As internal communications budgets, programs, and campaigns become more data-driven, PoliteMail is unveiling a newly enhanced version of its internal communications measurement software. The new capabilities give internal communications professionals more management and measurement options for messages sent to employees via Microsoft Outlook and Microsoft 365. Marketing Technology News: Roku OS 9.4 Provides New Ways to Access Content, More Voice Options & Customizations Today’s internal communication teams collect…

To provide a timely evaluation of the current state of corporate communications, PoliteMail has released a new report, "The State of Communications Summer 2020." The report includes data from a July 2020 survey, conducted by Ragan, of more than 350 corporate communicators who shared their insights and opinions on the channels, technologies, and tools they rely on most to communicate with employees in the midst of this crisis. An overwhelming majority of internal communicators (93%) said email is the most preferred channel…

2020 Benchmark Survey Compiles Email Analytics Data from over Half-Billion Outlook Enterprise Broadcasts to Reveal The Reach, Frequency, Readership and Engagement Metrics for Corporate Communic PoliteMail Software, a provider of email intelligence analytics for corporate communications, released the results of a comprehensive benchmark study of the effectiveness of over half-billion internal email broadcasts. PoliteMail’s 2020 Benchmarks Data Report helps internal corporate communications teams build a data-driven email…

Outlook Appointment Tracking, Time Zone Sending, and Heat Map Measurement Empower Internal Corporate Communicators to Extract More Insights from Employee Email Campaigns PoliteMail Software, provider of Outlook-based employee email engagement solutions, has added several new features to its software to enhance internal corporate communications. @PoliteMail makes it easier for global #internalcomms teams to send and measure employee messages. Find out more @aliconferences #HR #Internalcommunications With multiple…

Empowering SaaS Companies to Execute on More Personalized Onboarding and Customer Marketing Experiences Aptrinsic, the company behind the Product Experience Platform, has announced the addition of email engagements to its solution. Designed for product managers and product growth managers, the Aptrinsic platform enables companies to deliver more interactive product experiences by guiding their customers to really know, love, and use their products. "While there are numerous email solutions available, most fall short in…

eTargetMedia launches new display ads retargeting solution to help marketers maximize results on the company's precision-targeted email marketing campaigns. eTargetMedia is offering a free email marketing consultation and 20% off list orders to customers who mention this press release eTargetMedia, a leading provider of Email Lists, Postal Lists, Data Append and Creative Solutions has launched their new display ads retargeting solution which will help marketers maximize results on eTargetMedia’s precision targeted email…

Helpmonks, the company behind the same-named, highly successful shared inbox solution, is excited to announce the release of their new Live-Chat and Email Marketing platform. With the Live-Chat and Email Marketing Tools, its customers can respond faster to customer requests and have a solution at hand to generate more sales leads. This makes Helpmonks the only shared email solution with a coupled email campaign software "While Helpmonks started with a shared inbox, it quickly became a collaboration solution that included…

OnePageCRM has announced the release of its Next Generation sales experience that includes a number of features aimed at driving sales in SMBs. At the centre of the release is a powerful email integration that delivers business-focused features that are not presented in popular email clients like Gmail and Outlook 365. Combining the features into one integrated sales hub, OnePageCRM offers an all-in-one sales communication workspace not found in other CRMs. A McKinsey study of U.S. consumers found that email is 40 times…

Businesses Are Succeeding and People are Happy Despite Mounting Pressure and Workload; Investments in Email Rise 44%, Driving Opportunities for Digital Marketing SparkPost, the world's largest email delivery and analytics platform delivering nearly 40 percent of the world's email, released its annual Email Benchmark Report, titled Email in 2021 - The Trends, Behaviors and Benchmarks Shaping Email in 2021. The report looks closely at email marketing trends as a response to digital marketing opportunities in the wake of…

NextOS Brings All Communication and Collaboration Tools for Customers and Teams into One Dashboard, Streamlining Work Across the Enterprise Nextiva, an industry leader in business communications, introduces the latest release of the NextOS platform, completing its transformation to a true platform company. With the newest version of NextOS, Nextiva will deliver fully integrated communication applications with business software along with AI and workflow automations. Nextiva is the only unified communications company that…

