Interactive Technology Platform Adds New Capabilities to Modernize Content Creation and Delivery Integreon, a global managed services provider and leader in creative services delivery, and Turtl, a content creation and automation technology company, announced a new partnership. Integreon will be using Turtl’s platform in its company’s global Creative Services practice to deliver innovative and compelling digital materials for clients. Integreon’s content designers and production graphics teams will utilize Turtl’s tools to…

Amplience Dynamic Content Is a Content Production, Management and Delivery Tool That Allows Retailers to Deliver Deeply Engaging and Targeted Shopping Experiences Amplience, the platform for retail engagement, announces the release of Dynamic Content, the next iteration of the company’s CMS for retail. Launched at this year’s Retail Engagement Summits in London and New York, Amplience Dynamic Content is a content production, management and delivery tool that allows retailers to deliver deeply engaging and targeted…

New product offering empowers marketing and sales teams to improve content engagement and accelerate path to purchase Mediafly, a provider of sales enablement technology, content management, and advisory services that create interactive, value-based selling experiences, announced Mediafly Content Hub, a solution providing marketers the ability to manage public-facing website sales content, customer-facing sales content and internal-only sales content all in one place, allowing teams to share relevant, engaging and…

The Demandbase app within Uberflip’s CEP will enable marketers to dynamically personalize content destinations for ABM programs at scale Uberflip, the leading cloud-based content experience platform (CEP), and Demandbase, the leader in Account-Based Marketing (ABM), announced a Demandbase app within Uberflip’s CEP that will enable marketers to dynamically personalize content destinations for ABM programs at scale. As successful ABM efforts rely on delivering a single, unified message to one account at a time, adopting…

AMP for Email is now Available to AWeber Customers AWeber, a leading small business email marketing and automation platform, announced support of the new Accelerated Mobile Pages (“AMP”) for Email framework. As the first email service provider for small businesses to support AMP’s framework, AWeber now enables customers to send powerful email messages that engage Gmail-users through interactive and dynamic content. Yahoo! mail, Microsoft’s Outlook.com, and Mail.Ru will also support AMP for Email. AWeber now empowers use…

First-of-its-kind Integration Will Use Oracle's Contextual Intelligence to Help Advertisers Avoid Unsafe User-Generated Content Oracle Data Cloud announced a first-of-its-kind collaboration with Reddit to provide new brand safety controls for advertisers around a real-time feed of user-generated content (UGC). Leveraging Oracle's Contextual Intelligence technology, the integration will provide real-time content review and classification across industry-standard brand safety categories, giving advertisers greater control…

ContentSquare, an AI-powered digital experience insights platform, and Dynamic Yield, the AI-powered omnichannel personalization engine, announced a strategic partnership that will allow brands to better illuminate customer intent for more informed personalization decisions. ContentSquare is a user experience (UX) analytics and optimization platform that helps businesses understand how and why users are interacting with their app, mobile, and websites. With this partnership, marketers can leverage ContentSquare’s visual…

Vendors Selected for the "Hot Vendor" Report Are Noteworthy, Visionary and Innovative Contentstack announced that its award-winning content management system (CMS) has been recognized as a Hot Vendor in Dynamic Experience Management by Aragon Research. "We developed Contentstack with both the developer and business user in mind, and have built a strong catalog of partner integrations that support a wide array of content types and delivery channels," said Neha Sampat, CEO of Contentstack. "Consumers are no longer content…

Award-Winning Headless Content Management System Empowers Content Managers to Create and Modify Components of a Page or App On-The-Go Contentstack announced the availability of Modular Blocks, the latest feature of the industry-leading headless content management system (CMS). The addition of Modular Blocks enables content managers to powerfully create and modify components of a page or app, without needing help from a developer, saving significant time and resources editing and delivering content. The recent emergence…

PCCW Media Limited (PCCW Media), a leading fully integrated multimedia and entertainment company headquartered in Hong Kong, selected ContentWise’s digital experience automation and personalization software, to revamp its IPTV and app user experience personalization infrastructure. PCCW Media and ContentWise collaborated to build the next generation of Now TV’s services on set-top box and connected apps. PCCW Media’s goal with this new design is to create a one-to-one, personalized relationship with its subscribers, with…

