Watermark’s Innovative CV Imports Feature Reduces Data Entry Time by 80% for Faculty

Watermark, a pioneer in educational intelligence, announced the release of its CV Imports feature today, which uses innovative patent-pending technology to automate the process of entering a faculty member’s Curriculum Vitae information into Watermark’s faculty activity reporting solution. Easy to use and faster than any other in-market option, the company’s CV Imports feature was designed to significantly reduce the data-entry burden on faculty so that they can focus their time on teaching, service, and research efforts.…

Datadobi Announces Support for File Data Migration and Protection to Microsoft Azure

Datadobi, a global leader in unstructured data management software, has announced support for file data migration to and protection on Microsoft Azure. Adding this new capability means enterprise customers have another option to migrate and protect their NAS file data to the cloud, optimizing storage investment while preserving end-to-end data integrity. Recommended: MarTech Primer: Advertising Technology and Demand-Side Platforms (DSPs) Using Datadobi software, enterprises get the best of both worlds by allowing them…

NTT DATA Germany and NICE Forge Strategic Partnership

NICE announced a strategic partnership with NTT DATA Germany a leading Business-and IT-solution provider. The aim of the partnership is to jointly provide a broad portfolio of customer experience solutions to clients in Germany, Austria, and Switzerland, based on the combined strengths of both partners. As a strategic partner in the EMEA region, NTT DATA will sell and support the entire NICE solution suite, including CXone, NICE Nexidia Analytics, and NICE Robotic Automation. Marketing Technology News: Pluto TV Secures…

Clari Appoints Steve Gentry as Chief Security Officer

Clari, the revenue operations leader, announced that Steve Gentry is joining the company as its Chief Security Officer (CSO). Bringing nearly 20 years of expertise in information security, Gentry will lead Clari's security team to ensure the highest level of privacy and data protection for the company's enterprise customers. "The privacy and security of our customers' data is central to our business," said Venkat Rangan, CTO, Clari. "We're excited to welcome a security expert like Steve that has both the passion and…

Domino Data Lab Joins Google Cloud Partner Advantage Program, Giving Customers A New Way To Access Secure, Scalable And Centralized Data…

Model-driven enterprises accelerate their data science journey with team collaboration, process efficiency, and reproducibility on powerful data science management solution Domino Data Lab, provider of the open enterprise data science management platform trusted by over 20% of the Fortune 100, announced it has joined the Google Cloud Partner Advantage Program. The Domino Data Science Platform offers an open, secure way to centralize enterprise data science efforts across silos and departments. It serves as an…

Adstra Launches First Portable Data Module

Adstra, the first Data Bureau designed to help marketers orchestrate data across all dimensions of their efforts, announced the launch of its Portable Data Module, a new offering that enables brands to leverage modular data assets and first-party data orchestration capabilities safely behind their own firewall, eliminating the risks that come with sending PII to third parties. The Portable Data Module represents a new technological infrastructure for safeguarding privacy and promoting transparency without sacrificing …

Penske Media and MRC Form Data Joint Venture

Company Brings Together MRC Data, Alpha Data and Variety Business Intelligence Leading independent media and entertainment companies MRC and Penske Media Corporation (PMC) announced today a new joint venture to bring together their respective data businesses. The newly formed company combines MRC Data (formerly Nielsen Music), Alpha Data and Variety Business Intelligence, with MRC and PMC sharing equal ownership and control. The announcement, effective today with a transition period through early-2021, was made by MRC…

RudderStack Launches RudderStack Cloud – Customer Data Platform Built for Developers Offers Key Integrations Including Snowflake and DBT

Popular open source CDP also offers new entry-level pricing tiers starting at just $750/month RudderStack, which provides a Customer Data Platform (CDP) designed specifically for developers, launched the next generation of its SaaS offering - RudderStack Cloud, the most efficient, affordable and sophisticated customer data product for developers. Offering integrations with platforms such as Snowflake and DBT, RudderStack Cloud solves the data silo problem by enabling data engineers to unify their data and add CDP…

Night Market Hires Kimberly Chulis as VP of Data Science

Night Market, Horizon’s recently launched eCommerce data intelligence company, announced it has hired Kimberly Chulis, Ph.D., as VP of Data Science. The move is effective immediately and Chulis will report directly to Randy Browning, President of Night Market. Night Market is designed to provide brands with unique insights into consumer purchase behavior within the walled gardens of Amazon, Google, and Facebook, thus giving brands unprecedented control of the consumer e-purchase journey. The role of VP of Data Science…

DataWeave Now Available In The Microsoft Azure Marketplace

Microsoft Azure customers worldwide now gain access to DataWeave to take advantage of the scalability, reliability and agility of Azure, to drive application development and shape business strategies. DataWeave, a digital commerce analytics platform, announced the availability of DataWeave competitive intelligence as a service in the Microsoft Azure Marketplace, an online store providing applications and services for use on Azure. DataWeave’s customers can now take advantage of the productive and trusted Azure cloud…

