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ATTOM Data Solutions Acquires Home Junction

Acquired Data Elements Include Proprietary School Attendance Area Boundaries, Neighborhood Boundaries and Additional Datasets; Acquisition Further Solidifies ATTOM's Position as The One-Stop Shop for Comprehensive Property Data ATTOM Data Solutions, curator of the nation's premier property database, announced it has acquired Home Junction Inc., a real estate data technology company that specializes in building high quality geographic boundary datasets for neighborhoods, school attendance zones, subdivisions and more.…

Toby McAra Joins MightyHive as Head of Enterprise Data Solutions, EMEA

McAra will be instrumental in MightyHive’s data business expansion across the EMEA region Leading media consultancy MightyHive announced the appointment of Toby McAra as Head of Enterprise Data Solutions (EMEA). McAra brings over 20 years of commercial experience to this role and will join the EMEA sales team in securing new client engagements, driving continued growth and profitability. At MightyHive, McAra will be responsible for helping enterprise clients understand the importance of a data-centric approach, and…

ATTOM Data Solutions CEO Rob Barber Honored As Gold Stevie Award Winner In 2019 American Business Awards

Barber Recognized for His Contributions in Tech Innovation over the past Year, Including Leading ATTOM to Became One of the First Property Data Providers to Offer Data-As-A-Service ATTOM Data Solutions, curator of the nation's premier property database and first property data provider of Data-as-a-Service (DaaS), announced its CEO Rob Barber was named the winner of a Gold Stevie Award in the Tech Innovator of the Year category in The 17th Annual American Business Awards. More than 3,800 nominations from organizations…

Why Bot-Driven Email Data Solutions are Problematic

Google will stop all third-party use of Gmail inbox data to inform an email data staple called “panel data” on March 31. For the uninitiated, much to the frustration of privacy-minded individuals, email panel data broke down behaviors of real people and provide information about email engagement, activity and success. The loss of Gmail’s data is especially problematic for vendors who rely on panel data for recipient and engagement information, despite its known shortcomings. They need a new way to provide comparable…

Lotame Unveils Unstacked Approach to Data Solutions for Publishers, Marketers & Agencies

In Support of New Approach, Company Launches Data Firehose as a Service Solution & Taps Viacom, Time Inc. and Hearst Vet Adam Solomon as CMO Lotame, the world’s leading unstacked data solutions company that helps publishers, marketers and agencies find new customers, increase engagement, and grow revenue through audience data, today announced new product and personnel moves that reinforce its unstacked approach. Among publishers and marketers, the need for data-driven solutions has exploded. For publishers, data…

Dow Jones Risk & Compliance and Dun & Bradstreet Partner on Third-Party Risk Data Solutions

Dow Jones Risk & Compliance and Dun & Bradstreet have agreed to utilize their best-in-class datasets to enhance their respective risk management and regulatory compliance solutions. Dow Jones Risk & Compliance will make Dun & Bradstreet’s beneficial ownership data available through its web-based platform, RiskCenter, or via API. Dun & Bradstreet’s Data Cloud, which draws from over 300 million verified business records, will augment proprietary Dow Jones data, providing customers with a more complete…

Versium Launches Developer Portal With API Access to AI-Powered Marketing & Data Solutions

Developers and System Integrators Can Now Easily Build Data Technology Tools Directly into CRM, Marketing Automation & E-Commerce Systems Versium, a big data and AI-driven marketing empowerment company, announced the launch of its Developer Portal, an API-accessible developer platform. The Developer Portal enables developers to dramatically increase marketing ROI by transforming the e-commerce, marketing automation and CRM platforms they deploy with Versium's proven data technology solutions. Via the portal,…

SaleScout Data Solutions and Demand Gen Report Team up on State of Database Quality Report

Study Shows That B2B Organizations Strive to Improve Database Effort, While 83% Rely on Old or Outdated Data SaleScout Data Solutions and Demand Gen Report have released the 2018 State of Database Quality Report, which is compiled using data gathered from Demand Gen Report's2018 Database Strategies & Contact Acquisition Survey. SaleScout Data Solutions is a leading B2B sales and marketing data solutions provider used by enterprise companies to accelerate growth and revenue. Demand Gen Report is an online publication…

SaleScout Data Solutions Adds Sales And Marketing Experts To Its Team

Filling Customer Pipelines and Growing the Business Put into Focus SaleScout Data Solutions, a leading B2B sales and marketing data solutions provider used by enterprise companies to accelerate growth and revenue, announced the expansion of its sales and marketing team with four new additions. Alejandra Mesta and Rob Gardner recently joined the SaleScout sales and marketing department as vice presidents of enterprise sales, and Gena Hondrogiannis and Loralin Hanks have been appointed as demand generation…

