SAP Commerce Cloud and Minsait’s Onesait Hospitality Suite Improve Digital Experiences for Travelers

SAP SE and digital transformation consultancy Minsait, a division of Indra, announced the integration of Minsait’s Onesait Hospitality suite into the travel accelerator for the SAP Commerce Cloud solution to enable hotel chains to better serve travelers with new products and services available in a single commerce system across various channels, such as mobile, social or websites. Marketing Technology News: Where Do Marketing Teams Fail with Customer Experience Efforts? “Tourists today want to conveniently reserve their…

Contentstack Announces $31.5 Million in Series A Funding to Deliver Personalized, Omnichannel Digital Experiences

Led by Insight Partners, the funding will be used to extend Contentstack's position from core content infrastructure to a digital experience platform, accelerating digital transformation for companies of all sizes Contentstack, the headless CMS pioneer and enterprise Digital Experience Platform, announced $31.5 million in Series A funding led by Insight Partners with participation from existing backers Illuminate Ventures and GingerBread Capital. Teddie Wardi, Managing Director at Insight, will join Contentstack's Board of…

HCL Releases HCL Digital Experience 9.5 to Provide More Power and Simplicity for Digital Experiences

HCL Technologies, a leading global technology company, announced the general availability of HCL Digital Experience (DX) 9.5, founded on the former IBM WebSphere Portal and IBM Web Content Manager software, a recognized and proven digital experience management platform. Using HCL DX, organizations can seamlessly blend digital content, transactional applications, and data into compelling, personalized digital experiences delivered to virtually any digital touchpoint. Marketing Technology News: 83North Announces New $300…

Contentful Launches New Optimizely Application that Enhances the Content Delivery Process to Drive Great Digital Experiences

New application enables developers to build content experimentation directly into Contentful’s content infrastructure  Contentful, the leading enterprise headless CMS provider, announced the release of a new Optimizely application, which allows developers to build content experimentation into Contentful, enabling faster experimentation and more efficient content delivery. The new application allows marketers to test critical marketing content without leaving Contentful. This enables more and faster content…

Cloudinary Brings Adobe Creative Cloud Connector for Dynamic Digital Experiences

Integration Enables Cloudinary DAM and Adobe Creative Cloud Users to More Easily Deliver Engaging Campaigns and Dynamic Digital Experiences Cloudinary announced that it is adding the Adobe Creative Cloud Connector to its suite of end-to-end media management integrations. The new connector enables Cloudinary Digital Asset Management (DAM) and Creative Cloud customers to streamline media workflows, allowing creative, marketing and development stakeholders to work seamlessly and more effectively across solutions, and more…

NICE Announces a New Era of Complete Digital Experiences Expediting Enterprises Transition to Smart Digital Conversations

NICE Accelerates the Cloud Experience Revolution Led by CXone With the Acquisition of Brand Embassy Organizations can now provide a true digital consumer experience, as NICE announces the next generation of customer service: Smart Digital Conversations. Enterprises of all sizes can now dynamically connect with every consumer based on their preferences. This is enabled by the acquisition of Brand Embassy, a leading provider of digital customer engagement. Embedding Brand Embassy in CXone, NICE's leading cloud CX platform,…

Quantum Metric Unveils First of its Kind Feature for Real-Time and Automatic Response to Enhance Digital Experiences

New Platform Feature Activate Enables Businesses to Transform Behavioral Data into Triggers for In-The-Moment User Experience Decision Making Quantum Metric, the digital experience intelligence platform, announced Activate, a unique capability that empowers businesses to dynamically respond to user behavior in the moment. For digital teams, taking real-time action can be the difference between a poor customer experience and a lifelong brand advocate. Activate leverages Quantum Metric's real-time data engine to surface…

LiveRamp Collaborates with Marketo to Deliver Personalized and Seamless Digital Experiences

Marketo Customers Now Able to Leverage IdentityLink™ to Connect First-Party Data to Digital Advertising Efforts LiveRamp – a leading identity platform for powering exceptional experiences – announced its partnership with Marketo, an Adobe company, to leverage IdentityLink from within Marketo. Starting, Marketo users can connect their first-party customer data to the broader digital advertising ecosystem, enabling marketers to create more precise and secure target lists. Through this integration, Marketo and LiveRamp come…

MoEngage Introduces Two Products to Help Marketers Create Hyper-Personalized Digital Experiences

MoEngage, the Intelligent Marketing Automation Platform, launched two new products at #GROWTH19 Conference. They launched MoEngage Analytics, an industry-first product that lets marketers run & optimize their campaigns in one place and On-Site Messaging that lets marketers craft consistent and personalized messages on their websites. MoEngage Analytics isn’t just another Analytic tool. Marketers have to switch between multiple tools and constantly follow up with other teams to measure and improve their campaigns. This…

Leading UK Publisher TI Media Selects Selligent Marketing Cloud to Power Digital Experiences for More Than 40 Publications

B2C marketing automation company Selligent Marketing Cloud announced that leading UK publisher TI Media has chosen the company to support multi-channel marketing automation efforts to create quality content that entertains and fuels the passions of millions of consumers every day.   TI Media boasts an impressive 160-year heritage and portfolio of over 40 leading publications including What's on TV, Country Life, Woman's Weekly, Wallpaper, Trusted Reviews, woman&home, Horse & Hound, Ideal Home and Decanter. They…

