Blockchange Brings Digital Assets to The Wealth Engineering Family of Companies

Blockchange Inc. has been selected by The Wealth Engineering Family of Companies (WE) as the preferred Digital Asset Management Platform for their network of over 2,100 wealth advisory firms. "We are excited to include Blockchange as an exclusive provider within our Expert Sourcing Consortium," said WE Managing Partner and CEO, Nick Gregory, ChWE, CEBA, ChCCA. "Digital assets have demonstrated solid opportunities for improved returns and risk mitigation in recent years, but other than through index funds or hedge funds,…

ErisX Advances Strategic Relationship with Fidelity to Expand Access to Digital Assets

ErisX is expanding safe and regulated access to digital assets through familiar investing tools, by collaborating with Fidelity Digital Asset Services, LLC (Fidelity Digital Assets). Fidelity Digital Assets can now access the ErisX spot market, increasing the breadth of accessible liquidity available to Fidelity Digital Assets’ customers. “Our time-tested and proven central limit order book ensures that the best price on the market is available to everyone. We are thrilled to have Fidelity Digital Assets’ support for our…

SDL and Bynder Partner to Help Enterprises Manage and Translate Digital Assets and Campaigns Enabling Content in 180+ Languages

Connector Now Available for SDL Tridion Sites 9.1 and Bynder Digital Asset Management SDL, a global leader in content creation, translation and delivery, announces a strategic partnership with Bynder, and the availability of a new SDL Tridion Sites 9.1 Connector for Bynder’s Digital Asset Management (DAM) platform. Developed by SDL’s partner, Trivident, the Connector allows customers to centrally manage, easily discover, directly access and deliver any type of digital asset to worldwide audiences. “While most companies…

Bounteous Harnesses the Power of Digital Asset Management for Commerce by Connecting Magento Commerce and Adobe Experience Manager Assets

Increase asset velocity and accelerate delivery by simplifying the administration and management of asset-heavy commerce environments Bounteous, a leading insights-driven digital experience agency, today announced the creation of the Bounteous Connector for Magento Commerce and Adobe Experience Manager Assets. Working with Adobe, Bounteous built the connector to streamline processes and build a unified workflow allowing customers additional resources and time to focus on revenue-driving initiatives. Marketing Technology…

Bridgeline Digital Acquires OrchestraCMS Assets from Stantive Technologies Group

Bridgeline Digital, Inc., provider of cloud-based Web Content Management, eCommerce and Marketing Automation software, announced their acquisition of certain assets of Stantive Technologies Group, Inc including OrchestraCMS, the leading digital experience platform built 100% native on Salesforce.com. The OrchestraCMS platform helps Salesforce customers create employee intranets, customer portals and marketing Web sites.  The native integration with Salesforce enables the platform to access the underlying infrastructure of…

Imprev Marketing Automation Created 14.7 Million Digital and Print Marketing Assets for Clients in 2018

Empowered Brokers to Leverage Listings to Generate New Business for Agents In 2018, Imprev continued its quest to give real estate franchises and brokerages a new, powerful way to reach substantially more consumers. Brokerages are using Imprev's service to create effective marketing campaigns with company-defined best practices that harness the power of their agents' marketing networks. The results have been impressive. Through its marketing automation platform, Imprev generated marketing for over 1.5 million of their…

Walmart to Buy JoyRun Assets to Enhance Last-mile Deliveries

Since the coronavirus outbreak, the food delivery channels have seen a shift in the customer’s order decisions. Our reliance on digital technology has further paved the way for online delivery methods. And with the holiday season coming in, these consumers are likely to add more demands for online shopping. The online orders will also see an extra rise in the areas where the virus cases are high. Hence, going forward, the focus will be on delivering on-the-ground great customer service. As such, Walmart has decided to…

Experian Acquires Tapad, a Leading Digital Identity Resolution Provider

Experian, the global information services company, announces that it has completed the acquisition of Tapad – a leading provider in digital identity resolution for marketers that helps to connect brands to consumers, primarily in the United States. Founded in 2010 and headquartered in New York, Tapad provides cross-device data, digital linking and distribution capabilities which will complement Experian’s leading offline identity and marketing data assets. Marketing Technology News: Fuze Named A Visionary In The 2020…

Entravision Announces the Appointment of Juan Saldívar as Chief Digital, Strategy and Accountability Officer

Entravision Communications Corporation, a leading global media and marketing technology company, announced the appointment of Juan Saldívar as its new Chief Digital, Strategy and Accountability Officer. In his new role, Mr. Saldívar will be responsible for overseeing Entravision’s digital business units, corporate strategy and business development and overall business unit reporting and accountability. A current consultant to Entravision, and a member of its Board of Directors since May of 2014, Mr. Saldívar has been an…

Scala Launches Designer Cloud, an Advanced Web-Based Design and Media Presentation Tool for Digital Signage

Designer Cloud's Intuitive UI Empowers Any User to Create Engaging Digital Experiences Scala announced the release of Scala Designer Cloud, a powerful web-based composition and design tool featuring an easy-to-use, intuitive user interface that enables creation of compelling and engaging digital signage media. Scala first introduced Scala Designer, the PC-based software made for digital signage, more than 20 years ago as part of its core digital signage platform, Scala Enterprise. Today, Designer Cloud is the next evolution…

