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Bidgely Brings AI Solutions for Decarbonization and Customer Retention to European Energy Retailers

AI-powered personalization supports energy transition to zero carbon and mass electrification Bidgely announced it has deployed its UtilityAI Platform with energy retailers in Europe to directly support them on their journey through the zero carbon energy transition. IDC Energy Insights defines this energy transition as the process of decarbonizing energy production while electrifying energy consumption, with key drivers coming from consumers through distributed energy resources, like solar PV and batteries, as well as…

How Facebook Advertising Increases Your Customer Retention

The rise of social media made it much easier for brands to build and maintain relationships with customers. With about 79% of the US population being on Facebook, advertising on this platform can effectively expose your brand to a variety of audiences. But, before diving right into advertising, it's important to properly define your target audience. If you've been wondering how to increase customer loyalty and retention for your business, take some time to read through these tips. Facebook Dynamic Advertisements. With…

Omnisend Research: Business Adopting Omnichannel Strategy Enjoy 90% Higher Customer Retention Rate

Omnisend Research Shows That E-Commerce Marketers Adopting an Omnichannel Strategy with Three or More Channels Are Seeing a 90% Higher Customer Retention Rate Than Those Who Are Not Omnisend, omnichannel marketing automation platform for E-Commerce, released new research on the effect of the number of channels used by a brand on customer relationship. Results favored using an omnichannel campaign for E-Commerce: when an E-Commerce brand used three or more channels in an automation workflow campaign, that campaign…

From Tricky to Sticky: How Customer Retention will be Your Business’s New Growth Lever in 2019

Attracting and retaining customers has always been a tricky situation, but today’s fragmented climate of digitally native brands, direct-to-consumer brands, and, well, Amazon, have made the landscape more perilous than ever for enterprise brands. Many enterprise brands have chosen to pursue a digital transformation strategy to elevate customer experience and improve competitive execution. A major tenet of this strategy is to move customers from face-to-face or human-assisted engagements to primarily mobile- and digital-led…

Returns Experience Critical to Customer Satisfaction and Retention, Doddle

With Spike in E-Commerce Returns Expected Post-COVID-19, Retailers Must Ensure Their Returns Processes and Systems are Ready, as 74 Percent of Respondents Think Retailers Need Returns Improvement Doddle, a leading international e-commerce solutions provider that designs, develops and integrates consumer fulfilment and returns technology, announces the findings of a survey it conducted to uncover how important the e-commerce returns experience is to consumers. The research of almost 1,400 U.S. consumers was…

Introducing Apiflex, Apigate’s Partner Bundling Platform for Customer Acquisition and Retention

Apigate, a trusted provider to Telco Operators and Digital Merchants for reach, acquisition and monetisation, announced the launch of its new dynamic content bundling platform “Apiflex“. Apiflex enables Digital Merchants and Telco Operators to co-create rich content and service offerings that, together, are more appealing and offer better value to end users and at the same time, tackle the rising cost of digital marketing and sales leaving them to focus on growing and retaining their respective customer base. Marketing…

New Integrated Loyalty Solution from PK Helps Brands Increase Retention by Fostering Deeper Customer Connections

PK's fully integrated loyalty approach empowers clients to create moments that matter, foster customer behavioral and emotional loyalty that drives ROI and protects share of wallet PK, the global services firm that helps the world's most customer-obsessed brands design, build and run the future, announced the launch of its new Integrated Loyalty Solution, which helps clients unlock substantially greater customer engagement and retention for their brands. In today's virtual everything world, enterprise companies are…

Macorva Unveils People-Focused Customer Reviews to Help Companies Reward Service and Drive Retention

People-Focused Tool Delivers Simple Surveys via SMS to Make CX Rating Easy & Measurable Macorva, the people-focused feedback company, launched its new Macorva CX customer feedback platform, the first solution that allows companies to gather actionable customer experience ratings that tie their feedback directly to individual employee service. With Macorva CX, companies can gather customer reviews based on specific interactions to motivate and reward outstanding employee service or identify churn risks and rekindle…

Wirecard and Malaysia’s Affin Bank Berhad Expand Existing Collaboration to Drive Customer Growth and Retention With Fully Digital…

Wirecard, the global innovation leader in digital financial technology, and Affin Bank Berhad ("AFFINBANK") announced an extension of their collaboration focused on revolutionizing internet banking for consumers in Malaysia. Through this partnership, over 300,000 AFFINBANK customers are already benefitting from an array of services such as e-commerce and mobile payment powered by Wirecard technology. By leveraging more of Wirecard's platform, AFFINBANK is able to launch a complete internet banking solution which will drive…

Red Roof Chooses Medallia to Transform its Customer Experience and Drive Retention

Medallia to Provide Experience Management Technology and Expertise for all Four Red Roof Brands Medallia, Inc., the global leader in experience management, has announced that Red Roof, the award-winning leader in the lodging industry, has selected Medallia to power its experience management program to take advantage of real time feedback capabilities and seamless insights across channels. Utilizing Medallia Experience Cloud, Red Roof will receive a detailed experience profile of each guest across their journey that…

