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Cengage Wins Customer Relationship Management Institute’s “Top Customer Support” Award for Third Consecutive Year

Award Measures Customer Satisfaction on a Five-Point Scale; Cengage Received nearly 94% Customer Satisfaction Rating For the third consecutive year, Cengage has won the Customer Relationship Management Institute's NorthFace ScoreBoard Award for top customer support. The award is based on feedback from customers—students, instructors and administrators—as measured by CRMI LLC, a recognized expert in developing and implementing customer and employee experience management strategy programs. "We're honored to again receive…

Ameriprise Financial’s New Customer Relationship Management System Helps Advisors Deliver Best-in-Class Service

Ameriprise Financial, Inc. released details on how its new Customer Relationship Management (CRM) system further enables the firm’s approximately 10,000 financial advisors to deliver its award-winning customer service to clients and grow their practices. The new system, Ameriprise CRM, built on top of Salesforce Financial Services Cloud, makes it easier for advisors to provide a consistent, referable and advice-based experience to every client. “With Ameriprise CRM, we’re empowering our advisors to deliver that experience…

Global SaaS Customer Relationship Management (CRM) Market 2019-2023| Integration of Analytics to Boost Growth| Technavio

The global SaaS customer relationship management (CRM) market is expected to post a CAGR of more than 14% during the period 2019-2023, according to the latest market research report by Technavio. However, the growth momentum of the market will decelerate in the coming years because of the decrease in year-over-year growth. The global SaaS #customerrelationshipmanagement (CRM) market is expected to post a CAGR of more than 14% during the period 2019-2023, according to the latest #marketresearch report by @Technavio. SaaS…

C3 Metrics and Havas Helia Bring Attribution To Customer Relationship Management (CRM)

Product Will Be the First to Enable Attribution Measurement of CRM Platforms Such as Email, Digital Media, OTT, Household Addressable TV and Direct Mail C3 Metrics, the global leader in cross-channel advertising measurement attribution and accountability, and Havas Helia, the data and digital CRM agency of the HAVAS network, announced a partnership to develop the industry’s first customer relationship management (CRM) attribution product. The product, which has been in development over the past months, will enable…

Accenture Interactive Acquires Swedish Customer Relationship Management Firm Kaplan

Kaplan Strengthens Accenture Interactive’s Customer Experience Offerings and Data-Driven Marketing Capabilities in the Nordics Accenture has acquired Stockholm-based Kaplan, a provider of data-driven customer relationship management services, that transforms customer experiences through strategic, analytical, technology, and creative solutions. The acquisition strengthens Accenture Interactive’s ability to provide customers with end-to-end experience transformation services in the Nordics. “Accenture Interactive…

Womply Launches Womply CRM, the First Effortless Customer Relationship Management Solution for Small Businesses

Cloud-Based Software System Now Available to Any Consumer-Facing Small Business, Including Restaurants, Salons, Retailers, Auto Shops, Medical/Dental Offices, and More Womply, the leader in front office software for small- and medium-sized businesses (SMBs), announced the public launch of Womply CRM, the first effortless customer relationship management (CRM) solution designed specifically for American small businesses. Womply today announced the public launch of Womply CRM, the first effortless CRM solution designed…

Curaytor Announces Platform Expansion to Modernize Small Business Digital Marketing and Replace Customer Relationship Management Systems

The Platform’s New Tools Help Small Businesses Generate and Convert More Leads in Today’s Digital Society by Creating Effective Facebook Ads and Marketing Emails Faster, Eliminating Third-Party Tools Curaytor, a full-service digital marketing company that helps small businesses grow, announces the expansion of its platform with new technology and tools: Convert and CAB (Create, Advertise, Blast). Small business owners no longer need to rely on outdated customer relationship management systems (CRMs) or other third-party…

Confirmit and Virgin Money Extend Ties for Customer Relationship Management

Confirmit Horizons Will Continue to Underpin the Award-Winning Customer Experience Programme Virgin Money, one of the UK’s leading financial services providers, has renewed its ongoing relationship with Confirmit to continue to support its highly successful Customer Experience programme. Virgin Money provides award-winning customer service to 3.3 million customers through a range of channels, including online and mobile, intermediaries, call centers, 74 stores and 7 lounges throughout the UK. Their Customer Experience…

Emerson Group Selects Astute Customer Experience Software for More Efficient, Enterprise-Level Relationship Management

Astute announced that The Emerson Group has selected the Astute enterprise software suite as its customer experience management (CXM) platform to support its internal customer services group. As a retail partner of choice for many over-the-counter health and beauty companies, The Emerson Group helps brands connect with consumers in the marketplace. The Emerson Group provides sales, marketing, and support for many of its portfolio of brands, including contact center infrastructure to support pre-sales and post-sales for…

DecisionLink Delivers World’s First Customer Value Management Platform – ValueCloud – to take Customer Relationships to the Next…

The ValueCloud garners new industry category – Customer Value Management DecisionLink announced that the DecisionLink ValueCloud has been named and certified by Vendor Neutral in a brand new category: customer value management. Customer value management (CVM) uses metrics to ensure high levels of value are delivered to every customer based on their needs throughout the life of the relationship. Managing customer value as a practice and with an enabling application allows enterprises to treat customer value as a strategic…

