Oracle Advertising and TheKrogerCo. lead a group of global marketers, agencies, and ad tech companies by being the first to achieve their Brand Safe Workforce designation Brand safety starts with dedicated experts, and the companies that…
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Integral Ad Science, a global leader in digital media quality, released its H1 2021 Media Quality Report (MQR). Based on trillions of global data events, the report provides insights into the performance and quality of digital media…
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Inaugural Event Will Include In-Person Panel Discussions, Educational Sessions, and Keynote Speeches on Brand Safety Issues, Trends, and Solutions Two of the advertising industry's leading brand safety organizations, the Brand Safety…
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Integral Ad Science, a global leader in digital media quality, today announced the launch of its new brand safety solution for in-feed video ads on TikTok. Using proprietary technology that IAS specifically designed for social environments,…
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Taboola (Nasdaq: TBLA), a global leader in powering recommendations for the open web, helping people discover things they may like, today (13 September) announced it has been awarded the TAG Brand Safety Certified Seal from the Trustworthy…
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Smart, the leading independent Ad tech platform, today announced its integration with Oracle Contextual Intelligence (formerly Grapeshot). The solution providing real time content review and prebid classification is now fully available…
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With 85% of consumers feeling that brands bear responsibility for ensuring their ads run adjacent to content that is safe (DV/Harris Poll), following a year of social disruption involving a divisive presidential election, racial injustice,…
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Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, today announced a partnership with DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media…
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Publishers, Advertisers and Platforms Work to Make the Internet Safer by Addressing and Challenging Harmful Content Across Digital Platforms OpenWeb, the premium community engagement and audience development platform for publishers, today…
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In Q2, CTV was the largest and fastest growing inventory at DV. As CTV investment continues to accelerate, DV is providing advertisers with additional controls to ensure media quality and performance on the channel.…
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Customers using DV’s solution will benefit from easy to use brand safety settings and more granular suitability controls DoubleVerify, a leading software platform for digital media measurement, data and analytics, announced…
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Logiq, Inc., a global provider of award-winning e-commerce and fintech solutions, has partnered with GumGum, a global media and contextual intelligence company, to provide e-commerce marketers a powerful targeting solution for their digital…
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Deal enables accurate brand safety and contextual categorization for podcasts and audio content Comscore , a trusted partner for planning, transacting and evaluating media across platforms, announced an agreement with Acast, one of the…
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Logiq, Inc., a global provider of award-winning e-commerce and fintech solutions, has partnered with Peer39 to provide small and medium-sized brands (SMBs), and the agencies that serve them, with the industry’s largest and most scaled…
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Conversation analytics platform Spiketrap revealed a brand safety suite designed specifically to address the unique challenges presented in accurately classifying high-velocity user-generated content. The solution, which uses…
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Integral Ad Science (IAS), a global leader in digital ad verification, released new research showing that U.S. consumers prefer YouTube to all other ad-supported streaming services on CTV, while brand safety and suitability are also top of…
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DV now offers a comprehensive third-party brand suitability solution to clients buying on Facebook and Instagram DoubleVerify ("DV"), a leading software platform for digital media measurement, data and analytics, today announced an…
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Integral Ad Science (IAS), a global leader in digital ad verification, announced that the company has achieved global recertification from the Trustworthy Accountability Group (TAG) for 2021. IAS successfully earned all three of TAG's…
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Audience Store, the programmatic technology activation company, has been awarded the Trustworthy Accountability Group (TAG) Brand Safety Certified Seal after demonstrating its compliance with rigorous brand safety standards. The…
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Adverty, the in-game and esports advertising specialists, have been awarded the Trustworthy Accountability Group (TAG) Brand Safety Certified Seal after demonstrating its compliance with rigorous brand safety standards. The…
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