Treasure Data Unveils Global Partner Program

Treasure Data unveiled its Global Partner Program, offering agencies, consultancies, technology service providers, independent software vendors (ISVs), and data specialists new certifications, training, and technical, marketing, and sales support for the Company’s market-leading Customer Data Platform (CDP). The program will be launching with 20 strategically selected partners and is set to grow as we continue to expand our customer base in all territories. "Enterprises are turning to trusted partners in their respective…

Amobee Announces Global Social Data Partnership With Lotame

Amobee, the global advertising technology company reinventing advertising for the converging world, announced a global social data partnership with Lotame, the leading global provider of data enrichment solutions to drive customer insights and turn personas into addressable advertising, for enhanced audience targeting and activation across major social networks. Marketing Technology News: Salesforce Announces Digital 360 -Transforming Customer Engagement for the All-Digital, Work from Anywhere World Social Audience…

Troops Brings Hubspot, Zendesk, Jira, and Intercom Data to Slack and Microsoft Teams

Troops.ai announced that its revenue communications platform is now available for Hubspot, Intercom, Zendesk, and Jira enterprise applications and the Microsoft Teams communication and collaboration platform. Partnerships with these leading software companies will allow users to input, retrieve, and take action on customer and prospect data at moments of impact. This new functionality augments existing Troops flagship Salesforce and Slack services. Marketing Technology News: Okera Introduces Integration With Collibra…

Qlik Expands Strategic Partnership With Google Cloud With Integrated Solution for SAP Data Analytics

Qlik deepened its strategic partnership with Google Cloud with a new joint offering focused on enabling customers to increase the value of their SAP data with Google BigQuery. Optimized to support SAP data on Google Cloud and Google BigQuery, and reinforced with Qlik’s new ‘SAP on Google Cloud Expertise’ designation, Google Cloud customers now have an integrated solution they can confidently deploy with Qlik Data Integration to help drive more use and value from all their data. Marketing Technology News: Okera Introduces…

maaiiconnect Enhances Data Security and Protection Capabilities to Empower Organisations with Secure and Compliant Customer Relationships

Leading customer engagement and team collaboration platform, maaiiconnect, empowers organizations to build secure and compliant customer relationships with new security features. Two-factor Authentication, Advanced Password Policies, Access Controls, Data Retention, and more have strengthened maaiiconnect's state-of-the-art security capabilities. Security is top of mind for most organizations and consumers, and increasing in importance considerably. In the first half of 2020, the number of data breaches and security…

605 Forms New Data Partnerships To Expand Leading Analytics And Attribution Capabilities, Improving Accuracy And Speed Of Campaign…

605, a leading television measurement and analytics company, announced new data partnerships with Catalina, PlaceIQ, and Polk Automotive Solutions by IHS Markit, all the respective market leaders in shopper intelligence, geo-location, and automotive information. The new relationships bring together ad exposure and content viewership with consumer behavior and business outcomes on a massive, unprecedented scale through 605’s TV measurement and attribution platforms: IMP4CT and PLATF0RM. These data partnerships will further…

Telefonica Vivo (Brazil) Extends Multi-Year Managed Services Agreement And Expands With Selection Of Amdocs Data Management Solution

Amdocs, a leading provider of software and services to communications and media companies, announced that Telefonica Vivo has extended its Amdocs partnership with the signing of a multi-year managed service extension agreement in support of VIVO NEXT postpaid and FTTH consumer business. In addition, Telefonica Vivo selected a next-generation data management solution based on Amdocs DataONE that will support Telefonica Vivo in its digital engagement with customers. Vivo is the leading telecommunications company in Brazil,…

IPinfo Partners With Snowflake Data Marketplace

IPinfo, the trusted source for IP address data, announced its partnership with Snowflake, the cloud data platform, to be an IP address data provider on the Snowflake Data Marketplace. Businesses that leverage Snowflake as their cloud data platform can now use IPinfo for geolocation data for all public IPv4 and IPv6 addresses. As data becomes essential for Snowflake customers, they now have access to IPinfo geolocation data sets for richer analytics, deeper insights and informed data-driven decision-making. Snowflake is a…

Qlik Now Certified On Cloudera Data Platform

Qlik announced that it has been certified on the Cloudera Data Platform (CDP). As a Cloudera Certified Technology partner, the Qlik Data Analytics platform has been tested, validated, and certified to work with Cloudera Data Platform to help joint customers maximize their value and use of data in the cloud. “Similar to Qlik’s approach, which enables data and analytics from any data source in any cloud platform, Cloudera Data Platform recognizes customers’ desire for flexibility and choice,” said Itamar Ankorion, SVP of…

New TOPO Research Study Spotlights Lead-To-Account Matching & Routing as Revenue Tech Stack Essential; Names LeanData “a Clear…

LeanData, the leader in go-to-market operations solutions powering the modern revenue engine, was recognized in TOPO's newly released Market Guide for Lead-to-Account Matching and Routing (Aug 2020) as "the dominant provider for complex organizations using Salesforce." According to the report, this emerging technology category has become one of the most critical applications in the tech stacks of today's most sophisticated sales and marketing organizations. "In recent years, we've seen lead-to-account matching and routing…