Dovetale Launches New Influencer Relationship Management Platform and Crosses 650 Customers Worldwide

Dovetale is Transforming How Marketing Teams Manage Their Influencer Programs Dovetale, a web-based influencer CRM, launches a first-of-its-kind custom database management platform for marketing teams with influencer/creative programs. Since Dovetale launched two years ago, it has become the best search engine in the world for finding influencers and content creators. Today, over 650 marketing teams use the platform, including some of the world's biggest brands and agencies. "The starting point for every influencer…

Decoding Conversant’s Mesobase, MarTech’s First Customer and Prospect Relationship Management (CPRM) Platform

All CMOs are driven to achieve the 3Es of marketing -- Efficiency, Efficacy, and Engagement. Marketing Technology landscape has swelled to over 6000+ to actually allow CMOs get closer to their goals and increase marketing efficiency in a measurable manner. Today, marketing and sales teams have an unprecedented access to their customers and prospects, including their anonymous activity with you and across the web. Recently, Conversant announced a powerful Marketing & Analytics Platform, Mesobase, to further empower…

Medallia Partners with Adobe to Deliver Complete View of End-to-End Customer Experience Journey

Real-Time Customer Journey Profiles Empower Brands to Take Actions that Drive Loyalty & Increase Purchase Frequency Medallia, Inc., the global leader in experience management, announced an integration between Medallia Experience Cloud and Adobe Experience Platform (AEP) that gives brands comprehensive insights into the complete customer journey to deliver highly personalized real-time experiences that increase purchase frequency. Customer feedback from Medallia Experience Cloud seamlessly integrates with behavioral…

NRI Selects Oracle Dedicated Region Cloud@Customer

First customer to adopt new Oracle Cloud offering Will be used for mission-critical, high-volume business platform to accelerate digital transformation Oracle announced that Nomura Research Institute (NRI) has selected Oracle Dedicated Region Cloud@Customer to run its critical, high-volume business platform used in various industries, including financial, retail, and distribution. NRI will start by moving its SaaS applications for the financial industry, which are used by about 70 percent of the capital markets…

Winning the Experience Battle by Marrying Customer Intimacy and Industrialization

The ongoing coronavirus outbreak will have a reverberating impact on almost every facet of life on this planet. Human behavior at its most fundamental will change. People will think twice about going into stores, customers will opt for online buying options more than before and the purchase experience will move from being predominantly in the physical world to being predominantly in the digital world. Businesses will have to create experiences tailored to these shifting customer behaviors. Before the crisis, it was clear…

Walgreens Boots Alliance Launches a Digital Experience and Customer Insights Platform

Company announces strategic partnership with industry leaders Microsoft and Adobe to launch second phase of digital transformation at the intersection of health and technology Walgreens Boots Alliance, Inc., announced an expansion of its strategic partnership with Microsoft and Adobe to launch a world-class digital experience and customer insights platform to deliver personalized healthcare and shopping offerings. It will provide Walgreens and Boots customers with products and services from its global pharmacy and retail…

Kustomer Releases Report On The Growing Need For Efficiency In Customer Service

Survey of Customer Service Professionals Identified Limited Staff, Budget and Access to Technology as Major Impediments to Efficiency Mandate Kustomer, the omnichannel SaaS platform reimagining enterprise customer service to deliver standout experiences, today announced new data on the state of the customer service industry which underscores the need for greater efficiency, particularly in today's rapidly shifting business environment. The survey of over 120 customer service professionals, across a variety of industries,…

ZINFI Makes Another Strong Showing in G2’s User Ratings for Partner Management Software

Validated Reviews From G2 User Community and Data Aggregated From Online Sources and Social Networks Rank ZINFI as #2 Overall in Satisfaction and #3 Overall in Usability After G2, the world’s leading business solutions review website, recently released its Summer 2020 scores for Best Partner Management Software, ZINFI’s partner management software remains solidly in the “Leaders” quadrant. G2 scores are based on the responses of real, verified users from the G2 user community. Of 15 vendors with at least 21 reviews, ZINFI…

Daylite Named High Performer in G2 Work Management Software Summer 2020

Mac CRM and Project Management app, Daylite, that allows small businesses to manage clients, deals, and projects in one place has been named a High Performer in G2's Work Management Software for Summer 2020 Marketcircle announced that Daylite, their Mac CRM that allows small businesses to manage clients, deals, and projects in one place, has been named a High Performer in Work Management Software High Performer for Summer 2020 by G2. G2 is the world’s largest technology marketplace made for businesses to find, review,…

Omniconvert Is Launching REVEAL, the First Customer Value Optimization Software Available to Shopify Merchants

Shopify Merchants Can Now Become Customer-Centric: REVEAL, by Omniconvert, is now available in the Shopify AppStore According to the Harvard Business Review, "Acquiring a new customer is anywhere from five to 25 times more expensive than retaining an existing one. Increasing customer retention rates by 5% mean an increase in profits by 25% to 95%." REVEAL is a Customer Value Optimization (CVO) tool that serves as a unique source of truth about the customers of online retailers. They can understand their best and worst…