The Company Releases the Industry’s First Brand Awareness Analytics for Consumer Recognition of TLDs BRS Media, a diverse and growing …
AdRoll Launches New Brand Awareness Solution for Ambitious D2C Brands
Platform’s machine learning algorithm makes over 2.5 million predictions per second to help brands reach the right audiences at the …
SeQuel Response Hires New Director of Marketing to Propel Brand Awareness
Direct mail and digital marketing agency enhances its team with a seasoned marketing professional Direct mail and digital marketing agency …
Digital Marketing Company, fishbat, Discusses 4 Ways Brands Can Use IG TV to Build Brand Awareness
As part of their mission to help businesses up their social media game, digital marketing agency fishbat discusses 4 ways brands can …
Influential Selects 5WPR as AOR to Elevate Brand Awareness and Put a Spotlight on Sophisticated Technology in Crowded Digital Marketing Ecosystem
5W Public Relations, one of the 10 largest independently owned PR firms in the US, has been named PR Agency of …
Self Esteem Brands Appoints SOCi as New Global Platform of Record for Localized Social Marketing
Parent Company of Anytime Fitness, The Bar Method, Waxing The City, and Basecamp Fitness Taps San Diego-Based Company to Drive …
It’s Time for Brands to Be Good Guys in the Consumer Data Privacy Relationship
Consumers are starting to understand the value of their digital data, and it’s time for brands to step up and …
Say It Now Drives One-To-One Conversations Between Brands and Consumers
Voice technology company expands services business with appointment of Ed French to newly-created role of commercial director Award-winning Say It …
Qualtrics BrandXM Unlocks New Capabilities to Transform How Companies Deliver on their Brand Promise
New enhancements to BrandXM provide opportunities for businesses to monitor key touch points along the consumer journey, integrate online study …
Reech Partners With Pinterest to Help Brands Collaborate With Pinterest Creators That Generated More Than 71 Billion Impressions in the Past 30 Days
Based on Reech Data, the Pinterest Creators Generated More Than 71 Billion Impressions in the past 30 Days Reech, the …
Mirriad Partners With Tencent, One of the World’s Largest Video Platforms, to Reach Huge Entertainment Audiences with Branded Content Solution
Mirriad’s Technology Integrates With Tencent to Dynamically Serve Branded Content to Large Audiences Computer vision and AI-powered platform company Mirriad announces a …
TripAdvisor Introduces TripAdvisor Connect, A Data Offering for Advertisers to Reach, Engage and Activate High-Intent Audiences Off-Platform, Beyond the Brand’s Website and App
Guided by TripAdvisor Member Data, New Solution Helps Advertisers Activate Custom Audiences Engaged with the Brand on Channels like Facebook …
MarTech Interview with Lynn Browne and Mollie Kehoe, Co-Founders at BrandVerge
How did you get into technology? What inspired you to start BrandVerge? Lynn: I think what really inspired us to …
PlaceIQ Partners With Media Horizons And Colangelo To Help Filippo Berio Brands Reach Walmart Consumers
4X+ Open Lift in Visitation Over The Open Control Group PlaceIQ, the company building a new model of consumer behavior …
Video Marketing Strategies for Influencers and Brand Ambassadors
In today’s social media crazed era, influencers and brand ambassadors have the same level — if not, more reach than …
BrandZ Top 50 Most Valuable Indonesian Brands Increase 4% in Overall Brand Value to $84 Billion as Technology-Enabled Categories Deliver Strongly
Brands tap into a strong sense of national pride and reveal a renewed understanding of what it means to be …
TechBytes with Chris Bower, VP of Brand Partnerships at Fullscreen
Tell us about your role and the team/technology you handle at Fullscreen. As the VP of Brand Partnerships within the …
MarTech and AdTech Need to Work Together to Address Attention Fatigue for Enterprise Brands
The average open rate for email is less than 18%, according to Campaign Monitor. That means that brands aren’t getting …
Bizzabo Study: Event Marketers See a 45% Increase In Attendee Engagement With Branded Event Apps
Study Also Finds Event Marketers Experience a 50% Upswing in Event App Adoption with Fully-Branded Experiences Bizzabo, the world’s leading …
HireInfluence Challenges Brands to Be More Than Just Another #Ad
Global Agency Introduces New Vision and Branding to Coincide with Instagram’s Recent Shift in Audience Engagement Methods HireInfluence, a global …