SDL Tridion Docs Helps Global Brands Integrate Product Information into Digital Experiences

VMware and Partner Acrolinx to Address Content Complexity at SDL Connect SDL, a global leader in content creation, translation, management and delivery, announces that global brands are turning to SDL Tridion Docs, a structured content management system, to overcome the complexity of creating, managing, translating and distributing in-depth product content and technical documentation at scale, and across all digital touchpoints. Customers now expect a continuous experience across every device and channel - and the…

Optimizely Introduces Adaptive Audiences To Personalize Digital Experiences Through Machine Learning

New capabilities automatically source and serve up highly relevant experiences at scale Optimizely, the world's leader in digital experience optimization, announced a major enhancement to its experimentation and personalization engine with Adaptive Audiences. The new capability powered by machine learning will enable brands to deliver exceptional personalized experiences for their customers at scale. According to research by eMarketer, a lack of resources is the leading barrier for global companies to achieve their…

dotCMS Launches dotCMS 5.0 – Developed with ‘NoCode’ Philosophy, Giving Marketing and Business Teams More Autonomy to…

Enhanced UI / UX Features in the Latest Version Include More Drag-And-Drop Capabilities, a Refreshed Edit Mode, and an Upgraded ElasticSearch dotCMS, a leading open-source Java CMS and Customer Experience Management software vendor, has launched their latest version, dotCMS 5.0, adding UI / UX features to improve the author experience, a refreshed Edit Mode, new reporting, as well as enhancements to search and security. "We have made a company-wide decision to make dotCMS the most user-friendly system in the…

Contentstack Unveils CMS Industry’s Most Advanced Integrations Framework to Power New Generation of Digital Experiences

Contentstack Announces Slew of Partners to Deliver Best-in-Class Technology Stack to Customers Contentstack, on the heels of winning the Aragon Research Hot Vendor award for the Dynamic Experience Management category, further enhances its platform capabilities with "Experience Extensions" – the industry's most powerful integrations framework to create unprecedented digital experiences. The release of Experience Extensions marks a turning point for Content Management System (CMS) customers, who were previously faced with…

Contentstack Levels the Playing Field for Content Editors to Join Developers in Delivering Modern Digital Experiences

Contentstack Splurges on New Features to Empower Marketers to Tackle Omnichannel, Digital Content Management Contentstack, the digital content hub of the future and pioneer in "headless" content management system (CMS) technology announced major new enhancements to its Content-as-a-Service (CaaS) platform, paving the way for easier and more sophisticated content management by business users. "API-first content management is a growing trend in the enterprise, but most commercial solutions are optimized for developers…

Shutterstock Leverages IBM Watson to Build Engaging Digital Experiences

IBM Watson Content Hub Customers to Gain Access to Millions of Images, Videos and Music Tracks, as well as Shutterstock Editor and Computer Vision Powered Search Shutterstock is now working with IBM to better enable marketers to build engaging media campaigns. Now, using IBM Watson AI technology, marketing professionals can easily pinpoint the ideal image from Shutterstock’s library of more than 200 million assets, customize it using Shutterstock Editor and create campaigns that drive customer action. Shutterstock…

New Sitecore Experience Cloud Transforms Digital Experiences

Powerful Data Collection And Machine Learning Tools Give Brands Faster Access To Contextual Customer Insights Sitecore, the global leader in experience management software, unveiled the Sitecore Experience Cloud, which offers a range of content management, digital marketing, and commerce tools as well as continuously optimized experiences, new approaches for collecting customer data, and real-time insights using machine learning. As part of the announcement, Sitecore announced a significant Version 9 release of its…

New Study Reveals Brands Fail to Use Customer Data to Deliver Personalized Digital Experiences

Sitecore Research Finds That Brands Aren't Equipped To Turn Customer Data Into Strategies That Drive Customer Loyalty Sitecore, the global leader in experience management software, released results of a global study - The challenges of gaining contextual insight - conducted in partnership with Vanson Bourne analyzing responses from 6,800 consumers and 680 marketing and IT decision makers to understand how brands are managing the data they collect from consumers, securing and analyzing it, and using it to deliver a…

Dynatrace Enhances AI-powered Answers for Native Mobile Apps, Powering Seamless Experiences Across Digital Channels

Now Provides Advanced Analytics and Segmentation for Mobile User Sessions and Automatic Observability for Additional Native Mobile Platforms and Frameworks Software intelligence company, Dynatrace, announced expanded digital experience management capabilities, including advanced analytics and segmentation of mobile app user sessions, auto-instrumentation for additional mobile platforms and technologies, and enhancements to its explainable AI engine, Davis, including insights from third-party mobile app components. With…

Coming to a Store Near You: Aruba Advances Digital Retail Experiences with SD-Branch Innovations

SD-Branch Pioneer Extends Zero Trust Security and New Cloud-native Management Capabilities to Enable Non-stop Retail Operations at Scale Aruba, a Hewlett Packard Enterprise company, announced the next milestone for its SD-Branch solution that enables more secure, streamlined and simplified deployment and management of large distributed retail networks. “As we continue to grow our retail stores internationally, we are laser-focused on using technology to deliver our customers a truly unique shopping experience” A…