PDI, a global company with leading enterprise software solutions serving the convenience retail, petroleum wholesale and logistics industries, has released …
Jornaya Launches Integrations Hub for “Push Button” Access to Activation of Customer Behaviors
Jornaya, the data intelligence platform that connects major-life purchase marketers with previously inaccessible customer journey behaviors, announced the launch of …
Zaius Adds New Dimension to Customer Behavior Analytics Using Predictive Intelligence
Zaius, Recently Named ‘Best CRM’, Is Used by Global Brands to Connect Customer Data, Analyze for Targetted Segmentation, and Orchestrate …
Retailers Tailoring Emails to Customer Behaviors and Product Insights See Increased Sales, Says Bluecore’s New Retail Email Benchmark Report
2018 Retail Email Benchmark Report by Bluecore, Establishes Guidelines for Assessing the Performance of Retail Email Campaigns Based on Insights from …
How Marketers Can Use Customer Behavior to Drive Revenue
In the past, marketers could get away with segmenting customers using primarily demographic and firmographic traits such as age, gender, …
Marchex Partners with Facebook, Launches Omnichannel Analytics Cloud for Industry-First Complete View of Customer Behavior
Marchex, a mobile advertising analytics company, today announced a partnership with Facebook that will integrate across their social analytics solution …
Neuro-ID Introduces Groundbreaking Source of Real-Time Behavioral Intelligence to Predict Customer Outcomes and Enhance the Digital CX
First-Of-Its-Kind Data Provides a New Dimension of Customer Insight Based on Neuroscience and Advanced Behavioral Analytics Neuro-ID, a leading behavioral analytics …
Avaya Customer Happiness Index and Behavior Pattern Analytics is Named a 2018 Gold Edison Award Winner
Awards Celebrate 31 Years of Honoring Innovators and Innovation The Avaya Happiness Index on Blockchain, which securely collects and automatically …
mParticle Releases Next-Generation Customer Data Unification and Orchestration Capabilities
Latest Launch Introduces New APIs and Platform Features to Improve Data Accuracy and Control mParticle, the Customer Data Platform (CDP) …
OneMarket Introduces First Customer Activation Platform Dedicated to Retail
First-of-its-kind Platform Pairs Data Management and Customer Engagement to Transform How Retailers Monetize Customer Relationships OneMarket, announced the availability of …
AskNicely Recognized as #1 in Customer Feedback Software by G2
Platform for delivering real-time customer feedback ranked highest in customer satisfaction among products in its category in G2 Grid Report …
Interana Names Scott Leatherman as Chief Marketing Officer, Announces Growing Leadership Team to Support Customer Expansion
Industry Veteran Formerly at Sap Labs Brings Established Track Record and Expertise to Spearhead Global Marketing and Strategic Partnership Efforts …
Marketing Analytics Is the Key to Revolutionize Your Customer Acquisition Strategy | Quantzig’s Latest Article
Quantzig, a leading analytics advisory firm that offers customized marketing analytics solutions, has announced the completion of their new article …
Why Companies Should Embrace AI to Engage with – Not Market to – Their Customers
Today, we’re at an inflection point in how we engage with customers to better meet their needs. According to a …
Nintex and Adobe Extend e-Signatures to Microsoft SharePoint Customers
Nintex Sign powered by Adobe Sign is now available to Nintex for SharePoint customers supporting growing global demand for a …
Leadspace Acquires ReachForce to Offer Customers Even More Robust B2B Customer Data Platform
As Interest in the B2B CDP Category Heats Up, Leadspace Adds Reachforce’s Offerings and Expertise to Power Customers’ Data-Driven Marketing …
Merkle Releases Customer Experience Impact Report
Purchase Behavior Study Reveals 66% of Consumers Care More About Experience Than Price Merkle, a leading technology-enabled, data-driven performance marketing …
NICE Wins Two Consumidor Moderno Awards for Continued Customer Service Leadership Throughout Latin America
Top Scores in Customer Satisfaction, Continuity of Use and Recommendations by Third Party Indicators Drive Accolades NICE announced that it …
New Auto Dealership Study Reveals Active Listening Over the Phone Directly Increases Customer Visits and Sales
Marchex, a leading conversational analytics company that connects the voice of the customer to your business, released a new report …
Cognitiv Launches First Deep Learning Incrementality Solution To Help Marketers Find New Customers
Cognitiv Incremental: A Marketer’s Answer to a Brand’s #1 Question “Did My AD Campaign Cause a New Consumer to Convert?” …