Thesis Accelerates Growth with Acquisition of Bonfire Marketing Assets

Thesis, an award-winning digital agency, accelerates its growth with the strategic acquisition of the assets of Bonfire Marketing, a digital content marketing agency specializing in account-based marketing (ABM) for technology clients. The deal includes the client acquisition of a Silicon Valley-based, Fortune 100 information technology company that has been leveraging Bonfire Marketing’s ABM services for several years, thus expanding Thesis’s client portfolio and full-service digital capabilities. "We’re excited about what…

How COVID-19 Has Coronated Digital the King of Healthcare Marketing

In many ways, the coronavirus pandemic has been different for each of us, but we’ve also shared many of the same experiences. I can confidently say that you, the reader, have most likely driven tens of miles to find basic commodities, celebrated holidays with extended family on Zoom, and binge-watched episodes of Tiger King. However, one place we know with certainty that you avoided at all costs was your doctor’s office. In a recent McKinsey report, 80% of physicians surveyed saw a drop in patient volumes, with 62%…

Research: Automation Is the Future for Digital Asset Management, While Remote Access and Security Are Priorities for 2021

72% of respondents revealed that number of digital assets managed has grown 48% see automation as a top priority in management of assets for 2021 75% unsure of timescales to adopt AI FotoWare, a provider of Digital Asset Management (DAM) solutions, unveils the results of its research into the status and future of digital asset management to mark its 25-year anniversary. FotoWare is a digital asset management solution for companies and individuals to manage, store and share large amounts of digital assets, such as…

Wrike Announces Next-Generation Solutions To Accelerate Digital Transformation

Collaborative Work Management Leader Introduces Game-Changing Intelligent Capabilities, Fresh User Experience, and New Vertical Solutions and Features Designed To Help Organizations Achieve Their Best Wrike, the most intelligent and versatile collaborative work management platform, announced at Wrike Collaborate 2020 an extensive assortment of platform updates and solutions intended to accelerate digital transformation and help teams do the best work of their lives. With the introduction of Work Intelligence, Wrike for…

Telestream Acquires EcoDigital

In a strategic move that highlights the company’s sustained growth ambitions, Telestream has announced its acquisition of EcoDigital (formerly known as Front Porch Digital). Telestream, a portfolio company of Genstar Capital, is a vertical market software business focused on the video space and is a global leader in media workflow orchestration, media streaming, and delivery technologies. The deal to acquire EcoDigital has been completed. EcoDigital brings to market a Content Management Software (CMS) solution called…

Programmatic OOH Platform VIOOH Enters US Market as Report Confirms Critical Role in the Future of Digital Ad Strategy

Programmatic out of home (OOH) is set to form a crucial part of US digital advertising strategy going forwards, according to the annual State of the Nation report from VIOOH, the programmatic OOH trading platform, which is released. The report found that US respondents forecast including programmatic OOH in 51% of all digital campaigns in 2021, up from 47% in 2019. VIOOH’s report, which surveyed 600 executives from media agencies and advertisers across the US, UK and Germany during August 2020, proved that the flexibility…

Cisco, Qwilt and Digital Alpha Define the Future of Content Delivery with New Open Caching Solution for Service Providers

Companies introduce new model for streaming media delivery leveraging Open Caching architecture deployed at the edge of the service provider networks; it offers unprecedented levels of quality with open, global APIs endorsed by the Streaming Video Alliance Innovative business model enables zero-capex and limited-risk deployment, helping service providers generate new revenue as active participants of the content delivery value chain BT has adopted this solution to deliver high-quality streaming experiences across its…

Extreme Reach Recruits Digital Asset Management Expert to Enhance the Expansion of AdBridge, the Company’s Video-First Creative Asset…

With 20+ years of experience, including roles at Interwoven, Oracle and OpenText, Michael Snow joins ER as Director, Product Marketing, Creative Asset Management Extreme Reach (ER), the complete asset management solution for TV and video ads, announced that Michael Snow has joined the company as Director of Product Marketing to enhance product development, sales and marketing for ER's cloud platform, AdBridge, with a specific focus on creative asset management. Snow brings to the newly-created role a wealth of knowledge…

OneLogin Achieves AWS Digital Workplace Competency Status

OneLogin, a global leader in identity and access management, announced today that it has achieved Amazon Web Services (AWS) Digital Workplace Competency status. This designation recognizes that OneLogin has demonstrated deep experience helping customers build a digital workplace on AWS to free end users from the office, allowing them to work securely on virtually any device, from anywhere, at any time. The AWS Digital Workplace Competency helps customers find highly specialized AWS Partner Network (APN) Partners offering…

Why Digital Imagery Is More Than a Marketing Tool

Images are associated with marketing for good reason. Visual elements are instantly recognizable, stir emotions, and create trust. Brands rely heavily on logos and beautiful imagery for messaging, advertisements, and consumer recognition. Use-cases become more complex as technology advances and new channels pop up. But what about all the other ways companies use digital imagery beyond marketing? Digital imagery is everywhere. As the world continues its march to digital-first communication, imagery is increasingly…