iovox a global leader in call tracking solutions, announced the appointment of Tim Gomoll to the newly created position of Chief Revenue Officer. Gomoll held the same role at CallSource and will head up global sales efforts for iovox's call tracking and conversational analytics services. "It's an exciting time for iovox given our growth from a recent acquisition and through adoption of our services in emerging markets around the world," said Ryan Gallagher, co-founder and CEO of iovox. "We've been looking for a leader in…

In our constantly changing world, it’s mandatory Search Engine Marketing (SEM) pros stay up-to-date on the latest paid search trends and tools. But even the most accomplished professionals might be missing expertise that’s crucial to landing that next job or bringing success to an online campaign: call tracking.  Call tracking is a necessity for all Search Engine Marketing Managers, PPC professionals and others in the Digital Marketing industry. Call tracking provides the ability to better measure each conversion point in…

Provides marketers with real response time and precise measurement of speed-to-lead PX, the leading platform for customer acquisition, announced the introduction of Lead to Call Tracking, the first true measure of Speed-to-Lead and its impact on lead conversion. Lead to Call Tracking from PX enables a marketer to measure the actual time of response from the instant a consumer submits a form and the time it takes their call center to begin outreach. It also enables them to benchmark this data both internally and against…

SproutLoud, a leading Distributed Marketing platform, announced that end-to-end call tracking attribution with artificial-intelligence-optimized speech recognition and call scoring are now available, for the first time, to companies that use a distributed marketing strategy, selling their products through vast networks of resellers. "While this technology has been available at the enterprise level, it hasn't been available in a distributed marketing environment — until now," said SproutLoud President Gary Ritkes. "At the…

Enables Businesses Adhering to PCI DSS to Leverage the Full Benefits of Call Tracking Without Compromising Their Customers' Sensitive Data with Third-Party Vendors DialogTech, provider of the leading AI-powered conversation intelligence platform for marketers, today announced that it has been officially certified PCI DSS-compliant, becoming the only call tracking vendor with a 100% in-house solution for PCI DSS compliance. DialogTech passed the formal PCI audit and is certified with all its platform's call analytics…

Invoca cements its position as the category leader, also earning “Best Relationship” and “Momentum Leader” recognition from G2  Invoca, the leader in AI-powered call tracking and conversational analytics, announced that customer feedback on software review site G2 has again made the company the Overall Leader in the G2 Enterprise Grid Report for Inbound Call Tracking. Invoca has held this position in the last five G2 reports, and with an overall score of 93, Invoca is over 20 points ahead of the nearest-scoring call…

Digital marketers in Lead Generation have an exceedingly complicated job to do. They are often running multiple campaigns across a variety of different channels in an effort to get more leads and produce a robust return on investment (ROI). While these marketers utilize digital platforms to generate high volumes of traffic and reach prospects, there remains a critical need to track and measure the inbound call leads that they generate. As smartphones have become a dominant force in the lives of consumers, the inbound call…

A new competitive intelligence report from leading research firm BIA Advisory Services has revealed similarities and notable differences in the key offerings of three different call tracking and analytics platforms. The report, compiled by BIA Advisory Services and commissioned by Phonexa, provides marketers with an independent examination of these three major call tracking and analytics SaaS providers. The business significance of call tracking continues to grow. According to a BIA Kelsey report from 2016, the use of…

Phonexa Stands Apart as an “All-In-One” Solution with Functionality for Call Tracking, Lead Distribution, and Email Marketing A new competitive intelligence report from leading research firm BIA Advisory Services has revealed similarities and notable differences in the key offerings of three different call tracking and analytics platforms.  The report, compiled by BIA Advisory Services and commissioned by Phonexa, provides marketers with an independent examination of these three major call tracking and analytics SaaS…

Save Time and Instantly Update Zoho CRM with Inbound and Outbound Mobile Calls from Anywhere Zoholics Austin, the largest annual gathering of Zoho users, iovox, a global call tracking provider, unveiled its new mobile-first call tracking integration for Zoho CRM. The integration provides users with a two-way sync of calls, notes and tags between iovox and Zoho CRM. The service and related app from iovox enables Zoho CRM users to effortlessly share details of any inbound or outbound mobile call, including call duration,…