 Content agility has taken on new meaning in 2020, as the ability to surface new products and get to market quickly with relevant offers has never been more of an issue for brands and marketers. Our recent report, Experiences Customers Want, highlights the increasing reliance on digital this year. Some 35% of consumers agree that they shop online more than they did before. With 34% of consumers stating they now use more online services generally and 30% saying their online experience is now much more important than it was…

Dynamic Yield and Portaltech Reply Partner to Bring Personalization to SAP Commerce Sites Dynamic Yield, the Experience Optimization Platform, announced the launch of its new SAP Commerce Integration. Led by Portaltech Reply, the leading partner for SAP Customer Experience solutions and personalization, the integration enables quick and easy deployment of Dynamic Yield’s entire personalization suite on any SAP Commerce site. Oftentimes, one of the main challenges holding organizations back from implementing personalization…

SeaChange International, Inc., a leading provider of cloud based video delivery platforms worldwide, equips Content Providers and Owners with a cloud-based end-to-end OTT Streaming Platform, from Content Acquisition to Delivery, for Direct To Consumer (DTC) providers. Marketing Technology News: Rajeev Singh Rathore Joins RingCentral as VP of Global Service Provider Partnerships The SeaChange Framework offers best in class video back-office, asset management for automated content curation, metadata enrichment and…

Mindworks, a leading international creative studio, announced a new version of Playturbo, the self-service playable ad platform designed to help advertisers rapidly iterate playable ads and improve campaign performance. The updates provide industry-first Dynamic Creative Optimization (DCO) capabilities, in the form of true real-time asset-based playable advertisement analysis. Playturbo lets users identify the best aspects of the experience at any given moment, and combine those pieces to improve overall conversions -- all…

In less than 15 minutes, Insights for Content provides a rich content-marketing strategy template for any topic, article or product DemandJump, the leading marketing insights and attribution platform, announced the launch of Insights for Content, automating content strategy and research for content marketing. Where traditional content tools simply provide data, Insights for Content recommends specific content to write, providing rich content templates for each recommendation. By simply inputting a topic, the product allows…

Box, Inc., a leader in cloud content management, announced that the U.S. Department of the Air Force selected Box to power secure collaboration and critical processes for the Air Education and Training Command and Air Combat Command. For over a century, the Air Force has led as the world’s prominent force in air and space. Air Force programs range from pilot training to cryptologic language analysis to aerospace propulsion. Two of the Air Force’s 10 major commands are Air Education and Training Command and Air Combat…

Global media leader selects AWS as its preferred broadcast cloud provider to power one of the largest digital transformations in the media and entertainment industry Amazon Web Services, Inc. (AWS), an Amazon.com, Inc. company, and ViacomCBS announced an agreement that makes AWS the preferred cloud provider for ViacomCBS’s global broadcast media operations. As part of the strategic agreement, ViacomCBS will migrate operations for its entire broadcast footprint, which spans 425 linear television channels and 40 global data…

Thrio, Inc., maker of award-winning cloud contact center software, announced its omnichannel integration with Microsoft Dynamics CRM. Users see a “Single Pane of Glass,” eliminating the need to toggle between applications while servicing customers. This tight integration equates to improved agent productivity in high-transaction customer service environments. In addition to voice, Thrio’s integration offers digital channels including chat, email, and SMS. Comprehensive reporting and real-time supervisory dashboards…

BBTV Holdings Inc., a media tech company that uses technology enabled solutions to help content owners become more successful, provides the following updates: BBTV signs new international gaming partners L'étoile Noire, Acenix, Games EduUu, Mustafa GAME OVER, and VinhMC, who collectively achieve 217 million monthly YouTube views and over 23 million YouTube subscribers. L'étoile Noire is 6th largest YouTube gaming creator in France, Games EduUu is the 12th largest gaming creator in Brazil. In addition, BBTV has…

New integration with Spirable, a dynamic video advertising platform, makes it easy to insert Shutterstock assets directly into any video project Shutterstock, Inc., a leading global technology company offering a creative platform for high-quality content, tools and services, announced an integration with Spirable, a global leader in dynamic data-driven video advertising. Unlike traditional Media Asset Management platforms, Spirable is Dynamic Creative technology that enables users to create personalized, real-time video ads…