Conversica Wins 2018 Awards for Applying Conversational AI to Automotive Customer Acquisition and Retention

Company Recognized with Two AWA Awards for Its Artificial Intelligence-Powered Automotive Sales and Service Assistants Conversica, the leader in conversational AI for business and the only provider of AI-based lead engagement software for automotive dealers, was recognized with two Automotive Website Awards (AWAs), for automating sales processes and delivering an exceptional fixed operations solution, by industry research firm PCG at the 2018 National Automotive Dealers Association (NADA) Show. In recognizing…

Barilliance Launches Retention Marketing: New 360 Customer Profiles & Hyper Segmentation

Retention Marketing Software Empowers Brands to Segment Customers Across Purchase History, Demographics, Website Behavior, and Custom Attributes Barilliance, the leading personalization software for retailers, launched Retention, the newest addition to Barilliance’s personalization suite. Barilliance Retention creates 360 customer profiles, which combine a customer’s onsite behavior such as products viewed or the number of sessions across all devices, online and offline purchase history, demographic data including…

Higher Logic Acquires Customer Imperative To Further Its Commitment To Fostering Collaboration

The Gain Grow Retain community will operate independently and continue to focus on providing collaboration and actionable insights to Customer Success executives and professionals worldwide Higher Logic, the leading human-focused engagement platform, has acquired Customer Imperative and with it, Gain Grow Retain, the world’s fastest-growing community of customer success leaders. The acquisition solidifies Higher Logic’s commitment to driving customer success and enabling customer success leaders to drive retention and…

OneSignal Customer Data Shows Push Notifications Drive Significant Customer Engagement

Customers Report Greater Improvement in ROI over Email OneSignal, the market leader in customer engagement messaging, announced a survey of companies who actively use web and mobile push notifications shows Push Notifications have equal or greater return on investment than email marketing or digital advertising. In surveying over 300 customers with audience sizes exceeding 30,000, 82% reported that push notifications helped them meet or exceed their business goals.  When comparing push notifications against email, 72%…

Tray.io Unveils Unified Customer Integration Solution for Software Companies

With 10x faster integration velocity, Tray Embedded’s new offerings and features enable product, sales, and services teams to prototype and deploy customer integrations at enterprise scale Tray.io, whose General Automation Platform enables citizen automators in any business role to build enterprise-class integrations and automation themselves in a low-code environment, announced a significant expansion of its Tray Embedded customer integration offering. With new flexibility and customization features, Tray Embedded enables…

Braze Expands Products and Partnerships to Help Brands Nurture Empathy in Customer Communications

New Updates Include Predictive Churn, Expansion of Promotion Codes, Huawei Push, and an Expanded Partnership with Amazon Braze, the comprehensive customer engagement platform, announced new product and partnership updates that help brands incorporate empathy into cross-channel communications to connect and grow audiences, build loyalty, and accelerate revenue. By leveraging tools and insights to better understand customer intent and behavior, brands can strategically create personalized cross-channel campaigns that…

Agility Logistics Brings More Efficiency and Sustainability to Processes and Customer Service with OpenText Content Services

OpenText empowers world-leading shipping company to streamline operations and be more resilient OpenText announced Agility Logistics, one of the world's largest integrated logistics providers, has deployed OpenText Content Services to streamline global operations, including freight and shipping via land, air and sea for more than 60,000 customers in 100 countries. Agility Logistics works with companies to move, manage and distribute the goods that underpin global commerce. Every shipment produces a physical paper trail…

MarketStar Partners With Totango To Elevate Customer Success

MarketStar, the leader in customer engagement and outsourced B2B revenue acceleration, takes its customer success capabilities to new levels by partnering with Totango, the leading platform in customer success management. MarketStar's Customer Success offering is an end-to-end solution that helps companies assess, design, implement and optimize a customer success solution that delivers results. MarketStar's customer success offering is focused on three core product areas: strategy and design, technology and intelligence…

Thought Industries Customer Training Platform Selected by Miro to Scale Customer Education

Thought Industries, the world's leading B2B customer training platform provider, announced that Miro will now use its platform to enable end-user customer training at scale. Miro, a digital whiteboard platform that enables distributed teams to collaborate more effectively, currently has over 6 million users, including 80 percent of the Fortune 100, and is purposefully designed for everything from ideation and brainstorming to research and development. Marketing Technology News: Selligent Names Acceleration, ONE Marketing…

maaiiconnect: How to Transform Customer Experience With Technology

Happy customers drive sales. Recent research finds that customers are willing to pay more for a better customer experience (CX). As customers are no longer only comparing products and prices, CX is the key differentiator that businesses are competing on. But investing in the right software to improve CX isn't easy when people take into account customer interactions across various channels and touchpoints. 96% of people think businesses need to improve communication. Many brands are failing or falling behind due to poor touch…