AR Functionality, Paving the Way for Increased AR Adoption in Online Retail CGTrader, the world's largest source for licensable 3D content, announced a new Augmented Reality (AR) solution for e-Commerce, CGTrader ARsenal, which represents a breakthrough in the way retailers plan, implement and finance 3D product visualization. CGTrader ARsenal includes all solutions and services required to easily deploy AR for online stores, enabling shoppers…

Shutterstock Launches “View in Room” Augmented Reality for Mobile

New Virtual Reality Experience Allows iOS App Users to Visualize How an Image from Shutterstock's Collection Would Look in Real Life Shutterstock, Inc., a leading global technology company offering high-quality content, tools and services through its creative platform, announced the launch of its first Augmented Reality (AR) feature, available on the Shutterstock customer iOS application. The latest update to the iOS application includes a new "View in Room" button that allows users to access their camera phone and…