Patent enables users to communicate with others based on unique communication habits and preferences Fuze, the leading cloud-based communications provider for the modern global enterprise, announced that it has been awarded a new patent for predicting the preferred communications patterns of users on the Fuze platform, streamlining and optimizing collaboration across voice, meeting, messaging, and email. This provides a better, more personalized experience for users across devices and features in the Fuze platform.…

Vonage, a global leader in cloud communications helping businesses accelerate their digital transformation, has been chosen by global appliances manufacturer, Fisher & Paykel, to drive customer service communications for customers in Australia, New Zealand, Singapore, the United Kingdom, and the United States. Fisher & Paykel is using Vonage’s Messages API to provide instant maintenance support notifications via SMS and enhance post-sale services. The Vonage Messages API embedded within Fisher & Paykel’s…

Hippo Video, a fast-growing business in the Video Customer Experience (CX) domain is named a Leader in the G2 Fall 2020 Grid Report in Video Email and Sales Engagement Categories. Hippo Video has enabled many salespeople to achieve a high conversion ratio by using videos inside their sales outreach. G2 is a leading business peer-to-peer review website where leaders are determined based on data aggregated from the G2 community and from online sources and social networks. Hippo Video scored an 8.9 for its ease of setup and…

Centro’s steps in Slack’s Workflow Builder allow teams to collaborate together on important customer communications, enriched with Salesforce data, without leaving Slack Centro, a shared inbox and Salesforce connector in Slack, announced its release of Email and SMS steps within Slack’s Workflow Builder. The steps allow sales and revenue teams to craft automated customer communications within Slack. The emails can be crafted and placed in a series so that no customer email or messaging is lost. If the customer doesn’t…

SparkPost, the world's largest email delivery and analytics platform that delivers nearly 40 percent of the world's email announced it was named the "Best B2C Email Marketing Solution" by leading market intelligence organization MarTech Breakthrough, which recognizes the companies and technologies that drive marketing in a digital world. Marketing Technology News: Salesforce Announces Digital 360 -Transforming Customer Engagement for the All-Digital, Work from Anywhere World SparkPost's sophisticated technology…

Now that Twitter, Facebook, and Apple say employees can work from home indefinitely, it’s supposedly the end of the office as we know it. That’s a big one-eighty for firms that invested huge sums of money building their campuses. But the tech giants can afford to be wildly wrong here. The rest of us need to be wary, not just because the wholesale embrace of WFH is happening during a crisis, but because it runs contrary to some fundamental truths. Work From Home (WFH) Increases Productivity, But There’s a Big Catch. You’ve…

Slingshot released updates to its customer engagement platform that allows clients to interact with their customers through text, web chat, social, phone, and email for both inbound and outbound communication from one central dashboard Slingshot, the leading 24/7 customer engagement and sales service platform for home services providers, released new technology that gives clients the ability to meet their customers in multiple communication channels all from a single centralized desktop application. This platform…

For the second year in a row, Frost & Sullivan has named Vonage, a global leader in cloud communications helping businesses accelerate their digital transformation, as the Asia-Pacific Communications Platform as a Service (CPaaS) Provider of the Year. Vonage was recognized for the Vonage Communications Platform, which allows for the integration of fully programmable APIs into existing products, workflows, and systems and from which the Company’s unified communications and contact center solutions are built. The Vonage…

The life of an email marketer has changed enormously during the COVID-19 pandemic. When most parts of the world is either closed for business or slowed down due to the lockdown crisis, we would expect the number of emails sent to customers and prospects to dry up as sales take the hit. However, things are not slowing down for an email marketing team. In fact, there is so much done in the rapidly changing world around growing demands to stay “socially connected” via online conversation and messaging channels, including…

Global cloud communications platform Infobip has launched Moments – a new omnichannel customer engagement hub – making it possible for brands to better understand and reach today’s connected consumer in the modern digital era. As companies’ digital transformation initiatives are accelerated by the ‘new normal’ stemming from the worldwide effect of the recent pandemic, Moments uses Infobip’s mobile-first telecommunications legacy to enable marketers to build lasting relationships over an extended range of the world’s most…