SaleScout Data Solutions Announces Todd Schulte as New SVP of Sales

Business Development Leader, Todd Schulte, Joins Exec Team at Growing Sales Intelligence Company, SaleScout SaleScout Data Solutions, a leading B2B sales and marketing data provider used by enterprise companies to accelerate growth and revenue, has named Todd Schulte as Senior Vice President of Sales, reporting to CEO, Chris Lynde. On his first day with SaleScout, he will be representing the company at the SiriusDecisions Summit at booth K200 in Las Vegas. “We are excited to have Todd join our executive team,” said…

Ready For EU Regulations? QuestionPro Offers GDPR Compliant Survey Data Solutions

QuestionPro Launches a GDPR-Ready Survey and Insights Solutions That Is Compliant with Data Protection Requirements Within the European Union QuestionPro Inc., an online survey and insights solutions company, launches a GDPR-ready survey and insights solution ahead of the May 2018 enforcement date. Customers will be able to conduct market research and collect data that meets compliance and data protection requirements for individuals within the European Union (EU). Also Read: Are You GDPR Ready? The General Data…

Interview with Chris Lynde, CEO, SaleScout Data Solutions

"The CMO’s challenge is to punch through the noise, identify purchase readiness and serve up the right message at the right time. To be successful, they need accurate contact data, pinpoint targeting capabilities and a clear return on investment."Tell us about your role and how you got here. What inspired you to be part of SaleScout? I am the chief executive officer, reporting to our board of directors. I am ultimately responsible for driving shareholder value, leading our management team, growth strategy, and corporate…

SaleScout Data Solutions Announces New Vice President of Marketing

Marketing Strategy Veteran Jean Chen Joins Executive Team at Growing Sales Intelligence Company SaleScout Data Solutions, a leading B2B sales and marketing data provider used by enterprise companies to accelerate growth and revenue, has named Jean Chen as vice president of marketing, reporting to CEO Chris Lynde. “We are very fortunate to have Jean join our executive team. I had the pleasure of working with her at MDC Partners where she was one of our brightest and most talented marketing strategists,” said Lynde.…

TechBytes with Mindy Pankoke, Product Manager, Consumer Marketing Data Solutions, Experian

Mindy Pankoke Product Manager, Consumer Marketing Data Solutions, Experian Good data can drive great customer experience. With changing expectations on customer experience, there has never been an accurate estimation of what the best “Customer Experience’ feels like. While modern marketers aggressively approach a customer-centric model to build experience programs across channels, an ideal experience could either be an everlasting moment or one that is forgotten in the blink of an eye. To better understand how brands…

Infogroup Data Solutions Selected as Digital and Media Management Service Provider by Scranton Gillette Communications

The partnership hopes to boost brand awareness, and deliver effective communication channels for clients and audiences in the business-to- business marketplace Infogroup Data Solutions, the leading provider of business and consumer media management solutions, has been selected as the digital and media management service provider for Scranton Gillette Communications (SGC)/SGC Horizon, a business-to-business (B2B) media company. Infogroup is one of the leading providers of innovative business data, and marketing…

Phunware Announces Co-Sell Partnership with Tech Data to Provide its Channel Partners and Customers Mobile Solutions

Phunware, Inc., a fully-integrated enterprise cloud platform for mobile that provides products, solutions, data and services for brands worldwide, announced a co-sell partnership with Clearwater, Florida-based Tech Data, one of the world’s largest end-to-end technology distributors specializing in information technology products and services. Tech Data offers a wide range of technical and business support services, including certification, training, instruction and support for its reseller customers, and helps to…

MTX Boosts Data Analytics Capabilities For Its ERM Solutions

MTX announced that it joined the Looker Partner Network ecosystem. This collaboration enables MTX to further boost its growing portfolio of Emergency Response Management (ERM) solutions with Looker’s robust data analytics capabilities. Looker is a unified platform that powers data experiences and delivers actionable business insights to employees at the point of decision. It integrates data into the daily workflows of users to allow organizations to extract value from data at web-scale. Marketing Technology News:…

Acxiom Announces Customer Data Platform Solutions and Services

New offerings accelerate ROI on Customer Data Platform investments Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, announced the launch of a comprehensive suite of customer data platform (CDP) solutions and services, designed to help marketers significantly improve the success of their CDP initiatives. Acxiom's fifty years of proven expertise managing customer data ensures brands can enjoy accelerated results on their CDP investment…

Acxiom Announces Customer Data Platform Solutions & Services

New offerings accelerate ROI on Customer Data Platform investments Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, announced the launch of a comprehensive suite of customer data platform (CDP) solutions and services, designed to help marketers significantly improve the success of their CDP initiatives. “Enterprise marketers rely on our next-generation Customer Data and Experience Platform to drive revenue, improve loyalty and increase…

ClickDimensions Partners with InsideView to Offer Data Cleansing and Enrichment Solutions

The leader in marketing technology and services for Microsoft Dynamics adds leading data management and intelligence solutions for customers, partners ClickDimensions and InsideView announced a partnership that will enable Microsoft Dynamics users to build a larger, higher-quality pipeline of potential customers and engage existing customers with more relevant content. The partnership brings together the leading marketing automation and data management and intelligence providers for Microsoft Dynamics to improve marketing…