Invoca Continues to Lead the Call Tracking and Analytics Space with Awards for Product and Market Leadership Invoca, an AI-powered call tracking and analytics company, announced it was recognized as the top-scoring Leader in the G2 Crowd Winter 2019 Enterprise Grid Report for Inbound Call Tracking Software. Invoca received the highest overall score in this report, beating out six other vendors in the call tracking and analytics space. Ranking highly for customer satisfaction and market presence, Invoca’s position in this…

This new integration empowers agents to reply directly to messages from Facebook users within the CallTrackingMetrics app CallTrackingMetrics, a leading provider of call tracking and omnichannel communications software, announces today a brand new integration with Facebook Messenger. As one of the world’s most popular messaging platforms, Facebook Messenger is an essential part of the communications and advertising strategy for businesses globally. This new integration empowers agents to reply directly to messages from…

Marketers can now seamlessly optimize campaigns around conversions, such as calls, form fills, sales, and appointments, within one platform. CallTrackingMetrics, a leading provider of call tracking and contact center software, announces a brand new direct integration with Google Ads. The Google Ads Direct Connect integration communicates directly with the Google Ads API in order to allow conversion data to flow between the two platforms. Marketers can now seamlessly optimize campaigns around conversions, such as calls,…

Zipwhip's Texting-for-Business Software and Telmetrics’ Call Analytics Offering Come Together to Enable Text Analytics at Scale Zipwhip, the leading provider of texting for business, and Telmetrics Inc., enterprise-level call and text tracking software, announced a partnership to allow businesses to gather critical attribution data on text messages delivered through existing business phone numbers. By combining the power of the Zipwhip and Telmetrics platforms, businesses will be empowered to simultaneously track the…

CallTrackingMetrics, the World’s Only Call Tracking and Contact Center Solution, Announces a Powerful New Integration with Microsoft Dynamics 365 CallTrackingMetrics, the world’s only call tracking and contact center solution, announces a powerful new integration with Microsoft Dynamics 365. Supporting the more than 60% of businesses around the world using Dynamics 365, this direct integration will enable organizations to capture rich call attribution data and document their essential touchpoints with customers. Session…

 New Video Browse and Map Search features allow clients to self-service, locate and immediately download video clips for greater efficiencies and customer service at no additional cost Lytx, a leading global provider of machine vision and artificial intelligence-powered video telematics, analytics, productivity and safety solutions for fleets of all sizes and types, today announced two new map-based search features that allow users to quickly locate important video clips. Video Browse in Fleet Tracking and Map Search in…

Diedrich RPM, a marketing firm based in Burnsville, MN, has announced the launch of a proprietary online dashboard platform that gives users real-time ROI for their marketing investments. The dashboard uses custom APIs that bring to life call tracking, web lead capture, and other integrations that are not available on other platforms. "I've owned a marketing and research company for more than 25 years," said Liz Diedrich, owner, and CEO of Diedrich RPM. "The first question that I would ask myself if I was the client is…

DashThis, a leader in the marketing reporting software industry, announced its newest integration with marketing analytics platform CallRail. With this integration, DashThis customers will be able to see the full picture of their marketing efforts, understanding which campaigns are generating the most revenue for their businesses. CallRail is a powerful marketing analytics platform that enables marketers to track all insights from their phone calls and form submissions that come into their…

Companies combine tech, innovation, and access to develop revolutionary offering Visiqua, an industry-leading performance marketing agency, and LeadsPedia, a lead distribution and call tracking and routing platform, have partnered to launch the market’s most powerful call ping tree. While recognized as an effective, reliable tactic for lead generation, pay-per-call has not typically been an area of innovation. That changes with the introduction of a call ping tree solution that combines the most advanced technology…

Companies combine tech, innovation, and access to develop revolutionary offering Visiqua, an industry-leading performance marketing agency, and LeadsPedia, a lead distribution and call tracking and routing platform, have partnered to launch the market's most powerful call ping tree. While recognized as an effective, reliable tactic for lead generation, pay-per-call has not typically been an area of innovation. That changes today with the introduction of a call ping tree solution that combines the most advanced technology…